Kelly File Sweeps Cable News Twitter on Tuesday 11/11/14

A double win for The Kelly File as Megyn takes both best hour and best day in the rankings. Following Kelly in best hour was The Ed Show, Maddow, Morning Joe, and Chirs Hayes — a sweep of second through fifth for MSNBC.  Peter Doocy’s Bin Laden special only reached #10, mostly because of a lackluster social media effort: it topped all other shows in Nielsen ratings.

Here’s the top 30 show for the day:

Click to enlarge

Click to enlarge

Raw data: 2014-11-11-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-11

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 4051 Fox News: The Kelly File
Most Mentions During Day 7559 Fox News: The Kelly File

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 99 0 85 495,936 45% 55%
CNN CNN International 265 5,059 235 4,024 159,386,331 54% 46%
Fox News The Kelly File 320 7,559 233 3,938 63,016,512 59% 41%
Fox News Hannity 288 4,639 225 2,911 23,558,931 61% 39%
MSNBC The Rachel Maddow Show 122 3,474 79 1,810 16,708,737 48% 52%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 54 0 45 336,421 62% 38%
CNN CNN International 354 5,059 324 4,024 159,386,331 54% 46%
Fox News Hannity 199 4,639 151 2,911 23,558,931 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 13 842 9 527 3,776,584 52% 48%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 111 0 68 2,201,776 59% 41%
CNN CNN International 273 5,059 233 4,024 159,386,331 54% 46%
Fox News On The Record w/Greta Van Susteren 1 63 1 49 97,536 39% 61%
HLN Nancy Grace 13 591 10 404 1,486,228 44% 56%
MSNBC Hardball w/Chris Matthews 16 1,847 15 881 5,679,244 51% 49%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 25 1,316 25 1,033 4,085,105 58% 42%
Al Jazeera Inside Story 4 34 2 27 76,271 41% 59%
CNN CNN International 343 5,059 306 4,024 159,386,331 54% 46%
Fox News RedEye 721 2,811 109 1,202 21,712,801 61% 39%
MSNBC All In w/Chris Hayes 32 2,623 14 1,310 19,103,961 54% 46%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 99 0 85 495,936 45% 55%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News The Five 0 0 0 0 0 0% 0%
MSNBC The Rachel Maddow Show 37 3,474 21 1,810 16,708,737 48% 52%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 0 111 0 68 2,201,776 59% 41%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News FoxFriendsFirst 73 205 51 149 5,231,947 58% 42%
MSNBC First Look (5-5:30) 0 0 0 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 25 72 15 48 325,715 60% 40%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 33 1,316 29 1,033 4,085,105 58% 42%
CNN New Day 215 1,584 183 1,223 39,859,940 51% 49%
Fox News Fox And Friends 397 3,109 277 2,042 32,003,657 54% 46%
HLN Morning Express w/Robin Meade 11 355 10 274 4,661,338 54% 46%
MSNBC Morning Joe 984 4,915 291 1,687 16,555,985 54% 46%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 44 1,316 35 1,033 4,085,105 58% 42%
CNN New Day 294 1,584 228 1,223 39,859,940 51% 49%
Fox News Fox And Friends 416 3,109 313 2,042 32,003,657 54% 46%
HLN Morning Express w/Robin Meade 26 355 23 274 4,661,338 54% 46%
MSNBC Morning Joe 1,122 4,915 418 1,687 16,555,985 54% 46%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 43 1,316 38 1,033 4,085,105 58% 42%
CNN New Day 235 1,584 164 1,223 39,859,940 51% 49%
Fox News Fox And Friends 726 3,109 516 2,042 32,003,657 54% 46%
HLN Morning Express w/Robin Meade 25 355 23 274 4,661,338 54% 46%
MSNBC Morning Joe 1,292 4,915 474 1,687 16,555,985 54% 46%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 66 1,316 53 1,033 4,085,105 58% 42%
CNN News Room 9 71 7 38 454,316 67% 33%
Fox News America’s Newsroom 230 484 179 345 11,072,347 61% 39%
HLN Morning Express w/Robin Meade 62 355 58 274 4,661,338 54% 46%
MSNBC The Daily Run Down (Melvin) 62 399 39 365 1,285,711 49% 51%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 1 54 1 45 336,421 62% 38%
CNN News Room 14 71 10 38 454,316 67% 33%
Fox News America’s Newsroom 118 484 88 345 11,072,347 61% 39%
HLN Morning Express w/Robin Meade 17 355 17 274 4,661,338 54% 46%
MSNBC José Díaz-Balart 140 805 70 578 12,528,712 51% 49%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 100 1,316 91 1,033 4,085,105 58% 42%
Al Jazeera Inside Story (11:30) 2 34 2 27 76,271 41% 59%
CNN @This Hour 20 113 12 67 304,823 53% 47%
Fox News Happening Now 21 70 12 56 577,759 61% 39%
HLN Morning Express w/Robin Meade 49 355 39 274 4,661,338 54% 46%
MSNBC News Nation w/ Tamron Hall 63 467 30 358 9,838,660 42% 58%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 65 1,316 54 1,033 4,085,105 58% 42%
CNN Legal View w/Banfield 97 125 45 63 87,217 65% 35%
Fox News Outnumbered 393 1,592 231 1,044 9,264,052 68% 32%
HLN HLN Now 4 264 3 188 286,530 19% 81%
MSNBC Andrea Mitchell Reports 84 460 64 379 3,813,281 53% 47%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 46 1,316 42 1,033 4,085,105 58% 42%
CNN Wolf 95 1,028 79 829 50,986,196 68% 32%
Fox News Happening Now 12 70 11 56 577,759 61% 39%
HLN HLN Now 17 264 15 188 286,530 19% 81%
MSNBC Ronan Farrow Daily 130 795 75 608 5,475,708 54% 46%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 67 1,316 52 1,033 4,085,105 58% 42%
CNN News Room 9 71 5 38 454,316 67% 33%
Fox News The Real Story w/Gretchen Carlson 191 540 133 357 2,551,934 55% 45%
HLN HLN Now 10 264 10 188 286,530 19% 81%
MSNBC The Reid Report 186 481 75 233 1,991,397 28% 72%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 14 71 8 38 454,316 67% 33%
Fox News Shepard Smith Reporting 60 211 46 178 359,537 56% 44%
HLN HLN Now 4 264 4 188 286,530 19% 81%
MSNBC The Cycle 136 425 67 325 1,235,535 47% 53%
MSNBC The Cycle (w/ Host Accounts) 174 708 92 560 3,181,224 55% 45%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 84 1,316 73 1,033 4,085,105 58% 42%
CNN The Lead w/Jake Tapper 133 1,465 109 1,135 19,283,214 62% 38%
Fox News Your World 150 701 118 558 1,776,349 60% 40%
HLN HLN Now 5 264 4 188 286,530 19% 81%
MSNBC Now w/Alex Wagner 73 145 58 122 875,176 70% 30%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 4 34 3 27 76,271 41% 59%
CNN The Situation Room 55 1,028 43 829 50,986,196 68% 32%
Fox News The Five 0 0 0 0 0 0% 0%
Fox News The Five w/Hosts 880 3,731 584 2,445 15,533,755 61% 39%
MSNBC The Ed Show 1,572 3,411 491 1,282 15,275,523 59% 41%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 82 1,316 73 1,033 4,085,105 58% 42%
CNN The Situation Room (6 – 6:30) 41 1,028 30 829 50,986,196 68% 32%
Fox News Special Report w/Bret Baier 190 1,323 116 984 5,531,439 65% 35%
MSNBC PoliticsNation w/ Al Sharpton 16 33 15 30 164,317 50% 50%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 13 111 10 68 2,201,776 59% 41%
CNN Out Front w/Erin Burnett 299 1,061 202 821 61,841,553 65% 35%
Fox News On The Record w/Greta Van Susteren 10 63 8 49 97,536 39% 61%
MSNBC Hardball w/ Chris Matthews 1,072 1,847 450 881 5,679,244 51% 49%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 70 1,316 64 1,033 4,085,105 58% 42%
CNN Anderson Cooper 360 507 2,167 355 1,607 48,948,417 43% 57%
Fox News The O’Reilly Factor 446 2,782 295 1,869 13,692,976 61% 39%
HLN Nancy Grace 134 591 92 404 1,486,228 44% 56%
MSNBC All In w/ Chris Hayes 1,264 2,623 523 1,310 19,103,961 54% 46%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Fox News The Kelly File 4,051 7,559 1,886 3,938 63,016,512 59% 41%
HLN Dr Drew On Call 242 486 130 269 1,528,144 24% 76%
MSNBC The Rachel Maddow Show 1,408 3,474 575 1,810 16,708,737 48% 52%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 3 54 3 45 336,421 62% 38%
CNN CNN Tonight w/ Hosts 108 1,572 78 1,132 6,770,499 59% 41%
Fox News Bin Laden Special 792 2,410 605 1,740 51,175,855 55% 45%
MSNBC The Last Word w/Lawrence O’Donnell 350 842 207 527 3,776,584 52% 48%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 39 1,316 34 1,033 4,085,105 58% 42%
CNN Anderson Cooper 360 133 2,167 102 1,607 48,948,417 43% 57%
CNN Anderson Cooper 360 133 2,167 102 1,607 48,948,417 43% 57%
Comedy Central The Daily Show (11-11:30) 169 2,606 142 2,033 22,520,733 56% 44%
Comedy Central The Colbert Report (11:30-12am) 143 2,676 134 2,402 10,838,249 57% 43%
Fox News The O’Reilly Factor 149 1,797 103 1,224 4,074,760 63% 37%
MSNBC All In w/Chris Hayes 90 2,623 81 1,310 19,103,961 54% 46%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.