Cashin’ In Dominates Cable News Twitter on Saturday, 2/28/15

An uptick in Cashin’ In’s mentions on Saturday, as the show wins both best hour and best day overall to finish out the month.  Following Cashin’ In was the 3am showing of Red Eye (Goodbye, Greg!), each hour of Harris-Perry, and the 10pm showing of Hannity:

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The nearly 6.5K mentions Cashin’ In had during the show was a nice boost over last week’s 5.4K. Cashin’ In had more mentions during its hour, in fact, than the next four shows combined did in their hours.

Raw data: 2015-02-28-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2015-02-28

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 6457 Fox News: Cashin In
Most Mentions During Day 28101 Fox News: Cashin In

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 33 1,199 27 963 2,609,515 59% 41%
Al Jazeera America Tonight 2 12 1 11 54,753 40% 60%
CNN Death Row Stories 12 51 10 39 101,324 38% 63%
Fox News The Kelly File 67 792 53 579 2,174,850 56% 44%
HLN Forensic Files 5 32 3 24 26,386 33% 67%
MSNBC Lockup 11 304 11 171 613,882 49% 51%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 21 0 21 200,922 67% 33%
Al Jazeera Inside Story 0 8 0 7 19,711 57% 43%
CNN Death Row Stories 17 51 14 39 101,324 38% 63%
CNN Parts Unknown 154 897 150 782 5,979,194 64% 36%
Fox News Hannity 238 8,301 174 4,843 43,208,600 62% 38%
HLN Forensic Files 3 32 3 24 26,386 33% 67%
MSNBC Lockup 5 304 5 171 613,882 49% 51%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 28 1,199 24 963 2,609,515 59% 41%
Al Jazeera America Tonight 0 12 0 11 54,753 40% 60%
CNN Death Row Stories 10 51 8 39 101,324 38% 63%
Fox News On The Record w/Greta Van Susteren 35 1,955 31 1,393 8,057,911 52% 48%
HLN Forensic Files 4 32 4 24 26,386 33% 67%
MSNBC Lockup 5 304 5 171 613,882 49% 51%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 14 1,199 14 963 2,609,515 59% 41%
Al Jazeera Real Money with Ali Velshi 2 21 2 21 200,922 67% 33%
CNN CNN International 209 3,977 190 3,210 80,735,047 53% 47%
Fox News RedEye 2,695 8,306 500 2,768 34,300,109 62% 38%
HLN Forensic Files 1 32 1 24 26,386 33% 67%
MSNBC Lockup 4 304 4 171 613,882 49% 51%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 11 1,199 9 963 2,609,515 59% 41%
Al Jazeera The Stream 1 26 1 25 121,397 80% 20%
CNN CNN International 168 3,977 130 3,210 80,735,047 53% 47%
Fox News The Five 15 369 12 255 1,002,997 59% 41%
Fox News The Five w/Hosts 654 13,730 295 6,090 83,324,702 60% 40%
HLN Forensic Files 2 32 2 24 26,386 33% 67%
MSNBC Lockup 12 304 3 171 613,882 49% 51%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 21 1,199 16 963 2,609,515 59% 41%
CNN CNN International 173 3,977 127 3,210 80,735,047 53% 47%
Fox News Hannity 91 8,301 74 4,843 43,208,600 62% 38%
HLN Forensic Files 0 32 0 24 26,386 33% 67%
MSNBC Lockup 3 304 3 171 613,882 49% 51%
MSNBC Your Business (5:30) 0 11 0 10 169,459 36% 64%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 36 1,199 28 963 2,609,515 59% 41%
Al Jazeera Inside Story 0 8 0 7 19,711 57% 43%
CNN New Day 17 718 16 647 3,777,196 47% 53%
Fox News Fox and Friends Weekend 144 1,279 86 651 4,161,916 66% 34%
HLN Forensic Files 1 32 1 24 26,386 33% 67%
MSNBC The Rachel Maddow Show 51 1,690 40 897 5,670,597 50% 50%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera 101 East 0 21 0 19 4,090 71% 29%
Al Jazeera TechKnow 1 14 1 14 28,410 40% 60%
CNN New Day 48 718 37 647 3,777,196 47% 53%
Fox News Fox and Friends Weekend 203 1,279 122 651 4,161,916 66% 34%
HLN Weekend Express 9 26 6 17 151,947 43% 57%
MSNBC Weekends w/Alex Witt 11 115 7 68 629,103 46% 54%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 44 1,199 35 963 2,609,515 59% 41%
CNN New Day 72 718 64 647 3,777,196 47% 53%
Fox News Fox and Friends Weekend 224 1,279 120 651 4,161,916 66% 34%
HLN Weekend Express 6 26 4 17 151,947 43% 57%
MSNBC Up w/Steve Kornacki 774 2,077 303 795 5,650,590 49% 51%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 52 1,199 49 963 2,609,515 59% 41%
Al Jazeera Talk to Al Jazeera 3 7 1 4 4,970 50% 50%
CNN Smerconish 223 502 136 293 2,622,217 61% 39%
Fox News Fox and Friends Weekend 349 1,279 201 651 4,161,916 66% 34%
HLN Weekend Express 3 26 3 17 151,947 43% 57%
MSNBC Up w/Steve Kornacki 849 2,077 316 795 5,650,590 49% 51%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 122 1,199 114 963 2,609,515 59% 41%
CNN News Room 4 84 3 46 1,398,988 67% 33%
Fox News Bulls and Bears 130 201 79 120 10,486,933 75% 25%
Fox News Cavuto On Business 236 1,428 183 1,065 5,485,397 63% 37%
HLN Weekend Express 4 26 4 17 151,947 43% 57%
MSNBC Melissa Harris-Perry Show 1,241 3,353 455 1,296 10,425,612 42% 58%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 103 1,199 94 963 2,609,515 59% 41%
CNN News Room 4 84 4 46 1,398,988 67% 33%
Fox News Forbes on Fox 215 561 157 417 3,037,743 65% 35%
Fox News Cashin In 6,457 28,101 2,179 9,294 250,129,083 58% 42%
HLN Weekend Express 1 26 1 17 151,947 43% 57%
MSNBC Melissa Harris-Perry Show 1,245 3,353 492 1,296 10,425,612 42% 58%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 63 1,199 58 963 2,609,515 59% 41%
Al Jazeera The Stream 4 26 4 25 121,397 80% 20%
CNN News Room 4 84 3 46 1,398,988 67% 33%
Fox News America’s News HQ 68 339 47 251 6,407,176 71% 29%
HLN Forensic Files 5 32 3 24 26,386 33% 67%
MSNBC Weekends w/ Alex Witt 35 115 27 68 629,103 46% 54%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 77 1,199 68 963 2,609,515 59% 41%
CNN News Room 4 84 3 46 1,398,988 67% 33%
Fox News America’s News HQ 38 339 26 251 6,407,176 71% 29%
HLN Forensic Files 1 32 1 24 26,386 33% 67%
MSNBC Weekends w/Alex Witt 24 115 14 68 629,103 46% 54%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 50 1,199 48 963 2,609,515 59% 41%
CNN News Room 2 84 1 46 1,398,988 67% 33%
Fox News WSJ Editorial Report (2pm) 16 19 3 5 7,837 89% 11%
Fox News America’s News HQ (2:30) 13 339 13 251 6,407,176 71% 29%
HLN Forensic Files 1 32 1 24 26,386 33% 67%
MSNBC Caught On Camera 3 32 3 26 80,306 63% 38%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 0 84 0 46 1,398,988 67% 33%
Fox News America’s News HQ 17 339 14 251 6,407,176 71% 29%
HLN Forensic Files 0 32 0 24 26,386 33% 67%
MSNBC Caught On Camera 2 32 2 26 80,306 63% 38%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 74 1,199 64 963 2,609,515 59% 41%
CNN News Room 1 84 1 46 1,398,988 67% 33%
Fox News America’s News HQ (4:30pm) 68 339 63 251 6,407,176 71% 29%
HLN Forensic Files 2 32 1 24 26,386 33% 67%
MSNBC Caught On Camera 1 32 1 26 80,306 63% 38%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Talk to Al Jazeera 0 7 0 4 4,970 50% 50%
Al Jazeera The Stream 1 26 1 25 121,397 80% 20%
CNN News Room 3 84 2 46 1,398,988 67% 33%
Fox News Hannity 248 8,301 201 4,843 43,208,600 62% 38%
HLN Forensic Files 0 32 0 24 26,386 33% 67%
MSNBC Caught On Camera 1 32 1 26 80,306 63% 38%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 92 1,199 71 963 2,609,515 59% 41%
CNN Smerconish 111 502 74 293 2,622,217 61% 39%
Fox News America’s News HQ 27 339 25 251 6,407,176 71% 29%
HLN Forensic Files 0 32 0 24 26,386 33% 67%
MSNBC Caught On Camera 3 32 3 26 80,306 63% 38%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 48 1,199 40 963 2,609,515 59% 41%
Al Jazeera Fault Lines 0 9 0 8 10,080 67% 33%
Al Jazeera TechKnow 0 14 0 14 28,410 40% 60%
CNN News Room 57 84 30 46 1,398,988 67% 33%
Fox News Fox Report Weekend 215 538 111 264 1,203,307 48% 52%
HLN Forensic Files 0 32 0 24 26,386 33% 67%
MSNBC Caught On Camera 1 32 1 26 80,306 63% 38%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 37 1,199 33 963 2,609,515 59% 41%
Fox News Strange Inheritance 0 6 0 5 9,968 100% 0%
HLN Forensic Files 1 32 1 24 26,386 33% 67%
MSNBC Caught On Camera 1 32 1 26 80,306 63% 38%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 0 0 0 0 0% 0%
Fox News Judge Jeanine 956 2,740 472 966 4,980,198 50% 50%
HLN Forensic Files 3 32 3 24 26,386 33% 67%
MSNBC Lockup 35 304 28 171 613,882 49% 51%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Fault Lines 0 9 0 8 10,080 67% 33%
Al Jazeera TechKnow 0 14 0 14 28,410 40% 60%
Fox News Hannity 1,017 8,301 717 4,843 43,208,600 62% 38%
HLN Forensic Files 1 32 1 24 26,386 33% 67%
MSNBC Lockup 161 304 78 171 613,882 49% 51%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 43 1,199 31 963 2,609,515 59% 41%
Fox News RedEye 842 8,306 363 2,768 34,300,109 62% 38%
HLN Forensic Files 2 32 2 24 26,386 33% 67%
MSNBC Lockup 35 304 31 171 613,882 49% 51%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 00,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.