This is the first ratings report where I’ve estimated the gender breakdown of the audience. You can see the links at the end for more information on how this is done.
There’s some interesting things to observe about the mixture of people who tweet news shows. First, in general, more men than women seem to tweet at shows. I do; I guess we’re the grumpy grandpas shouting at the TV…
The second thing is the gender distribution for the various networks. If you look at Fox News, you won’t find a show that gets a larger female response than male response. The other networks have an ebb and flow based upon the show. I’ll do a more thorough analysis in the future, but it appears on the surface that on the Male to Female spectrum, the networks run Fox, CNN, MSNBC, HLN. It will be a while before I have enough data to declare something a trend, though.
On to the ratings for the 17th…
Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see this.
Cable News Ratings for 2013-09-17
Top Shows for the day:
| Category | Mentions | Show |
| Most Mentions During Hour | 2238 | CNN: Piers Morgan Live |
| Most Mentions During day | 31418 | CNN: Piers Morgan Live |
Ratings for Weekdays 3am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| Fox News | RedEye | 6 | 779 | 69% | 31% |
Ratings for Weekdays 5am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | EarlyStartCNN | 11 | 47 | 70% | 30% |
Ratings for Weekdays 6am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | New Day | 138 | 1248 | 44% | 56% |
| Fox News | FoxFriendsFirst | 2 | 55 | 56% | 44% |
| HLN | Morning Express w/Robin Meade | 8 | 257 | 61% | 39% |
| MSNBC | Morning Joe | 1456 | 6517 | 44% | 56% |
Ratings for Weekdays 7am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | New Day | 115 | 1248 | 44% | 56% |
| Fox News | Fox And Friends | 264 | 1265 | 63% | 37% |
| HLN | Morning Express w/Robin Meade | 21 | 257 | 61% | 39% |
| MSNBC | Morning Joe | 1165 | 6517 | 44% | 56% |
Ratings for Weekdays 8am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | New Day | 113 | 1248 | 44% | 56% |
| Fox News | Fox And Friends | 293 | 1265 | 63% | 37% |
| HLN | Morning Express w/Robin Meade | 44 | 257 | 61% | 39% |
| MSNBC | Morning Joe | 1914 | 6517 | 44% | 56% |
Ratings for Weekdays 9am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | News Room | 36 | 79 | 67% | 33% |
| Fox News | America’s Newsroom | 31 | 105 | 86% | 14% |
| HLN | Morning Express w/Robin Meade | 28 | 257 | 61% | 39% |
| MSNBC | The Daily Run Down | 405 | 2922 | 54% | 46% |
Ratings for Weekdays 10am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | News Room | 9 | 79 | 67% | 33% |
| Fox News | America’s Newsroom | 27 | 105 | 86% | 14% |
| HLN | Morning Express w/Robin Meade | 26 | 257 | 61% | 39% |
| MSNBC | Jansing & Co. | 63 | 113 | 75% | 25% |
Ratings for Weekdays 11am
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| Fox News | Happening Now | 4 | 33 | 79% | 21% |
| HLN | Morning Express w/Robin Meade | 12 | 257 | 61% | 39% |
| MSNBC | MSNBC Live w/Thomas Roberts | 22 | 80 | 56% | 44% |
Ratings for Weekdays 12pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| Fox News | Happening Now | 10 | 33 | 79% | 21% |
| HLN | Raising America | 51 | 114 | 32% | 68% |
| MSNBC | Now w/Alex | 244 | 793 | 58% | 42% |
Ratings for Weekdays 1pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | News Room | 4 | 79 | 67% | 33% |
| Fox News | America Live | 7 | 241 | 60% | 40% |
| HLN | News Now | 12 | 26 | 54% | 46% |
| MSNBC | Andrea Mitchell Reports | 248 | 503 | 47% | 53% |
Ratings for Weekdays 2pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | News Room | 5 | 79 | 67% | 33% |
| Fox News | America Live | 22 | 241 | 60% | 40% |
| MSNBC | News Nation w/Tamron Hall | 90 | 251 | 47% | 53% |
Ratings for Weekdays 3pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | News Room | 7 | 79 | 67% | 33% |
| Fox News | Studio B | 32 | 109 | 66% | 34% |
| MSNBC | The Cycle | 156 | 314 | 57% | 43% |
| MSNBC | The Cycle (w/ Host Accounts) | 235 | 1066 | 52% | 48% |
Ratings for Weekdays 4pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | The Lead w/Jake Tapper | 98 | 495 | 56% | 44% |
| Fox News | Your World | 109 | 300 | 71% | 29% |
| HLN | Now In America | 13 | 28 | 50% | 50% |
| MSNBC | Martin Bashir | 330 | 564 | 45% | 55% |
Ratings for Weekdays 5pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | The Situation Room | 75 | 398 | 64% | 36% |
| Fox News | The Five | 356 | 566 | 75% | 25% |
| HLN | Evening Express | 1 | 6 | 40% | 60% |
| MSNBC | The Ed Show | 1769 | 3339 | 49% | 51% |
Ratings for Weekdays 6pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | Crossfire (6:30 – 7) | 350 | 789 | 69% | 31% |
| CNN | The Situation Room (6 – 6:30) | 61 | 398 | 64% | 36% |
| CNN | Crossfire With Hosts (6:30 – 7) | 454 | 1570 | 71% | 29% |
| Fox News | Special Report w/Bret Baier | 69 | 925 | 55% | 45% |
| HLN | Evening Express | 1 | 6 | 40% | 60% |
| MSNBC | PoliticsNation w/Al Sharpton | 664 | 1252 | 55% | 45% |
Ratings for Weekdays 7pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | Out Front w/Erin Burnett | 177 | 579 | 79% | 21% |
| Fox News | Fox Report | 21 | 109 | 66% | 34% |
| HLN | Jane Velez-Mitchell | 47 | 391 | 35% | 65% |
| MSNBC | Hardball w/Chris Matthews | 498 | 954 | 59% | 41% |
Ratings for Weekdays 8pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | Anderson Cooper 360 | 286 | 1904 | 37% | 63% |
| Fox News | The O’Reilly Factor | 202 | 583 | 57% | 43% |
| HLN | Nancy Grace | 283 | 530 | 38% | 63% |
| MSNBC | All In w/Chris Hayes | 1105 | 2898 | 50% | 50% |
Ratings for Weekdays 9pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | Piers Morgan Live | 2238 | 31418 | 72% | 28% |
| Fox News | Hannity | 668 | 5839 | 67% | 33% |
| HLN | Dr Drew On Call | 107 | 358 | 32% | 68% |
| MSNBC | The Rachel Maddow Show | 1349 | 3463 | 49% | 51% |
Ratings for Weekdays 10pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | Anderson Cooper 360 | 549 | 1904 | 37% | 63% |
| Fox News | On The Record w/Greta Van Susteren | 256 | 1350 | 56% | 44% |
| HLN | HLN After Dark | 89 | 249 | 37% | 63% |
| MSNBC | The Last Word w/Lawrence O’Donnell | 461 | 1211 | 48% | 52% |
Ratings for Weekdays 11pm
| Network | Show | Tweets Hour | Tweets Day | % Male | % Female |
| CNN | Out Front w/Erin Burnett | 134 | 579 | 79% | 21% |
| Fox News | The O’Reilly Factor | 53 | 583 | 57% | 43% |
| HLN | ShowBiz Tonight | 4 | 50 | 25% | 75% |
| MSNBC | All In w/Chris Hayes | 110 | 2898 | 50% | 50% |
Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com
For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.