The Colbert Report wins Cable News Twitter on Tuesday, 11/18/14

A very rare win for The Colbert Report, who brought in the best hour and best day in Cable News Twitter.  And since The Report occupies the very last half-hour of the day, for it to win both means both Tuesday’s and Monday’s shows must have generated strong buzz:

click to enlarge

click to enlarge

The rest of the winners for the day were interesting too. After Colbert came The Kelly File, Black in America, Hannity, and The Ed Show — quite a mix of shows.  Here’s the top 30 “best hour” ranking:

click to enlarge

click to enlarge

Raw data for the day: 2014-11-18-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-18

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 4282 Comedy Central: The Colbert Report (11:30-12am)
Most Mentions During Day 10821 Comedy Central: The Colbert Report (11:30-12am)

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 124 0 92 1,211,604 56% 44%
CNN CNN International 230 4,725 196 3,721 137,990,661 56% 44%
Fox News The Kelly File 256 6,191 176 3,373 69,460,833 59% 41%
Fox News Hannity 386 7,134 272 3,920 57,944,973 63% 37%
MSNBC The Rachel Maddow Show 108 3,537 85 1,723 10,110,923 43% 57%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 1 0 1 3,961 0% 100%
CNN CNN International 357 4,725 320 3,721 137,990,661 56% 44%
Fox News Hannity 188 7,134 124 3,920 57,944,973 63% 37%
MSNBC The Last Word w/Lawrence O’Donnell 29 1,491 24 822 13,766,214 43% 57%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 67 0 52 1,399,560 81% 19%
CNN CNN International 317 4,725 264 3,721 137,990,661 56% 44%
Fox News On The Record w/Greta Van Susteren 0 30 0 25 165,919 43% 57%
HLN Nancy Grace 23 497 15 312 582,485 32% 68%
MSNBC Hardball w/Chris Matthews 29 1,024 17 630 3,138,374 50% 50%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 18 1,190 17 899 3,416,696 64% 36%
Al Jazeera Inside Story 0 3 0 3 3,331 50% 50%
CNN CNN International 229 4,725 179 3,721 137,990,661 56% 44%
Fox News RedEye 612 2,153 106 1,176 7,976,589 65% 35%
MSNBC All In w/Chris Hayes 46 4,050 19 2,252 37,536,234 56% 44%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 124 0 92 1,211,604 56% 44%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News The Five 0 0 0 0 0 0% 0%
MSNBC The Rachel Maddow Show 73 3,537 31 1,723 10,110,923 43% 57%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 0 67 0 52 1,399,560 81% 19%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News FoxFriendsFirst 65 174 41 131 1,233,583 80% 20%
MSNBC First Look (5-5:30) 2 2 2 2 3,533 100% 0%
MSNBC Way Too Early (5:30-6) 12 87 10 45 152,626 52% 48%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 24 1,190 22 899 3,416,696 64% 36%
CNN New Day 352 2,420 311 1,949 95,289,022 52% 48%
Fox News Fox And Friends 315 2,255 207 1,550 36,658,604 63% 37%
HLN Morning Express w/Robin Meade 8 194 6 151 551,549 54% 46%
MSNBC Morning Joe 960 5,139 342 2,065 18,756,489 58% 42%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 53 1,190 40 899 3,416,696 64% 36%
CNN New Day 391 2,420 301 1,949 95,289,022 52% 48%
Fox News Fox And Friends 432 2,255 299 1,550 36,658,604 63% 37%
HLN Morning Express w/Robin Meade 18 194 15 151 551,549 54% 46%
MSNBC Morning Joe 1,451 5,139 552 2,065 18,756,489 58% 42%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 53 1,190 39 899 3,416,696 64% 36%
CNN New Day 211 2,420 172 1,949 95,289,022 52% 48%
Fox News Fox And Friends 480 2,255 382 1,550 36,658,604 63% 37%
HLN Morning Express w/Robin Meade 42 194 35 151 551,549 54% 46%
MSNBC Morning Joe 1,122 5,139 484 2,065 18,756,489 58% 42%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 72 1,190 48 899 3,416,696 64% 36%
CNN News Room 30 84 4 24 251,501 95% 5%
Fox News America’s Newsroom 90 253 61 167 1,759,652 62% 38%
HLN Morning Express w/Robin Meade 23 194 20 151 551,549 54% 46%
MSNBC The Daily Run Down (Melvin) 0 2 0 2 837 100% 0%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 1 0 1 3,961 0% 100%
CNN News Room 13 84 3 24 251,501 95% 5%
Fox News America’s Newsroom 89 253 68 167 1,759,652 62% 38%
HLN Morning Express w/Robin Meade 19 194 17 151 551,549 54% 46%
MSNBC José Díaz-Balart 282 875 177 528 12,075,761 48% 52%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 67 1,190 64 899 3,416,696 64% 36%
Al Jazeera Inside Story (11:30) 0 3 0 3 3,331 50% 50%
CNN @This Hour 92 203 62 148 1,302,024 61% 39%
Fox News Happening Now 40 841 26 473 10,785,270 68% 32%
HLN Morning Express w/Robin Meade 21 194 19 151 551,549 54% 46%
MSNBC News Nation w/ Tamron Hall 143 880 98 638 26,844,090 40% 60%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 69 1,190 58 899 3,416,696 64% 36%
CNN Legal View w/Banfield 53 298 31 196 725,726 72% 28%
Fox News Outnumbered 790 2,255 421 1,303 19,127,040 75% 25%
HLN HLN Now 8 224 8 147 157,793 37% 63%
MSNBC Andrea Mitchell Reports 262 639 154 392 2,449,575 49% 51%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 63 1,190 46 899 3,416,696 64% 36%
CNN Wolf 104 1,103 57 905 64,304,164 58% 42%
Fox News Happening Now 32 841 26 473 10,785,270 68% 32%
HLN HLN Now 7 224 6 147 157,793 37% 63%
MSNBC Ronan Farrow Daily 96 383 71 280 4,356,251 53% 47%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 88 1,190 79 899 3,416,696 64% 36%
CNN News Room 6 84 2 24 251,501 95% 5%
Fox News The Real Story w/Gretchen Carlson 375 841 262 544 7,603,878 64% 36%
HLN HLN Now 11 224 7 147 157,793 37% 63%
MSNBC The Reid Report 271 830 112 408 4,408,763 34% 66%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 2 84 1 24 251,501 95% 5%
Fox News Shepard Smith Reporting 53 137 46 117 250,678 68% 32%
HLN HLN Now 4 224 4 147 157,793 37% 63%
MSNBC The Cycle 190 420 105 292 1,185,542 63% 37%
MSNBC The Cycle (w/ Host Accounts) 270 907 147 643 3,309,360 66% 34%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 61 1,190 57 899 3,416,696 64% 36%
CNN The Lead w/Jake Tapper 402 4,869 304 3,293 46,170,811 59% 41%
Fox News Your World 176 570 132 436 2,902,730 69% 31%
HLN HLN Now 11 224 10 147 157,793 37% 63%
MSNBC Now w/Alex Wagner 181 612 127 492 2,526,552 60% 40%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 0 3 0 3 3,331 50% 50%
CNN The Situation Room 90 1,103 72 905 64,304,164 58% 42%
Fox News The Five 0 0 0 0 0 0% 0%
Fox News The Five w/Hosts 1,003 4,487 620 2,893 22,512,645 66% 34%
MSNBC The Ed Show 1,779 3,378 618 1,411 13,156,160 51% 49%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 59 1,190 51 899 3,416,696 64% 36%
CNN The Situation Room (6 – 6:30) 51 1,103 39 905 64,304,164 58% 42%
Fox News Special Report w/Bret Baier 627 2,483 453 1,714 14,269,748 62% 38%
MSNBC PoliticsNation w/ Al Sharpton 25 123 24 87 2,760,827 60% 40%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 20 67 16 52 1,399,560 81% 19%
CNN Out Front w/Erin Burnett 242 529 145 356 1,610,954 73% 27%
Fox News On The Record w/Greta Van Susteren 5 30 5 25 165,919 43% 57%
MSNBC Hardball w/ Chris Matthews 530 1,024 297 630 3,138,374 50% 50%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 59 1,190 47 899 3,416,696 64% 36%
CNN Anderson Cooper 360 613 3,219 502 2,326 56,241,665 40% 60%
Fox News The O’Reilly Factor 369 2,032 267 1,376 15,764,439 64% 36%
HLN Nancy Grace 256 497 154 312 582,485 32% 68%
MSNBC All In w/ Chris Hayes 1,417 4,050 677 2,252 37,536,234 56% 44%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Black In America 2,351 4,795 1,045 2,405 89,230,075 46% 54%
Fox News The Kelly File 2,840 6,191 1,333 3,373 69,460,833 59% 41%
HLN Dr Drew On Call 382 839 165 450 14,203,136 41% 59%
MSNBC The Rachel Maddow Show 1,709 3,537 682 1,723 10,110,923 43% 57%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 1 1 1 1 3,961 0% 100%
CNN CNN Tonight w/ Hosts 583 5,303 394 3,573 80,747,477 58% 42%
Fox News Hannity 2,173 7,134 1,281 3,920 57,944,973 63% 37%
MSNBC The Last Word w/Lawrence O’Donnell 524 1,491 255 822 13,766,214 43% 57%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 41 1,190 32 899 3,416,696 64% 36%
CNN Anderson Cooper 360 159 3,219 146 2,326 56,241,665 40% 60%
Comedy Central The Daily Show (11-11:30) 365 3,782 281 2,980 14,905,235 50% 50%
Comedy Central The Colbert Report (11:30-12am) 4,282 10,821 4,206 10,027 43,896,065 70% 30%
Fox News The O’Reilly Factor 74 1,056 59 745 4,124,397 68% 32%
MSNBC All In w/Chris Hayes 120 4,050 95 2,252 37,536,234 56% 44%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.