Kelly, Hannity win another day in Cable News Twitter 4/15/15

Another “typical” day in Cable News Twitter: The Kelly File wins best hour, while Hannity wins best day overall.

2015-04-15-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2015-04-15

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2655 Fox News: The Kelly File
Most Mentions During Day 8077 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Fox News The Kelly File 335 5,495 207 2,757 42,983,724 63% 37%
MSNBC The Rachel Maddow Show 117 4,778 90 2,207 24,101,802 40% 60%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN CNN International 182 4,594 164 3,608 211,831,902 57% 43%
Fox News Hannity 264 8,077 174 4,221 45,919,815 63% 37%
MSNBC The Last Word w/Lawrence O’Donnell 89 1,219 29 683 4,780,777 50% 50%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN CNN International 291 4,594 242 3,608 211,831,902 57% 43%
Fox News On The Record w/Greta Van Susteren 28 3,847 25 2,185 37,803,323 42% 58%
HLN Nancy Grace 13 713 10 440 2,078,710 39% 61%
MSNBC Hardball w/Chris Matthews 8 1,400 8 626 3,607,409 46% 54%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN CNN International 241 4,594 171 3,608 211,831,902 57% 43%
Fox News RedEye 1,110 3,017 168 1,260 25,630,012 64% 36%
MSNBC All In w/Chris Hayes 13 2,884 10 1,332 18,834,458 40% 60%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Early Start 128 560 113 451 63,853,584 62% 38%
Fox News The O’Reilly Factor 23 1,272 14 957 15,074,951 67% 33%
MSNBC The Rachel Maddow Show 22 4,778 16 2,207 24,101,802 40% 60%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Early Start 81 560 66 451 63,853,584 62% 38%
Fox News FoxFriendsFirst 73 262 53 199 2,989,316 76% 24%
MSNBC First Look 4 14 4 12 67,317 60% 40%
MSNBC Way Too Early 3 7 2 5 3,893 67% 33%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN New Day 261 2,224 169 1,375 106,851,638 62% 38%
Fox News Fox And Friends 274 2,784 182 1,829 26,834,645 60% 40%
HLN Morning Express w/Robin Meade 38 279 25 213 2,874,302 53% 47%
MSNBC Morning Joe 596 4,081 252 1,731 10,144,322 58% 42%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN New Day 392 2,224 277 1,375 106,851,638 62% 38%
Fox News Fox And Friends 475 2,784 308 1,829 26,834,645 60% 40%
HLN Morning Express w/Robin Meade 20 279 18 213 2,874,302 53% 47%
MSNBC Morning Joe 1,189 4,081 452 1,731 10,144,322 58% 42%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN New Day 458 2,224 285 1,375 106,851,638 62% 38%
Fox News Fox And Friends 481 2,784 369 1,829 26,834,645 60% 40%
HLN Morning Express w/Robin Meade 40 279 35 213 2,874,302 53% 47%
MSNBC Morning Joe 792 4,081 404 1,731 10,144,322 58% 42%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 5 38 5 26 167,196 29% 71%
Fox News America’s Newsroom 77 355 60 260 2,936,743 69% 31%
HLN Morning Express w/Robin Meade 42 279 36 213 2,874,302 53% 47%
MSNBC The Rundown w/José Díaz-Balart 111 275 64 159 2,758,381 54% 46%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 3 38 3 26 167,196 29% 71%
Fox News America’s Newsroom 122 355 95 260 2,936,743 69% 31%
HLN Morning Express w/Robin Meade 32 279 28 213 2,874,302 53% 47%
MSNBC The Rundown w/José Díaz-Balart 70 275 47 159 2,758,381 54% 46%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN At This Hour 35 241 30 197 28,806,298 63% 37%
Fox News Happening Now 19 110 19 82 2,114,131 66% 34%
HLN Morning Express w/Robin Meade 10 279 8 213 2,874,302 53% 47%
MSNBC News Nation w/ Tamron Hall 42 264 33 195 840,415 50% 50%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Legal View w/Banfield 8 17 8 15 52,994 56% 44%
Fox News Outnumbered 544 2,579 319 1,522 12,750,539 66% 34%
HLN The Daily Share 44 252 30 193 1,437,193 38% 62%
MSNBC Andrea Mitchell Reports 140 350 102 254 2,314,497 60% 40%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Wolf 335 1,628 308 1,275 55,863,710 66% 34%
Fox News Happening Now 11 110 9 82 2,114,131 66% 34%
HLN The Daily Share 21 252 18 193 1,437,193 38% 62%
MSNBC MSNBC Live w/ Thomas Roberts 59 169 45 121 1,348,591 62% 38%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 5 38 4 26 167,196 29% 71%
Fox News The Real Story w/Gretchen Carlson 77 348 57 232 2,032,200 62% 38%
HLN The Daily Share 25 252 19 193 1,437,193 38% 62%
MSNBC MSNBC Live w/ Thomas Roberts 50 169 39 121 1,348,591 62% 38%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 2 38 2 26 167,196 29% 71%
Fox News Shepard Smith Reporting 117 212 75 155 588,695 58% 42%
HLN The Daily Share 15 252 11 193 1,437,193 38% 62%
MSNBC The Cycle 55 208 36 146 2,994,737 69% 31%
MSNBC The Cycle (w/ Host Accounts) 69 557 50 443 3,781,112 63% 37%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN The Lead w/Jake Tapper 79 1,436 58 1,048 22,853,945 61% 39%
Fox News Your World 144 1,458 109 799 5,908,096 70% 30%
HLN The Daily Share 10 252 7 193 1,437,193 38% 62%
MSNBC NOW with Alex Wagner 129 370 72 242 681,785 70% 30%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN The Situation Room 203 1,628 161 1,275 55,863,710 66% 34%
Fox News The Five 809 1,470 434 872 4,549,363 60% 40%
Fox News The Five w/Hosts 1,040 4,291 586 2,612 18,685,451 61% 39%
MSNBC The Ed Show 1,619 2,997 488 1,067 13,407,627 55% 45%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN The Situation Room 212 1,628 190 1,275 55,863,710 66% 34%
Fox News Special Report w/Bret Baier 157 1,132 125 850 25,091,201 61% 39%
MSNBC PoliticsNation w/ Al Sharpton 297 1,618 210 1,236 11,872,342 63% 37%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Out Front w/Erin Burnett 272 620 175 461 19,171,831 64% 36%
Fox News On The Record w/Greta Van Susteren 1,505 3,847 904 2,185 37,803,323 42% 58%
MSNBC Hardball w/ Chris Matthews 701 1,400 287 626 3,607,409 46% 54%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Anderson Cooper 360 491 2,284 360 1,377 41,105,539 54% 46%
Fox News The O’Reilly Factor 285 1,272 234 957 15,074,951 67% 33%
HLN Nancy Grace 178 713 114 440 2,078,710 39% 61%
MSNBC All In w/ Chris Hayes 1,197 2,884 428 1,332 18,834,458 40% 60%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Fox News The Kelly File 2,655 5,495 1,293 2,757 42,983,724 63% 37%
HLN Dr Drew On Call 377 711 235 435 9,292,930 26% 74%
MSNBC The Rachel Maddow Show 1,756 4,778 711 2,207 24,101,802 40% 60%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN CNN Tonight 169 519 130 379 21,685,027 59% 41%
CNN CNN Tonight w/ Hosts 190 1,928 150 1,411 44,363,629 61% 39%
Fox News Hannity 1,922 8,077 957 4,221 45,919,815 63% 37%
MSNBC The Last Word w/Lawrence O’Donnell 632 1,219 372 683 4,780,777 50% 50%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Anderson Cooper 360 83 2,284 46 1,377 41,105,539 54% 46%
Fox News The O’Reilly Factor 128 1,272 87 957 15,074,951 67% 33%
MSNBC All In w/Chris Hayes 107 2,884 89 1,332 18,834,458 40% 60%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 00,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.