Detailed Cable News Twitter Ratings for January 10, 2014

Here are the detailed breakdowns of the Cable News Twitter Ratings for Friday, 1/10/14. As a whole, MSNBC did very well, with Morning Joe being the most tweeted about show during the day.

For an overview of the top trending topics for Friday, see the companion post.  For detailed ratings, see below.

Cable News Ratings for 2014-01-10

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2782 MSNBC: Morning Joe
Most Mentions During Day 9652 MSNBC: Morning Joe

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 5 350 58% 42%
CNN Piers Morgan Live 85 3940 69% 31%
Fox News The Kelly File 65 1609 64% 36%
HLN Dr Drew On Call 9 125 24% 76%
MSNBC The Rachel Maddow Show 838 8757 46% 54%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 3 122 64% 36%
CNN Anderson Cooper 360 76 3149 51% 49%
Fox News Hannity 187 5055 63% 37%
HLN Nancy Grace 40 1411 70% 30%
MSNBC The Last Word w/Lawrence O’Donnell 81 864 54% 46%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 25 2332 58% 42%
Al Jazeera The Stream (2:30) 5 657 57% 43%
CNN Outfront w/Burnett 6 627 56% 44%
Fox News On The Record w/Greta Van Susteren 4 1361 60% 40%
HLN ShowBiz Tonight 0 7 0% 100%
MSNBC Hardball w/Chris Matthews 29 1201 51% 49%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 26 2332 58% 42%
Al Jazeera Real Money with Ali Velshi (3:30) 0 126 75% 25%
CNN Piers Morgan Live 95 3940 69% 31%
Fox News RedEye 35 639 64% 36%
MSNBC All In w/Chris Hayes 9 4116 48% 52%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 3 350 58% 42%
CNN Anderson Cooper 360 14 3149 51% 49%
Fox News The Five 8 251 77% 23%
HLN ShowBiz Tonight 0 7 0% 100%
MSNBC The Rachel Maddow Show 82 8757 46% 54%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 16 2332 58% 42%
CNN EarlyStartCNN 44 91 40% 60%
Fox News FoxFriendsFirst 43 68 78% 23%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 17 68 56% 44%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 29 2332 58% 42%
CNN New Day 143 1095 55% 45%
Fox News Fox And Friends 129 809 65% 35%
HLN Morning Express w/Robin Meade 22 305 65% 35%
MSNBC Morning Joe 2366 9652 48% 52%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 59 2332 58% 42%
CNN New Day 257 1095 55% 45%
Fox News Fox And Friends 135 809 65% 35%
HLN Morning Express w/Robin Meade 37 305 65% 35%
MSNBC Morning Joe 1903 9652 48% 52%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 89 2332 58% 42%
CNN New Day 177 1095 55% 45%
Fox News Fox And Friends 191 809 65% 35%
HLN Morning Express w/Robin Meade 67 305 65% 35%
MSNBC Morning Joe 2782 9652 48% 52%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 122 64% 36%
CNN News Room 10 72 59% 41%
Fox News America’s Newsroom 22 98 63% 38%
HLN Morning Express w/Robin Meade 57 305 65% 35%
MSNBC The Daily Run Down 294 1173 66% 34%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 162 2332 58% 42%
CNN News Room 8 72 59% 41%
Fox News America’s Newsroom 45 98 63% 38%
HLN Morning Express w/Robin Meade 28 305 65% 35%
MSNBC Jansing & Co. 206 291 54% 46%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 213 2332 58% 42%
Al Jazeera Inside Story (11:30) 0 10 83% 17%
CNN Legal View w/Banfield 22 59 40% 60%
Fox News Happening Now 15 31 92% 8%
HLN Morning Express w/Robin Meade 19 305 65% 35%
MSNBC MSNBC Live w/ Thomas Roberts 156 299 53% 47%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 244 2332 58% 42%
Al Jazeera The Stream (12:30) 13 657 57% 43%
CNN Around the World (News Room) 2 72 59% 41%
E E! News 418 7598 21% 79%
Fox News Happening Now 7 31 92% 8%
HLN ShowBiz Tonight 0 7 0% 100%
MSNBC Now w/Alex Wagner 229 681 60% 40%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 167 2332 58% 42%
CNN News Room 18 72 59% 41%
Fox News America’s News HQ 5 16 58% 42%
MSNBC Andrea Mitchell Reports 269 529 63% 37%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 199 2332 58% 42%
CNN News Room 1 72 59% 41%
Fox News The Real Story w/Gretchen Carlson 158 373 69% 31%
HLN News Now 1 10 40% 60%
MSNBC News Nation w/ Tamron Hall 55 183 41% 59%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 9 72 59% 41%
Fox News Shepard Smith Reporting 14 64 69% 31%
HLN News Now 0 10 40% 60%
MSNBC The Cycle 117 378 61% 39%
MSNBC The Cycle (w/ Host Accounts) 173 1277 57% 43%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 108 2332 58% 42%
CNN The Lead w/Jake Tapper 167 1074 64% 36%
Fox News Your World 67 275 70% 30%
HLN News Now 3 10 40% 60%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 4 10 83% 17%
CNN The Situation Room 53 419 71% 29%
Fox News The Five 123 251 77% 23%
Fox News The Five w/Hosts 490 2117 69% 31%
HLN What Would You Do? 1 8 100% 0%
MSNBC The Ed Show 2236 3930 44% 56%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 91 2332 58% 42%
CNN The Situation Room (6 – 6:30) 107 419 71% 29%
CNN Crossfire (6:30 – 7) 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 16 946 67% 33%
Fox News Special Report w/Bret Baier 127 688 70% 30%
HLN ShowBiz Tonight 0 7 0% 100%
MSNBC PoliticsNation w/ Al Sharpton 393 893 49% 51%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (7 – 7:30) 23 126 75% 25%
Al Jazeera The Stream (7:30 – 8) 157 657 57% 43%
CNN Out Front w/Erin Burnett 241 627 56% 44%
E E! News 431 7598 21% 79%
Fox News On The Record w/Greta Van Susteren 287 1361 60% 40%
HLN Jane Velez-Mitchell 8 183 32% 68%
MSNBC Hardball w/ Chris Matthews 560 1201 51% 49%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 108 2332 58% 42%
CNN Anderson Cooper 360 774 3149 51% 49%
Fox News The O’Reilly Factor 124 446 69% 31%
MSNBC All In w/ Chris Hayes 1629 4116 48% 52%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 28 350 58% 42%
CNN Piers Morgan Live 436 3940 69% 31%
Fox News The Kelly File 660 1609 64% 36%
MSNBC The Rachel Maddow Show 1975 8757 46% 54%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 10 122 64% 36%
CNN Crossfire (Repeat 10-10:30) 0 0 0% 0%
Fox News Hannity 739 5055 63% 37%
HLN What Would You Do? 0 8 100% 0%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 32 2332 58% 42%
E E! News (11:30pm) 471 7598 21% 79%
Fox News The O’Reilly Factor 40 446 69% 31%
HLN ShowBiz Tonight 0 7 0% 100%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.