Cable News Twitter Ratings for Sunday, March 16, 2014

Some buoyancy in The Melissa Harris-Perry show’s engagement as the show’s 11am numbers bounce back up into 4 digits.  Nobody else topped 1K…

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-03-16

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1257 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 3719 Fox News: Fox News Sunday

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Judge Jeanine 83 655 69% 31%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Geraldo At Large 0 26 83% 17%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 18 2654 63% 37%
Al Jazeera Inside Story (2:30) 0 2 100% 0%
Fox News RedEye 13 199 63% 37%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 33 2654 63% 37%
Fox News Huckabee 3 61 62% 38%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Judge Jeanine 21 655 69% 31%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 54 2654 63% 37%
Fox News Huckabee 0 61 62% 38%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 42 2654 63% 37%
CNN New Day 23 458 55% 45%
Fox News Fox and Friends Weekend 30 390 56% 44%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 26 2654 63% 37%
CNN New Day 37 458 55% 45%
Fox News Fox and Friends Weekend 92 390 56% 44%
HLN Weekend Express 3 26 50% 50%
MSNBC Hardball Weekend (7:00) 6 154 47% 53%
MSNBC Your Business (7:30) 4 17 19% 81%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 76 2654 63% 37%
CNN New Day 30 458 55% 45%
CNN Inside Politics 76 259 72% 28%
Fox News Fox and Friends Weekend 93 390 56% 44%
HLN Weekend Express 4 26 50% 50%
MSNBC Up w/Steve Kornacki 431 2345 46% 54%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
CNN State of the Union 194 861 59% 41%
Fox News Fox and Friends Weekend 55 390 56% 44%
HLN Weekend Express 4 26 50% 50%
MSNBC Up w/Steve Kornacki 792 2345 46% 54%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 182 2654 63% 37%
CNN GPS w/Fareed Zakaria 169 489 55% 45%
Fox News America’s News HQ 12 79 72% 28%
Fox News Sunday Housecall (10:30) 0 2 50% 50%
HLN Weekend Express 6 26 50% 50%
MSNBC Melissa Harris-Perry Show 706 2849 35% 65%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 164 2654 63% 37%
CNN Reliable Sources 242 449 59% 41%
Fox News #MediaBuzz 114 559 78% 22%
HLN Weekend Express 0 26 50% 50%
MSNBC Melissa Harris-Perry Show 1257 2849 35% 65%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 180 2654 63% 37%
CNN State of the Union w/Candy Crowley 160 861 59% 41%
Fox News America’s News HQ 3 79 72% 28%
HLN Weekend Express 0 26 50% 50%
MSNBC Weekends w/ Alex Witt 92 276 49% 51%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN GPS w/Fareed Zakaria 76 489 55% 45%
Fox News America’s News HQ 9 79 72% 28%
MSNBC Taking the Hill 1 18 55% 45%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 313 2654 63% 37%
Al Jazeera Real Money with Ali Velshi (2:30) 1 13 71% 29%
CNN News Room 7 180 64% 36%
Fox News Fox News Sunday 150 3719 60% 40%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Al Jazeera America Presents 0 0 0% 0%
Fox News WSJ Editorial Report (3:00) 0 4 0% 100%
Fox News America’s News HQ (3:30) 3 79 72% 28%
MSNBC MSNBC Live w/Craig Melvin 0 10 71% 29%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 202 2654 63% 37%
CNN News Room 27 180 64% 36%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0% 0%
Fox News Sunday Housecall (4:30) 0 2 50% 50%
MSNBC Disrupt w/ Karen Finney 300 672 49% 51%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 10 40% 60%
CNN News Room 59 180 64% 36%
Fox News #MediaBuzz 95 559 78% 22%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 205 2654 63% 37%
CNN News Room 38 180 64% 36%
Fox News Fox News Sunday 88 3719 60% 40%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Talk to Al Jazeera 0 0 0% 0%
Al Jazeera TechKnow (7:30) 0 0 0% 0%
Fox News Fox Report Weekend 3 5 67% 33%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 101 2654 63% 37%
CNN Sanjay Gupta MD (7:30) 73 649 52% 48%
Fox News Huckabee 4 61 62% 38%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Al Jazeera America Presents 0 0 0% 0%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera TechKnow (10:30) 0 0 0% 0%
CNN Chicagoland 12 210 48% 52%
Fox News Stossel 4 81 69% 31%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 31 2654 63% 37%
CNN Sanjay Gupta MD (7:30) 38 649 52% 48%
Fox News Huckabee 14 61 62% 38%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.