Kelly wins Cable News Twitter on Monday, October 6, 2014

I guess Piers Morgan didn’t do the trick for Hannity, as The Kelly File was still able to top Sean for best hour, leaving him with his usual best day.  (To be fair, though, I didn’t include tweets that only mentioned Piers, which could have tipped the scales).

Click to enlarge

Click to enlarge

All in all it was a quiet day. Following Kelly for best hour was Hannity, Hayes, Morning Joe, and Maddow.  Following Hannity for best day was CNNi, Kelly, Morning Joe, and The Five.

Raw show stats: 2014-10-06-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-10-06

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2869 Fox News: The Kelly File
Most Mentions During Day 7407 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Parts Unknown 336 1,902 210 1,209 11,573,014 54% 46%
Fox News Hannity 90 7,407 73 4,204 122,238,892 62% 38%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 10 1,097 10 805 2,965,013 58% 42%
Al Jazeera Real Money with Ali Velshi 0 47 0 41 299,630 61% 39%
Fox News Stossel 6 323 5 253 1,269,510 74% 26%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 31 0 27 38,788 60% 40%
CNN CNN International 252 6,617 227 4,877 105,165,448 54% 46%
Fox News Fox News Sunday 14 193 13 173 481,303 55% 45%
MSNBC Meet The Press 24 1,285 22 758 3,956,559 49% 51%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 10 1,097 10 805 2,965,013 58% 42%
CNN CNN International 193 6,617 170 4,877 105,165,448 54% 46%
Fox News Huckabee 8 390 6 173 394,093 25% 75%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 9 1,097 6 805 2,965,013 58% 42%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News #MediaBuzz 3 222 1 191 5,440,573 76% 24%
MSNBC Meet The Press 17 1,285 11 758 3,956,559 49% 51%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 16 1,097 13 805 2,965,013 58% 42%
Al Jazeera Real Money with Ali Velshi (3:30) 0 47 0 41 299,630 61% 39%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News FoxFriendsFirst 69 162 37 108 4,936,365 70% 30%
MSNBC First Look (5-5:30) 2 4 2 3 11,659 0% 100%
MSNBC Way Too Early (5:30-6) 22 274 19 265 802,053 64% 36%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 18 1,097 15 805 2,965,013 58% 42%
CNN New Day 553 2,473 510 1,898 41,547,234 52% 48%
Fox News Fox And Friends 169 1,021 109 717 16,172,174 63% 37%
HLN Morning Express w/Robin Meade 16 244 13 179 1,638,988 70% 30%
MSNBC Morning Joe 875 4,283 309 1,600 10,180,672 49% 51%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 30 1,097 22 805 2,965,013 58% 42%
CNN New Day 393 2,473 313 1,898 41,547,234 52% 48%
Fox News Fox And Friends 173 1,021 129 717 16,172,174 63% 37%
HLN Morning Express w/Robin Meade 40 244 27 179 1,638,988 70% 30%
MSNBC Morning Joe 1,268 4,283 422 1,600 10,180,672 49% 51%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 58 1,097 52 805 2,965,013 58% 42%
CNN New Day 392 2,473 263 1,898 41,547,234 52% 48%
Fox News Fox And Friends 221 1,021 173 717 16,172,174 63% 37%
HLN Morning Express w/Robin Meade 39 244 35 179 1,638,988 70% 30%
MSNBC Morning Joe 778 4,283 332 1,600 10,180,672 49% 51%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 61 1,097 47 805 2,965,013 58% 42%
CNN News Room 10 71 4 24 415,869 94% 6%
Fox News America’s Newsroom 42 352 35 231 2,982,542 62% 38%
HLN Morning Express w/Robin Meade 29 244 27 179 1,638,988 70% 30%
MSNBC The Daily Run Down (Melvin) 78 108 66 91 378,475 68% 32%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 18 0 13 53,922 80% 20%
CNN News Room 14 71 7 24 415,869 94% 6%
Fox News America’s Newsroom 98 352 69 231 2,982,542 62% 38%
HLN Morning Express w/Robin Meade 34 244 31 179 1,638,988 70% 30%
MSNBC José Díaz-Balart 79 484 40 315 12,580,614 53% 47%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 87 1,097 76 805 2,965,013 58% 42%
Al Jazeera Inside Story (11:30) 0 2 0 2 6,119 100% 0%
CNN @This Hour 36 409 31 334 16,606,731 53% 47%
Fox News Happening Now 25 188 21 135 15,404,143 70% 30%
HLN Morning Express w/Robin Meade 20 244 19 179 1,638,988 70% 30%
MSNBC News Nation w/ Tamron Hall 58 545 41 350 9,813,275 34% 66%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 47 1,097 39 805 2,965,013 58% 42%
CNN Legal View w/Banfield 16 30 12 23 94,067 88% 13%
Fox News Outnumbered 651 1,815 328 1,036 7,530,509 73% 27%
HLN HLN Now 2 165 1 132 445,332 20% 80%
MSNBC Andrea Mitchell Reports 80 281 58 224 1,551,606 64% 36%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 67 1,097 65 805 2,965,013 58% 42%
Al Jazeera TechKnow 0 0 0 0 0 0% 0%
CNN Wolf 64 2,036 56 1,755 60,341,443 59% 41%
Fox News Happening Now 40 188 23 135 15,404,143 70% 30%
HLN HLN Now 0 165 0 132 445,332 20% 80%
MSNBC Ronan Farrow Daily 109 350 95 241 4,380,823 53% 47%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 63 1,097 48 805 2,965,013 58% 42%
CNN News Room 4 71 4 24 415,869 94% 6%
Fox News The Real Story w/Gretchen Carlson 139 391 98 246 1,455,422 75% 25%
HLN HLN Now 5 165 5 132 445,332 20% 80%
MSNBC The Reid Report 448 877 125 364 3,435,826 37% 63%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 0 71 0 24 415,869 94% 6%
Fox News Shepard Smith Reporting 29 245 23 190 245,457 63% 37%
HLN HLN Now 4 165 2 132 445,332 20% 80%
MSNBC The Cycle 49 139 28 87 609,227 63% 38%
MSNBC The Cycle (w/ Host Accounts) 68 451 44 355 1,025,640 69% 31%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 37 1,097 35 805 2,965,013 58% 42%
CNN The Lead w/Jake Tapper 214 1,250 166 942 17,500,108 58% 42%
Fox News Your World 197 1,203 151 919 4,046,128 62% 38%
HLN HLN Now 5 165 5 132 445,332 20% 80%
MSNBC Now w/Alex Wagner 120 423 81 327 1,690,808 62% 38%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 1 2 1 2 6,119 100% 0%
CNN The Situation Room 158 2,036 130 1,755 60,341,443 59% 41%
Fox News The Five 4 13 3 10 27,399 92% 8%
Fox News The Five w/Hosts 854 3,593 519 2,271 15,687,410 65% 35%
MSNBC The Ed Show 1,097 1,948 404 784 11,678,400 58% 42%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 92 1,097 71 805 2,965,013 58% 42%
CNN The Situation Room (6 – 6:30) 353 2,036 324 1,755 60,341,443 59% 41%
Fox News Special Report w/Bret Baier 100 744 81 533 2,798,006 60% 40%
MSNBC PoliticsNation w/ Al Sharpton 29 117 29 85 1,291,168 44% 56%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 4 47 4 41 299,630 61% 39%
CNN Out Front w/Erin Burnett 240 814 147 576 59,440,703 63% 37%
Fox News On The Record w/Greta Van Susteren 1,018 2,374 564 1,364 20,884,857 64% 36%
HLN Jane Velez-Mitchell 0 1 0 1 371 0% 100%
MSNBC Hardball w/ Chris Matthews 464 838 243 471 2,227,885 66% 34%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 56 1,097 44 805 2,965,013 58% 42%
CNN Anderson Cooper 360 493 2,448 321 1,715 53,383,904 43% 57%
Fox News The O’Reilly Factor 400 1,212 269 898 9,349,624 63% 37%
HLN Nancy Grace 314 636 214 445 1,455,538 38% 62%
MSNBC All In w/ Chris Hayes 1,626 3,587 704 1,789 30,092,443 55% 45%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Anderson Cooper 360 569 2,448 395 1,715 53,383,904 43% 57%
Fox News The Kelly File 2,869 4,757 1,578 2,600 57,592,379 58% 42%
HLN Dr Drew On Call 297 527 150 289 3,569,982 26% 74%
MSNBC The Rachel Maddow Show 1,162 3,257 509 1,739 21,041,820 48% 52%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 3 18 3 13 53,922 80% 20%
CNN CNN Tonight w/ Hosts 217 1,626 152 1,144 6,992,499 60% 40%
Fox News Hannity 1,961 7,407 1,161 4,204 122,238,892 62% 38%
MSNBC The Last Word w/Lawrence O’Donnell 279 738 190 484 3,203,988 41% 59%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 53 1,097 47 805 2,965,013 58% 42%
CNN Anderson Cooper 360 225 2,448 188 1,715 53,383,904 43% 57%
Comedy Central The Daily Show (11-11:30) 273 2,077 245 1,786 4,983,087 53% 47%
Comedy Central The Colbert Report (11:30-12am) 362 1,091 342 937 3,314,652 61% 39%
Fox News The O’Reilly Factor 38 1,212 33 898 9,349,624 63% 37%
MSNBC All In w/Chris Hayes 260 3,587 183 1,789 30,092,443 55% 45%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.