Cable News Twitter Ratings for July 14, 2014 – Kelly, Hannity, & Díaz-Balart

The lede is that The Kelly File and Hannity won best hour and best day.  But the story, of course, is the bow of José Díaz-Balart’s new show on MSNBC.  His 717 mentions during the show (and 2600+ during the day) were very strong, giving him an engagement on a par with Morning Joe.

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-07-14

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2100 Fox News: The Kelly File
Most Mentions During Day 6060 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
CNN The Sixties 6 79 33% 67%
Fox News Fox News Reporting 0 2 50% 50%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 44 1735 60% 40%
Al Jazeera Real Money with Ali Velshi 0 83 67% 33%
CNN The Sixties 1 79 33% 67%
Fox News Stossel 9 245 71% 29%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Fox News Sunday 18 429 53% 47%
MSNBC Meet The Press 21 716 60% 40%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 19 1735 60% 40%
Fox News Huckabee 16 182 54% 46%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 22 1735 60% 40%
Al Jazeera News 22 1735 60% 40%
Fox News #MediaBuzz 3 185 70% 30%
MSNBC Meet The Press 6 716 60% 40%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 25 1735 60% 40%
Al Jazeera Real Money with Ali Velshi (3:30) 0 83 67% 33%
CNN Early Start 0 0 0% 0%
Fox News FoxFriendsFirst 33 88 67% 33%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 6 42 42% 58%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 69 1735 60% 40%
CNN New Day 109 1904 52% 48%
Fox News Fox And Friends 175 1620 55% 45%
HLN Morning Express w/Robin Meade 33 224 70% 30%
MSNBC Morning Joe 494 3463 56% 44%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 70 1735 60% 40%
CNN New Day 260 1904 52% 48%
Fox News Fox And Friends 305 1620 55% 45%
HLN Morning Express w/Robin Meade 28 224 70% 30%
MSNBC Morning Joe 865 3463 56% 44%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 47 1735 60% 40%
CNN New Day 231 1904 52% 48%
Fox News Fox And Friends 409 1620 55% 45%
HLN Morning Express w/Robin Meade 40 224 70% 30%
MSNBC Morning Joe 563 3463 56% 44%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 77 1735 60% 40%
CNN News Room 4 73 80% 20%
Fox News America’s Newsroom 74 145 68% 32%
HLN Morning Express w/Robin Meade 16 224 70% 30%
MSNBC The Daily Run Down 93 353 58% 42%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 3 137 43% 57%
CNN News Room 14 73 80% 20%
Fox News America’s Newsroom 21 145 68% 32%
HLN Morning Express w/Robin Meade 16 224 70% 30%
MSNBC José Díaz-Balart 717 2618 53% 47%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 96 1735 60% 40%
Al Jazeera Inside Story (11:30) 0 8 67% 33%
CNN @This Hour 59 263 47% 53%
Fox News Happening Now 30 85 70% 30%
HLN Morning Express w/Robin Meade 16 224 70% 30%
MSNBC News Nation w/ Tamron Hall 66 276 48% 52%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 116 1735 60% 40%
CNN Legal View w/Banfield 3 20 71% 29%
Fox News Outnumbered 687 1719 71% 29%
HLN HLN Now 14 187 25% 75%
MSNBC Andrea Mitchell Reports 135 288 51% 49%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 103 1735 60% 40%
Al Jazeera News 103 1735 60% 40%
Al Jazeera TechKnow 0 0 0% 0%
CNN Wolf 55 852 67% 33%
Fox News Happening Now 12 85 70% 30%
HLN HLN Now 21 187 25% 75%
MSNBC Ronan Farrow Daily 434 2305 31% 69%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 104 1735 60% 40%
CNN News Room 16 73 80% 20%
Fox News The Real Story w/Gretchen Carlson 39 143 71% 29%
HLN HLN Now 46 187 25% 75%
MSNBC The Reid Report 490 1131 33% 67%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 8 73 80% 20%
Fox News Shepard Smith Reporting 66 274 69% 31%
HLN HLN Now 27 187 25% 75%
MSNBC The Cycle 113 226 52% 48%
MSNBC The Cycle (w/ Host Accounts) 196 884 64% 36%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 94 1735 60% 40%
CNN The Lead w/Jake Tapper 124 1309 63% 37%
Fox News Your World 117 1229 65% 35%
HLN HLN Now 20 187 25% 75%
MSNBC Now w/Alex Wagner 154 246 71% 29%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 2 8 67% 33%
CNN The Situation Room 282 852 67% 33%
Fox News The Five 25 45 91% 9%
Fox News The Five w/Hosts 736 3267 67% 33%
MSNBC The Ed Show 1444 2482 57% 43%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 113 1735 60% 40%
CNN The Situation Room (6 – 6:30) 155 852 67% 33%
CNN Crossfire 1 1 0% 100%
CNN Crossfire With Hosts (6:30 – 7) 492 1926 71% 29%
Fox News Special Report w/Bret Baier 735 1853 53% 47%
MSNBC PoliticsNation w/ Al Sharpton 72 154 45% 55%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 15 83 67% 33%
CNN Out Front w/Erin Burnett 420 798 69% 31%
Fox News On The Record w/Greta Van Susteren 938 2585 57% 43%
HLN Jane Velez-Mitchell 0 0 0% 0%
MSNBC Hardball w/ Chris Matthews 472 863 61% 39%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 101 1735 60% 40%
CNN Anderson Cooper 360 297 1946 46% 54%
Fox News The O’Reilly Factor 550 1236 60% 40%
HLN Nancy Grace 87 218 36% 64%
MSNBC All In w/ Chris Hayes 1223 2555 53% 47%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 27 117 63% 38%
CNN Anderson Cooper 360 185 1946 46% 54%
Fox News The Kelly File 2100 3701 55% 45%
HLN Dr Drew On Call 353 687 30% 70%
MSNBC The Rachel Maddow Show 689 2471 52% 48%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 21 137 43% 57%
CNN CNN Tonight 167 270 38% 63%
Fox News Hannity 1100 6060 57% 43%
MSNBC The Last Word w/Lawrence O’Donnell 638 1828 46% 54%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 65 1735 60% 40%
CNN Anderson Cooper 360 177 1946 46% 54%
Comedy Central The Daily Show (11-11:30) 502 1897 51% 49%
Comedy Central The Colbert Report (11:30-12am) 368 1931 65% 35%
Fox News The O’Reilly Factor 117 1236 60% 40%
MSNBC All In w/Chris Hayes 135 2555 53% 47%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.