Chris Hayes’ Live Broadcast from Ferguson wins Cable News Twitter, Thursday, August 14, 2014

Chris Hayes was in Ferguson Mo. last night to broadcast live from the epicenter of events, and his show won the best hour and best day on Cable News Twitter.  Interestingly, unlike the previous day, it was his first live broadcast, not the second, that got top mentions; perhaps by 11pm EDT the audience had decided that there’d be no new news for the day.  I’ll also note that, on Wednesday, the Nielsen ratings showed that the 11pm second showing had more viewers than the 8pm first showing; there was a parallel between viewers and Twitter activity.

It was, comparatively speaking, a quiet day for Fox News, but I don’t expect that to last long…

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-08-14

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 4242 MSNBC: All In w/ Chris Hayes
Most Mentions During Day 32285 MSNBC: All In w/ Chris Hayes

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 2 489 46% 54%
CNN CNN International 606 6607 53% 47%
Fox News The Kelly File 68 2135 56% 44%
MSNBC The Rachel Maddow Show 3676 12199 47% 53%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 2 27 100% 0%
CNN CNN International 406 6607 53% 47%
Fox News Hannity 318 8156 62% 38%
MSNBC The Last Word w/Lawrence O’Donnell 200 5720 41% 59%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 1 138 70% 30%
CNN CNN International 187 6607 53% 47%
Fox News On The Record w/Greta Van Susteren 40 3763 53% 47%
HLN Nancy Grace 82 1831 43% 57%
MSNBC Hardball w/Chris Matthews 12 1746 59% 41%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 213 11930 60% 40%
Al Jazeera Inside Story 0 6 75% 25%
CNN CNN International 467 6607 53% 47%
Fox News RedEye 1020 3455 66% 34%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 489 46% 54%
Al Jazeera News 153 11930 60% 40%
CNN Early Start 0 0 0% 0%
Fox News The Five 2 58 86% 14%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 105 11930 60% 40%
Al Jazeera Real Money with Ali Velshi (3:30) 2 138 70% 30%
CNN Early Start 0 0 0% 0%
Fox News FoxFriendsFirst 59 114 75% 25%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 13 91 57% 43%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 114 11930 60% 40%
CNN New Day 286 3675 54% 46%
Fox News Fox And Friends 96 855 67% 33%
HLN Morning Express w/Robin Meade 55 470 51% 49%
MSNBC Morning Joe 1592 9490 55% 45%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 172 11930 60% 40%
CNN New Day 351 3675 54% 46%
Fox News Fox And Friends 170 855 67% 33%
HLN Morning Express w/Robin Meade 70 470 51% 49%
MSNBC Morning Joe 1255 9490 55% 45%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 205 11930 60% 40%
CNN New Day 294 3675 54% 46%
Fox News Fox And Friends 205 855 67% 33%
HLN Morning Express w/Robin Meade 96 470 51% 49%
MSNBC Morning Joe 1287 9490 55% 45%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 353 11930 60% 40%
CNN News Room 9 100 54% 46%
Fox News America’s Newsroom 70 179 70% 30%
HLN Morning Express w/Robin Meade 60 470 51% 49%
MSNBC The Daily Run Down 117 5165 65% 35%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 5 27 100% 0%
CNN News Room 39 100 54% 46%
Fox News America’s Newsroom 51 179 70% 30%
HLN Morning Express w/Robin Meade 29 470 51% 49%
MSNBC José Díaz-Balart 291 1097 48% 52%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 1687 11930 60% 40%
Al Jazeera Inside Story (11:30) 0 6 75% 25%
CNN @This Hour 249 565 60% 40%
Fox News Happening Now 66 138 64% 36%
HLN Morning Express w/Robin Meade 46 470 51% 49%
MSNBC News Nation w/ Tamron Hall 165 432 59% 41%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 1537 11930 60% 40%
CNN Legal View w/Banfield 164 191 67% 33%
Fox News Outnumbered 756 1980 68% 32%
HLN HLN Now 26 177 33% 67%
MSNBC Andrea Mitchell Reports 1203 2453 52% 48%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 774 11930 60% 40%
Al Jazeera News 774 11930 60% 40%
CNN Wolf 90 1232 59% 41%
Fox News Happening Now 14 138 64% 36%
HLN HLN Now 27 177 33% 67%
MSNBC Ronan Farrow Daily 438 1021 53% 47%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 545 11930 60% 40%
CNN News Room 3 100 54% 46%
Fox News The Real Story w/Gretchen Carlson 154 322 53% 47%
HLN HLN Now 11 177 33% 67%
MSNBC The Reid Report 866 4828 38% 62%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 6 100 54% 46%
Fox News Shepard Smith Reporting 310 961 62% 38%
HLN HLN Now 28 177 33% 67%
MSNBC The Cycle 261 497 59% 41%
MSNBC The Cycle (w/ Host Accounts) 328 1001 61% 39%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 371 11930 60% 40%
CNN The Lead w/Jake Tapper 235 7743 64% 36%
Fox News Your World 89 1637 66% 34%
HLN HLN Now 12 177 33% 67%
MSNBC Now w/Alex Wagner 426 786 61% 39%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 2 6 75% 25%
CNN The Situation Room 89 1232 59% 41%
Fox News The Five 30 58 86% 14%
Fox News The Five w/Hosts 1246 5169 65% 35%
MSNBC The Ed Show 1289 3468 52% 48%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 260 11930 60% 40%
CNN The Situation Room (6 – 6:30) 115 1232 59% 41%
CNN Crossfire 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 119 1952 77% 23%
Fox News Special Report w/Bret Baier 62 304 65% 35%
MSNBC PoliticsNation w/ Al Sharpton 80 207 42% 58%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 18 138 70% 30%
CNN Out Front w/Erin Burnett 274 938 59% 41%
Fox News On The Record w/Greta Van Susteren 770 3763 53% 47%
HLN Jane Velez-Mitchell 4 4 100% 0%
MSNBC Hardball w/ Chris Matthews 375 1746 59% 41%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 230 11930 60% 40%
CNN Anderson Cooper 360 682 2806 48% 52%
Fox News The O’Reilly Factor 227 765 71% 29%
HLN Nancy Grace 719 1831 43% 57%
MSNBC All In w/ Chris Hayes 4242 32285 48% 52%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Sixties 379 933 43% 57%
Fox News The Kelly File 1307 2135 56% 44%
HLN Dr Drew On Call 231 469 30% 70%
MSNBC The Rachel Maddow Show 2475 12199 47% 53%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 2 27 100% 0%
CNN The Sixties 83 933 43% 57%
Fox News Hannity 1850 8156 62% 38%
MSNBC The Last Word w/Lawrence O’Donnell 2958 5720 41% 59%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 183 11930 60% 40%
CNN Anderson Cooper 360 539 2806 48% 52%
Comedy Central The Daily Show (11-11:30) 95 661 59% 41%
Comedy Central The Colbert Report (11:30-12am) 99 1730 61% 39%
Fox News The O’Reilly Factor 58 765 71% 29%
MSNBC All In w/Chris Hayes 1607 32285 48% 52%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that
    mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the
    most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a
    show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet
    that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will
    show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will
    be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers,
    the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially
    be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is
    an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.