Cable News Twitter Ratings for Saturday, May 24, 2014 — MHP catches the fish

Thank you, Melissa Harris-Perry, for keeping Blackfish from having the best hour on Twitter Saturday.  At least something new can generate more conversation than a months old, frequently re-run documentary!

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-05-24

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2073 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 14187 CNN: Blackfish

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 12 38 69% 31%
CNN Inside Man 7 97 43% 57%
Fox News The Kelly File 65 411 66% 34%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Hannity 140 4210 61% 39%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 15 80% 20%
Fox News On The Record w/Greta Van Susteren 25 1485 50% 50%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 15 816 56% 44%
Al Jazeera Inside Story 1 15 50% 50%
Fox News RedEye 37 3047 55% 45%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 2 38 69% 31%
Al Jazeera News 31 816 56% 44%
Fox News The Five 0 5 0% 100%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 10 816 56% 44%
CNN CNN International 460 5646 57% 43%
Fox News Hannity 50 4210 61% 39%
MSNBC Your Business (5:30) 0 3 0% 100%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 18 816 56% 44%
CNN New Day 59 502 50% 50%
Fox News Fox and Friends Weekend 20 680 32% 68%
MSNBC The Rachel Maddow Show 24 937 53% 47%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 19 816 56% 44%
CNN New Day 52 502 50% 50%
Fox News Fox and Friends Weekend 54 680 32% 68%
HLN Weekend Express 5 145 68% 32%
MSNBC Weekends w/Alex Witt 6 129 71% 29%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 59 816 56% 44%
CNN New Day 45 502 50% 50%
Fox News Fox and Friends Weekend 46 680 32% 68%
HLN Weekend Express 34 145 68% 32%
MSNBC Up w/Steve Kornacki 451 1713 44% 56%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 55 816 56% 44%
CNN Smerconish 1 80 74% 26%
Fox News Fox and Friends Weekend 69 680 32% 68%
HLN Weekend Express 30 145 68% 32%
MSNBC Up w/Steve Kornacki 591 1713 44% 56%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 9 71% 29%
CNN News Room 2 44 38% 62%
Fox News The Cost of Freedom 1 34 67% 33%
HLN Weekend Express 23 145 68% 32%
MSNBC Melissa Harris-Perry Show 2073 4907 38% 62%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 81 816 56% 44%
CNN News Room 4 44 38% 62%
HLN Weekend Express 14 145 68% 32%
MSNBC Melissa Harris-Perry Show 1540 4907 38% 62%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 87 816 56% 44%
CNN News Room 2 44 38% 62%
Fox News America’s News HQ 8 44 58% 42%
HLN Weekend Express 7 145 68% 32%
MSNBC Weekends w/ Alex Witt 19 129 71% 29%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 44 38% 62%
Fox News America’s News HQ 15 44 58% 42%
MSNBC Weekends w/Alex Witt 32 129 71% 29%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 20 816 56% 44%
CNN Your Money (2-2:30) 1 1 0% 0%
CNN News Room 5 44 38% 62%
Fox News WSJ Editorial Report (2pm) 2 2 50% 50%
Fox News America’s News HQ (2:30) 7 44 58% 42%
MSNBC MSNBC Live w/Craig Melvin 29 126 40% 60%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 44 38% 62%
Fox News America’s News HQ 4 44 58% 42%
MSNBC MSNBC Live w/Craig Melvin 32 126 40% 60%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 26 816 56% 44%
CNN News Room (4-4:30) 2 44 38% 62%
CNN Sanjay Gupta MD (4:30 – 5) 3 163 47% 53%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0% 0%
MSNBC Disrupt w/ Karen Finney 317 559 46% 54%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 44 38% 62%
Fox News The Five 0 5 0% 100%
Fox News The Five w/Hosts 524 6623 57% 43%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 39 816 56% 44%
CNN News Room 5 44 38% 62%
Fox News America’s News HQ 1 44 58% 42%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 15 80% 20%
CNN Inside Man 6 97 43% 57%
Fox News Fox Report Weekend 3 4 75% 25%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 26 816 56% 44%
Fox News Huckabee 8 49 72% 28%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Blackfish 522 14187 20% 80%
Fox News Judge Jeanine 107 355 68% 32%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Blackfish 1416 14187 20% 80%
Fox News Geraldo At Large 16 52 65% 35%
Fox News Hannity 202 4210 61% 39%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 11 816 56% 44%
CNN Blackfish 1537 14187 20% 80%
Fox News RedEye 194 3047 55% 45%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets
    that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified.
    For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions
    by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight,
    eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning
    a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make.
    For each tweet that is sent, it adds up how many people follow the person tweeting it — how many
    timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an
    average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions
    from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach:
    tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number
    is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.