Morning Joe wins Cable News Twitter on Wednesday, 3/11/15

Wednesday was clearly won by Morning Joe, whose daily total of over 22K mentions was far and above the its average and better than a typical best day winner.  The best hour winner, The Kelly File, had good but not great mentions during her hour.

Raw Data: 2015-03-11-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2015-03-11

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 3820 Fox News: The Kelly File
Most Mentions During Day 22649 MSNBC: Morning Joe

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 96 1,808 85 1,391 3,631,857 55% 45%
Al Jazeera America Tonight 0 37 0 22 63,054 58% 42%
CNN Sanjay Gupta MD 27 477 24 425 3,652,320 44% 56%
Fox News The Kelly File 620 8,904 442 4,897 56,426,740 60% 40%
HLN Forensic Files 2 16 2 15 21,023 40% 60%
MSNBC The Rachel Maddow Show 262 6,862 200 3,471 26,869,317 50% 50%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 43 1,808 38 1,391 3,631,857 55% 45%
Al Jazeera Real Money with Ali Velshi 0 75 0 64 630,851 53% 47%
CNN CNN International 367 4,752 343 3,862 138,621,376 53% 47%
Comedy Central The Daily Show 174 3,736 117 2,950 17,630,141 53% 47%
Comedy Central The Nightly Show 28 2,016 27 1,622 18,699,871 56% 44%
Fox News Hannity 640 12,107 405 6,531 67,457,916 61% 39%
HLN The Social Life 5 18 5 17 12,019 44% 56%
MSNBC The Last Word w/Lawrence O’Donnell 84 2,210 58 1,252 7,451,085 55% 45%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story 0 9 0 8 6,575 100% 0%
Al Jazeera America Tonight 0 37 0 22 63,054 58% 42%
CNN CNN International 158 4,752 134 3,862 138,621,376 53% 47%
Fox News On The Record w/Greta Van Susteren 87 5,585 58 3,492 68,769,004 55% 45%
HLN Nancy Grace 8 927 6 666 3,997,611 33% 67%
MSNBC Hardball w/Chris Matthews 42 1,922 28 1,112 4,296,775 52% 48%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 38 1,808 28 1,391 3,631,857 55% 45%
Al Jazeera Real Money with Ali Velshi 0 75 0 64 630,851 53% 47%
CNN CNN International 265 4,752 234 3,862 138,621,376 53% 47%
Fox News RedEye 830 3,194 153 1,809 11,190,301 64% 36%
HLN Forensic Files 3 16 3 15 21,023 40% 60%
MSNBC All In w/Chris Hayes 36 5,526 26 2,625 38,437,612 46% 54%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 31 1,808 25 1,391 3,631,857 55% 45%
Al Jazeera TechKnow 0 23 0 15 10,317 67% 33%
CNN Early Start 24 298 20 239 3,424,936 62% 38%
Fox News The Kelly File 99 8,904 63 4,897 56,426,740 60% 40%
HLN Forensic Files 0 16 0 15 21,023 40% 60%
MSNBC The Rachel Maddow Show 31 6,862 23 3,471 26,869,317 50% 50%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 23 1,808 19 1,391 3,631,857 55% 45%
Al Jazeera TechKnow 0 23 0 15 10,317 67% 33%
CNN Early Start 26 298 23 239 3,424,936 62% 38%
Fox News FoxFriendsFirst 105 505 70 394 3,149,641 64% 36%
HLN Forensic Files 0 16 0 15 21,023 40% 60%
MSNBC First Look 3 6 2 5 3,211 50% 50%
MSNBC Way Too Early 11 403 6 253 2,240,998 49% 51%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 18 1,808 16 1,391 3,631,857 55% 45%
CNN New Day 329 2,472 202 1,607 82,957,039 54% 46%
Fox News Fox And Friends 246 3,175 181 2,081 23,202,525 56% 44%
HLN Morning Express w/Robin Meade 75 523 55 373 3,401,308 66% 34%
MSNBC Morning Joe 1,909 22,649 569 10,517 59,581,327 53% 47%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 26 1,808 24 1,391 3,631,857 55% 45%
Al Jazeera Inside Story 1 9 1 8 6,575 100% 0%
CNN New Day 298 2,472 204 1,607 82,957,039 54% 46%
Fox News Fox And Friends 474 3,175 330 2,081 23,202,525 56% 44%
HLN Morning Express w/Robin Meade 62 523 48 373 3,401,308 66% 34%
MSNBC Morning Joe 2,956 22,649 1,031 10,517 59,581,327 53% 47%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Fault Lines 0 3 0 3 45,907 100% 0%
Al Jazeera TechKnow 1 23 1 15 10,317 67% 33%
CNN New Day 397 2,472 296 1,607 82,957,039 54% 46%
Fox News Fox And Friends 432 3,175 306 2,081 23,202,525 56% 44%
HLN Morning Express w/Robin Meade 89 523 71 373 3,401,308 66% 34%
MSNBC Morning Joe 2,517 22,649 961 10,517 59,581,327 53% 47%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 69 1,808 63 1,391 3,631,857 55% 45%
CNN News Room 2 85 2 51 128,466 69% 31%
Comedy Central The Daily Show 96 3,736 93 2,950 17,630,141 53% 47%
Fox News America’s Newsroom 106 322 61 224 3,978,587 69% 31%
HLN Morning Express w/Robin Meade 80 523 65 373 3,401,308 66% 34%
MSNBC The Rundown w/José Díaz-Balart 108 515 67 260 5,663,496 38% 62%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 92 1,808 78 1,391 3,631,857 55% 45%
Al Jazeera Talk to Al Jazeera 0 1 0 1 2,953 0% 100%
CNN News Room 1 85 1 51 128,466 69% 31%
Comedy Central The Nightly Show 176 2,016 159 1,622 18,699,871 56% 44%
Fox News America’s Newsroom 90 322 67 224 3,978,587 69% 31%
HLN Morning Express w/Robin Meade 48 523 42 373 3,401,308 66% 34%
MSNBC The Rundown w/José Díaz-Balart 167 515 84 260 5,663,496 38% 62%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 91 1,808 85 1,391 3,631,857 55% 45%
CNN At This Hour 23 110 19 76 554,298 84% 16%
Fox News Happening Now 15 102 7 73 880,450 63% 38%
HLN Morning Express w/Robin Meade 21 523 21 373 3,401,308 66% 34%
MSNBC News Nation w/ Tamron Hall 95 269 52 191 3,107,755 52% 48%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 70 1,808 66 1,391 3,631,857 55% 45%
Al Jazeera 101 East 0 10 0 7 346,457 100% 0%
CNN Legal View w/Banfield 26 37 18 25 204,741 84% 16%
Fox News Outnumbered 726 2,978 446 2,089 10,907,346 70% 30%
HLN The Daily Share 41 198 30 128 1,961,199 41% 59%
MSNBC Andrea Mitchell Reports 565 1,312 328 740 7,483,765 54% 46%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 93 1,808 81 1,391 3,631,857 55% 45%
Al Jazeera The Stream 1 19 1 16 62,324 57% 43%
CNN Wolf 32 1,578 27 1,311 75,156,143 57% 43%
Fox News Happening Now 16 102 10 73 880,450 63% 38%
HLN The Daily Share 18 198 10 128 1,961,199 41% 59%
MSNBC MSNBC Live w/ Thomas Roberts 103 427 62 264 2,410,113 48% 52%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 90 1,808 77 1,391 3,631,857 55% 45%
CNN News Room 4 85 3 51 128,466 69% 31%
Fox News The Real Story w/Gretchen Carlson 162 397 121 255 948,740 76% 24%
HLN The Daily Share 27 198 19 128 1,961,199 41% 59%
MSNBC MSNBC Live w/ Thomas Roberts 105 427 68 264 2,410,113 48% 52%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 98 1,808 78 1,391 3,631,857 55% 45%
Al Jazeera Talk to Al Jazeera 0 1 0 1 2,953 0% 100%
CNN News Room 5 85 3 51 128,466 69% 31%
Fox News Shepard Smith Reporting 144 263 106 193 737,425 58% 42%
HLN The Daily Share 34 198 28 128 1,961,199 41% 59%
MSNBC The Cycle 172 366 111 244 2,774,940 53% 47%
MSNBC The Cycle (w/ Host Accounts) 224 812 141 546 3,988,705 57% 43%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN The Lead w/Jake Tapper 236 2,664 192 2,026 25,144,631 65% 35%
Fox News Your World 133 765 100 628 3,314,704 65% 35%
HLN The Daily Share 18 198 17 128 1,961,199 41% 59%
MSNBC NOW with Alex Wagner 213 462 127 331 3,278,058 58% 42%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 133 1,808 108 1,391 3,631,857 55% 45%
CNN The Situation Room 263 1,578 222 1,311 75,156,143 57% 43%
Fox News The Five 939 1,552 560 994 3,982,346 64% 36%
Fox News The Five w/Hosts 1,725 6,480 1,066 3,951 34,077,983 63% 37%
MSNBC The Ed Show 1,947 3,653 766 1,556 12,458,996 53% 47%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 87 1,808 82 1,391 3,631,857 55% 45%
Al Jazeera Fault Lines 0 3 0 3 45,907 100% 0%
CNN The Situation Room (6 – 6:30) 217 1,578 174 1,311 75,156,143 57% 43%
Comedy Central The Daily Show 201 3,736 194 2,950 17,630,141 53% 47%
Comedy Central The Nightly Show 43 2,016 41 1,622 18,699,871 56% 44%
Fox News Special Report w/Bret Baier 257 1,225 191 914 8,323,398 56% 44%
HLN Forensic Files 2 16 2 15 21,023 40% 60%
MSNBC PoliticsNation w/ Al Sharpton 284 1,563 143 1,069 9,104,367 58% 42%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 79 1,808 69 1,391 3,631,857 55% 45%
CNN Out Front w/Erin Burnett 198 1,100 137 862 35,331,608 56% 44%
Fox News On The Record w/Greta Van Susteren 2,074 5,585 1,287 3,492 68,769,004 55% 45%
HLN Forensic Files 1 16 1 15 21,023 40% 60%
MSNBC Hardball w/ Chris Matthews 831 1,922 412 1,112 4,296,775 52% 48%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 122 1,808 108 1,391 3,631,857 55% 45%
CNN Anderson Cooper 360 717 2,768 552 2,102 56,903,045 49% 51%
Fox News The O’Reilly Factor 327 1,270 204 890 4,040,643 67% 33%
HLN Nancy Grace 233 927 148 666 3,997,611 33% 67%
MSNBC All In w/ Chris Hayes 2,657 5,526 915 2,625 38,437,612 46% 54%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 98 1,808 77 1,391 3,631,857 55% 45%
CNN Parts Unknown 75 502 62 398 9,603,427 59% 41%
Fox News The Kelly File 3,820 8,904 1,897 4,897 56,426,740 60% 40%
HLN Dr Drew On Call 276 685 117 370 1,887,369 31% 69%
MSNBC The Rachel Maddow Show 2,410 6,862 1,040 3,471 26,869,317 50% 50%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 7 37 3 22 63,054 58% 42%
Al Jazeera Real Money with Ali Velshi 8 75 5 64 630,851 53% 47%
CNN CNN Tonight 312 422 213 268 5,281,488 66% 34%
CNN CNN Tonight w/ Hosts 1,122 3,522 856 2,622 15,405,863 64% 36%
Fox News Hannity 2,363 12,107 1,424 6,531 67,457,916 61% 39%
HLN Forensic Files 0 16 0 15 21,023 40% 60%
MSNBC The Last Word w/Lawrence O’Donnell 522 2,210 297 1,252 7,451,085 55% 45%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 125 1,808 109 1,391 3,631,857 55% 45%
Al Jazeera Inside Story (11:30) 2 9 1 8 6,575 100% 0%
CNN Anderson Cooper 360 236 2,768 201 2,102 56,903,045 49% 51%
Comedy Central The Daily Show 823 3,736 614 2,950 17,630,141 53% 47%
Comedy Central The Nightly Show 375 2,016 246 1,622 18,699,871 56% 44%
Fox News The O’Reilly Factor 77 1,270 65 890 4,040,643 67% 33%
HBO Real Time w/Bill Maher 58 1,380 44 897 4,495,776 66% 34%
HLN Forensic Files 1 16 1 15 21,023 40% 60%
MSNBC All In w/Chris Hayes 225 5,526 178 2,625 38,437,612 46% 54%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 00,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.