Election night coverage continued into the first few hours of the day on Wednesday, which tended to disrupt the normal patterns of Twitter chat until the day got underway.  The Kelly File won the best hour, while “The Five” with the host accounts won the best day due to the election coverage overall.

You can see the 48 hour trend in election related tweets in this posting.

You can download the raw data for the day here: 2014-11-05-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-05

Top Shows for the day:

Category	Mentions	Show
Most Mentions During Hour	2488	Fox News: The Kelly File
Most Mentions During Day	9643	Fox News: The Five w/Hosts

Ratings for individual time slots

Ratings for 12 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	6	28	5	24	105,719	44%	56%
CNN	CNN International	455	4,714	419	3,838	128,839,740	58%	42%
Fox News	The Kelly File	1,417	6,717	1,127	4,453	81,519,554	61%	39%
MSNBC	The Rachel Maddow Show	1,217	7,528	815	4,162	21,119,426	53%	47%

Ratings for 1 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	9	0	5	53,256	78%	22%
CNN	CNN International	221	4,714	202	3,838	128,839,740	58%	42%
Fox News	Hannity	212	9,109	166	5,705	65,809,443	62%	38%
MSNBC	The Last Word w/Lawrence O’Donnell	35	980	33	622	2,682,706	54%	46%

Ratings for 2 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	0	78	0	54	773,155	71%	29%
CNN	CNN International	272	4,714	245	3,838	128,839,740	58%	42%
Fox News	On The Record w/Greta Van Susteren	1	67	1	53	131,622	56%	44%
HLN	Nancy Grace	1	807	1	522	1,447,413	24%	76%
MSNBC	Hardball w/Chris Matthews	125	3,890	95	2,266	11,724,598	58%	42%

Ratings for 3 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	46	1,338	41	1,005	4,798,424	54%	46%
Al Jazeera	Inside Story	0	6	0	6	13,131	50%	50%
CNN	CNN International	167	4,714	136	3,838	128,839,740	58%	42%
Fox News	RedEye	201	4,314	73	2,907	11,168,195	63%	37%
MSNBC	All In w/Chris Hayes	30	7,617	26	4,425	49,848,375	61%	39%

Ratings for 4 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	0	28	0	24	105,719	44%	56%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	The Five	0	0	0	0	0	0%	0%
MSNBC	The Rachel Maddow Show	37	7,528	33	4,162	21,119,426	53%	47%

Ratings for 5 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi (3:30)	0	78	0	54	773,155	71%	29%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	FoxFriendsFirst	65	260	55	199	2,180,556	57%	43%
MSNBC	First Look (5-5:30)	0	0	0	0	0	0%	0%
MSNBC	Way Too Early (5:30-6)	39	114	24	78	422,835	62%	38%

Ratings for 6 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	18	1,338	16	1,005	4,798,424	54%	46%
CNN	New Day	342	2,701	294	1,981	73,804,000	57%	43%
Fox News	Fox And Friends	582	3,920	373	2,633	34,845,248	55%	45%
HLN	Morning Express w/Robin Meade	20	286	17	222	1,267,450	56%	44%
MSNBC	Morning Joe	1,174	5,343	517	2,442	17,918,550	58%	42%

Ratings for 7 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	45	1,338	33	1,005	4,798,424	54%	46%
CNN	New Day	336	2,701	259	1,981	73,804,000	57%	43%
Fox News	Fox And Friends	808	3,920	535	2,633	34,845,248	55%	45%
HLN	Morning Express w/Robin Meade	49	286	39	222	1,267,450	56%	44%
MSNBC	Morning Joe	1,328	5,343	597	2,442	17,918,550	58%	42%

Ratings for 8 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	66	1,338	49	1,005	4,798,424	54%	46%
CNN	New Day	546	2,701	371	1,981	73,804,000	57%	43%
Fox News	Fox And Friends	613	3,920	465	2,633	34,845,248	55%	45%
HLN	Morning Express w/Robin Meade	44	286	37	222	1,267,450	56%	44%
MSNBC	Morning Joe	943	5,343	484	2,442	17,918,550	58%	42%

Ratings for 9 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	69	1,338	56	1,005	4,798,424	54%	46%
CNN	News Room	6	47	3	19	55,715	70%	30%
Fox News	America’s Newsroom	63	335	46	285	6,795,568	48%	52%
HLN	Morning Express w/Robin Meade	36	286	33	222	1,267,450	56%	44%
MSNBC	The Daily Run Down (Melvin)	55	104	40	86	315,898	63%	37%

Ratings for 10 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	9	0	5	53,256	78%	22%
CNN	News Room	9	47	6	19	55,715	70%	30%
Fox News	America’s Newsroom	70	335	59	285	6,795,568	48%	52%
HLN	Morning Express w/Robin Meade	21	286	19	222	1,267,450	56%	44%
MSNBC	José Díaz-Balart	113	640	75	403	11,960,577	42%	58%

Ratings for 11 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	98	1,338	90	1,005	4,798,424	54%	46%
Al Jazeera	Inside Story (11:30)	0	6	0	6	13,131	50%	50%
CNN	@This Hour	43	264	29	186	15,588,197	54%	46%
Fox News	Happening Now	49	98	32	68	725,739	83%	17%
HLN	Morning Express w/Robin Meade	18	286	15	222	1,267,450	56%	44%
MSNBC	News Nation w/ Tamron Hall	177	528	78	327	3,711,837	46%	54%

Ratings for 12 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	76	1,338	66	1,005	4,798,424	54%	46%
CNN	Legal View w/Banfield	18	33	8	15	36,410	56%	44%
Fox News	Outnumbered	582	2,725	347	1,824	7,823,820	70%	30%
HLN	HLN Now	20	136	18	92	624,499	32%	68%
MSNBC	Andrea Mitchell Reports	202	1,078	117	710	7,326,276	53%	47%

Ratings for 1 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	77	1,338	62	1,005	4,798,424	54%	46%
CNN	Wolf	141	1,700	94	1,298	87,444,797	65%	35%
Fox News	Happening Now	11	98	9	68	725,739	83%	17%
HLN	HLN Now	10	136	10	92	624,499	32%	68%
MSNBC	Ronan Farrow Daily	195	1,399	131	1,049	11,890,787	36%	64%

Ratings for 2 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	63	1,338	59	1,005	4,798,424	54%	46%
CNN	News Room	9	47	3	19	55,715	70%	30%
Fox News	The Real Story w/Gretchen Carlson	146	450	107	300	2,130,064	63%	38%
HLN	HLN Now	6	136	5	92	624,499	32%	68%
MSNBC	The Reid Report	300	1,284	118	715	4,721,732	45%	55%

Ratings for 3 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
CNN	News Room	4	47	3	19	55,715	70%	30%
Fox News	Shepard Smith Reporting	78	397	61	342	5,712,496	65%	35%
HLN	HLN Now	13	136	10	92	624,499	32%	68%
MSNBC	The Cycle	24	283	17	229	821,041	45%	55%
MSNBC	The Cycle (w/ Host Accounts)	182	1,438	152	1,078	5,259,243	58%	42%

Ratings for 4 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	82	1,338	72	1,005	4,798,424	54%	46%
CNN	The Lead w/Jake Tapper	167	2,775	121	2,072	31,691,307	65%	35%
Fox News	Your World	223	1,029	184	798	4,392,670	62%	38%
HLN	HLN Now	9	136	6	92	624,499	32%	68%
MSNBC	Now w/Alex Wagner	350	702	203	440	898,395	60%	40%

Ratings for 5 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Inside Story (5-5:30)	2	6	2	6	13,131	50%	50%
Al Jazeera	TechKnow	0	0	0	0	0	0%	0%
CNN	The Situation Room	241	1,700	187	1,298	87,444,797	65%	35%
Fox News	The Five	0	0	0	0	0	0%	0%
Fox News	The Five w/Hosts	754	9,643	558	6,094	33,992,785	63%	37%
MSNBC	The Ed Show	2,322	5,071	902	2,118	16,091,975	58%	42%

Ratings for 6 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	49	1,338	39	1,005	4,798,424	54%	46%
CNN	The Situation Room (6 – 6:30)	210	1,700	168	1,298	87,444,797	65%	35%
Fox News	Special Report w/Bret Baier	364	5,155	286	3,593	48,997,552	57%	43%
MSNBC	PoliticsNation w/ Al Sharpton	60	94	48	73	48,176	54%	46%

Ratings for 7 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	6	78	5	54	773,155	71%	29%
CNN	Out Front w/Erin Burnett	384	1,180	273	900	92,602,639	65%	35%
Fox News	On The Record w/Greta Van Susteren	6	67	4	53	131,622	56%	44%
MSNBC	Hardball w/ Chris Matthews	621	3,890	354	2,266	11,724,598	58%	42%

Ratings for 8 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	40	1,338	33	1,005	4,798,424	54%	46%
CNN	Anderson Cooper 360	492	5,935	343	4,543	93,037,460	47%	53%
Fox News	The O’Reilly Factor	282	978	194	643	6,802,665	63%	37%
HLN	Nancy Grace	163	807	111	522	1,447,413	24%	76%
MSNBC	All In w/ Chris Hayes	1,926	7,617	967	4,425	49,848,375	61%	39%

Ratings for 9 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
CNN	Sombody’s Gotta Do It	6	57	5	49	41,381	49%	51%
Fox News	The Kelly File	2,488	6,717	1,465	4,453	81,519,554	61%	39%
MSNBC	The Rachel Maddow Show	1,595	7,528	769	4,162	21,119,426	53%	47%

Ratings for 10 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	9	0	5	53,256	78%	22%
CNN	CNN Tonight w/ Hosts	142	2,813	128	2,108	32,597,206	65%	35%
Fox News	Hannity	2,005	9,109	1,317	5,705	65,809,443	62%	38%
MSNBC	The Last Word w/Lawrence O’Donnell	389	980	219	622	2,682,706	54%	46%

Ratings for 11 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	23	1,338	23	1,005	4,798,424	54%	46%
CNN	Anderson Cooper 360	124	5,935	106	4,543	93,037,460	47%	53%
Comedy Central	The Daily Show (11-11:30)	393	4,377	332	3,801	14,150,957	59%	41%
Comedy Central	The Colbert Report (11:30-12am)	1,028	5,301	990	4,849	11,781,435	54%	46%
Fox News	The O’Reilly Factor	62	978	55	643	6,802,665	63%	37%
MSNBC	All In w/Chris Hayes	183	7,617	150	4,425	49,848,375	61%	39%

 

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Definition of terms used in this report:

• Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
• Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
• Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
• Tweet Count: The number of tweets (including retweets) that mention a show.
• Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
• Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
• Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.