The Kelly File won the best hour, followed by The Ed Show, Hannity, Maddow, and The Five.  CNN International had the best day, followed by Hannity, Kelly, The Five, and Real Time w/ Bill Maher.

Except for one thing.  More on that in a moment…  First, the normal news …

When you look at the chart, you can see that The Kelly File is in a tier by itself, followed by a second tier of The Ed Show, Hannity, and Rachael Maddow.  After that, it’s a fairly continuous decline as you go lower int he rankings.

The one thing? More like one direction.  The Daily Show ran a skit where they mentioned that a new terrorist group was being formed by various terrorist superstars including a member of One Direction.  That pissed off the fans, who started using the hashtag #thedailyshowgonetoofar.  If I had counted that too, the Daily Show would have “won” Friday hands down.  At the time of this writing (about noon ET on Saturday), there have been over 200K tweets with that hashtag, more than all the “normal” tweets about Cable News yesterday across all networks.

I remember back when Piers Morgan was still on CNN he’d generate occasional 1D news, and the results would be massive.  So, come on, who’s going to get with the direction?

Raw Show Stats (CSV download): 2014-09-26-ShowStats

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-09-26

Top Shows for the day:

Category	Mentions	Show
Most Mentions During Hour	3328	Fox News: The Kelly File
Most Mentions During Day	15125	CNN: CNN International

Ratings for individual time slots

Ratings for 12 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	2	20	2	18	30,820	63%	38%
CNN	CNN International	209	15,125	192	8,519	135,098,754	54%	46%
Fox News	The Kelly File	172	6,280	119	3,340	51,734,678	57%	43%
MSNBC	The Rachel Maddow Show	141	3,209	100	1,628	15,123,305	46%	54%

Ratings for 1 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	2	17	1	12	30,135	100%	0%
CNN	CNN International	410	15,125	368	8,519	135,098,754	54%	46%
Fox News	Hannity	323	7,622	195	4,265	56,300,237	58%	42%
MSNBC	The Last Word w/Lawrence O’Donnell	36	331	25	259	1,311,544	53%	47%

Ratings for 2 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	3	53	3	41	522,278	69%	31%
CNN	CNN International	387	15,125	343	8,519	135,098,754	54%	46%
Fox News	On The Record w/Greta Van Susteren	27	2,862	20	1,768	14,053,382	52%	48%
HLN	Nancy Grace	6	174	4	131	176,106	23%	77%
MSNBC	Hardball w/Chris Matthews	13	931	11	570	3,644,605	61%	39%

Ratings for 3 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	23	1,589	16	1,192	5,702,230	62%	38%
Al Jazeera	Inside Story	0	12	0	11	17,312	75%	25%
CNN	CNN International	475	15,125	425	8,519	135,098,754	54%	46%
Fox News	RedEye	956	3,076	149	1,514	12,732,646	68%	32%
MSNBC	All In w/Chris Hayes	9	1,844	8	1,000	8,237,467	56%	44%

Ratings for 4 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	0	20	0	18	30,820	63%	38%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	The Five	0	18	0	14	38,680	43%	57%
MSNBC	The Rachel Maddow Show	34	3,209	31	1,628	15,123,305	46%	54%

Ratings for 5 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi (3:30)	0	53	0	41	522,278	69%	31%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	FoxFriendsFirst	78	159	52	115	536,635	80%	20%
MSNBC	First Look (5-5:30)	0	0	0	0	0	0%	0%
MSNBC	Way Too Early (5:30-6)	7	57	7	41	401,468	65%	35%

Ratings for 6 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	23	1,589	22	1,192	5,702,230	62%	38%
CNN	New Day	233	1,617	174	1,166	82,662,078	58%	42%
Fox News	Fox And Friends	182	996	110	601	5,168,729	56%	44%
HLN	Morning Express w/Robin Meade	9	265	9	170	864,932	71%	29%
MSNBC	Morning Joe	669	3,051	225	1,311	18,031,642	50%	50%

Ratings for 7 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	29	1,589	28	1,192	5,702,230	62%	38%
CNN	New Day	242	1,617	176	1,166	82,662,078	58%	42%
Fox News	Fox And Friends	166	996	91	601	5,168,729	56%	44%
HLN	Morning Express w/Robin Meade	75	265	31	170	864,932	71%	29%
MSNBC	Morning Joe	879	3,051	346	1,311	18,031,642	50%	50%

Ratings for 8 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	53	1,589	43	1,192	5,702,230	62%	38%
CNN	New Day	289	1,617	224	1,166	82,662,078	58%	42%
Fox News	Fox And Friends	248	996	154	601	5,168,729	56%	44%
HLN	Morning Express w/Robin Meade	45	265	36	170	864,932	71%	29%
MSNBC	Morning Joe	628	3,051	324	1,311	18,031,642	50%	50%

Ratings for 9 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	83	1,589	69	1,192	5,702,230	62%	38%
CNN	News Room	3	76	2	43	576,959	85%	15%
Fox News	America’s Newsroom	15	97	12	75	332,832	59%	41%
HLN	Morning Express w/Robin Meade	33	265	27	170	864,932	71%	29%
MSNBC	The Daily Run Down (Melvin)	52	89	41	73	397,409	50%	50%

Ratings for 10 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	3	17	2	12	30,135	100%	0%
CNN	News Room	2	76	2	43	576,959	85%	15%
Fox News	America’s Newsroom	17	97	12	75	332,832	59%	41%
HLN	Morning Express w/Robin Meade	21	265	17	170	864,932	71%	29%
MSNBC	José Díaz-Balart	513	3,126	231	1,192	42,379,146	39%	61%

Ratings for 11 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	114	1,589	97	1,192	5,702,230	62%	38%
Al Jazeera	Inside Story (11:30)	1	12	1	11	17,312	75%	25%
CNN	@This Hour	130	291	88	202	5,130,602	58%	42%
Fox News	Happening Now	25	137	18	109	1,002,664	71%	29%
HLN	Morning Express w/Robin Meade	17	265	12	170	864,932	71%	29%
MSNBC	News Nation w/ Tamron Hall	52	633	35	419	9,751,818	43%	57%

Ratings for 12 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	131	1,589	111	1,192	5,702,230	62%	38%
CNN	Legal View w/Banfield	48	90	31	68	371,473	80%	20%
Fox News	Outnumbered	483	1,664	263	972	7,638,474	71%	29%
HLN	HLN Now	4	36	4	30	230,620	17%	83%
MSNBC	Andrea Mitchell Reports	69	180	50	121	859,975	59%	41%

Ratings for 1 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	78	1,589	64	1,192	5,702,230	62%	38%
Al Jazeera	TechKnow	0	0	0	0	0	0%	0%
CNN	Wolf	107	976	99	832	22,341,632	64%	36%
Fox News	Happening Now	26	137	19	109	1,002,664	71%	29%
HLN	HLN Now	5	36	4	30	230,620	17%	83%
MSNBC	Ronan Farrow Daily	41	380	33	287	6,133,781	37%	63%

Ratings for 2 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	90	1,589	75	1,192	5,702,230	62%	38%
CNN	News Room	26	76	23	43	576,959	85%	15%
Fox News	The Real Story w/Gretchen Carlson	35	243	30	181	875,838	67%	33%
HLN	HLN Now	8	36	7	30	230,620	17%	83%
MSNBC	The Reid Report	391	1,243	111	618	7,058,931	30%	70%

Ratings for 3 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
CNN	News Room	12	76	4	43	576,959	85%	15%
Fox News	Shepard Smith Reporting	98	340	83	263	923,401	56%	44%
HLN	HLN Now	0	36	0	30	230,620	17%	83%
MSNBC	The Cycle	63	162	29	100	1,537,443	43%	57%
MSNBC	The Cycle (w/ Host Accounts)	113	542	55	358	4,854,921	47%	53%

Ratings for 4 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	100	1,589	85	1,192	5,702,230	62%	38%
CNN	The Lead w/Jake Tapper	56	1,305	46	938	4,018,883	63%	37%
Fox News	Your World	144	531	94	391	986,583	63%	37%
HLN	HLN Now	0	36	0	30	230,620	17%	83%
MSNBC	Now w/Alex Wagner	119	270	63	180	1,078,042	65%	35%

Ratings for 5 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Inside Story (5-5:30)	0	12	0	11	17,312	75%	25%
CNN	The Situation Room	36	976	32	832	22,341,632	64%	36%
Fox News	The Five	2	18	2	14	38,680	43%	57%
Fox News	The Five w/Hosts	967	5,081	586	3,089	16,045,175	64%	36%
MSNBC	The Ed Show	1,878	2,914	511	893	11,889,372	50%	50%

Ratings for 6 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	102	1,589	63	1,192	5,702,230	62%	38%
CNN	The Situation Room (6 – 6:30)	34	976	23	832	22,341,632	64%	36%
Fox News	Special Report w/Bret Baier	337	1,105	270	847	9,073,538	60%	40%
MSNBC	PoliticsNation w/ Al Sharpton	17	64	15	51	289,840	56%	44%

Ratings for 7 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	7	53	7	41	522,278	69%	31%
CNN	Out Front w/Erin Burnett	285	796	190	597	44,451,914	65%	35%
Fox News	On The Record w/Greta Van Susteren	879	2,862	523	1,768	14,053,382	52%	48%
HLN	Jane Velez-Mitchell	1	6	1	5	3,704	20%	80%
MSNBC	Hardball w/ Chris Matthews	384	931	218	570	3,644,605	61%	39%

Ratings for 8 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	105	1,589	76	1,192	5,702,230	62%	38%
CNN	Anderson Cooper 360	175	1,674	122	1,214	18,214,424	37%	63%
Fox News	The O’Reilly Factor	389	1,521	263	998	6,050,687	49%	51%
HLN	Nancy Grace	17	174	15	131	176,106	23%	77%
MSNBC	All In w/ Chris Hayes	804	1,844	359	1,000	8,237,467	56%	44%

Ratings for 9 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Fox News	The Kelly File	3,328	6,280	1,698	3,340	51,734,678	57%	43%
HLN	Nancy Grace	21	174	17	131	176,106	23%	77%
MSNBC	The Rachel Maddow Show	1,519	3,209	594	1,628	15,123,305	46%	54%

Ratings for 10 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	1	17	1	12	30,135	100%	0%
CNN	Unguarded with Rachel Nichols (10:30pm)	395	2,428	368	2,260	20,518,178	84%	16%
Fox News	Hannity	1,659	7,622	995	4,265	56,300,237	58%	42%
HBO	Real Time w/Bill Maher	792	3,398	432	2,512	16,325,522	67%	33%
HLN	Nancy Grace	18	174	14	131	176,106	23%	77%

Ratings for 11 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	48	1,589	46	1,192	5,702,230	62%	38%
Fox News	The O’Reilly Factor	104	1,521	72	998	6,050,687	49%	51%
HBO	Real Time w/Bill Maher (Rerun)	402	3,398	301	2,512	16,325,522	67%	33%
HLN	Nancy Grace	26	174	13	131	176,106	23%	77%

 

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Definition of terms used in this report:

• Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
• Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
• Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
• Tweet Count: The number of tweets (including retweets) that mention a show.
• Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
• Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
• Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.