Sunday was an unusually quiet day in Cable News Twitter, with The Melissa Harris-Perry show winning best hour with less than 1000 mentions in each of its two hours. Fox News’ Red Eye racked up an impressive 8K of mentions during the day, although most of those were retweets of Red Eye’s hosts’ comments during the Super Bowl and not exactly Red Eye related.
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Raw Data: 2015-02-01-ShowStats.csv
Saturday’s conversation on Cable News Twitter was still somewhat all over the board, with no topic jumping out as dominant. Fox News’ show Cashin’ In got its hashtag into first place, but that’s more about what show people were watching and less about what they were discussing. Here’s the top 30 words and hashtags used:
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Here’s the most popular Cable News tweet from Saturday (based on retweets):
I hope you can go to @oreillyfactor and vote for Donald Trump in order to Make America Great Again! Thanks.
— Donald J. Trump (@realDonaldTrump) January 31, 2015
Raw data for the day: 2015-01-31-TagStats.csv and 2015-01-31-WordStats.csv
It’s no surprise that Fox News’ Cashin’ In had another strong Saturday, with over 5,000 mentions during the 11am hour and over 15,000 mentions throughout the day. Cashin’ In had a reach of 129,914,290, which means that tweets mentioning the show appeared on people’s timelines ~130 million times yesterday. (That is not to say people saw or read them, to be clear, just that they scrolled by).
Following Cashin’ In for best hour were both hours of Melissa Harris-Perry, Judge Jeanine, and both hours of Up with Steve. Cashin’ In had more mentions, during its slot, than these next-best shows did during their slots.
Here’s the top 30 shows:
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Raw data: 2015-01-31-ShowStats.csv
Mitt Romney’s decision to skip the 2016 Presidential election put him at the top of the trending topics in Cable News Twitter.
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Raw data for the day: 2015-01-30-TagStats.csv and 2015-01-30-WordStats.csv
Friday was an interesting day in Cable News (and Cable News Twitter). Superficially, it looked like a fairly typical day: the Kelly File won best hour and Hannity best day. But there were some permutations to MSNBC’s schedule that affected the runners-up.
After Kelly for best hour came each of the two hours of Morning Joe at Night, a superbowl special shot in Phoenix. There was a lot of grumbling on Twitter about its replacing Hayes and Maddow. In fact, Maddow got more mentions during her normal 9pm slot (1465) than Morning Joe did (1427). Chris Hayes got almost as many mentions (1651) in his 8pm slot as Morning Joe did (1705). It will be interesting to see how the ratings shake out when they surface; I suspect that the deployment to Phoenix did not boost MSNBC’s viewership. Honestly, it seemed more like an excuse for some MSNBC personalities to take a road trip…
Here’s the top 30 shows on Cable News Twitter, as measured by best hour:
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Raw data for day: 2015-01-30-ShowStats.csv