Hannity, Kelly, and even Joe win Thursday’s Cable News Twitter, 3/5/15

It was a fairly typical Thursday, with Hannity having the best day overall and The Kelly File having the best hour.  It was also a bit atypical, with Morning Joe turning in a very respectable second place showing during his 7 am hour!

Here’s the full top 30:

click to enlarge

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Raw data: 2015-03-05-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2015-03-05

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2990 Fox News: The Kelly File
Most Mentions During Day 14594 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 142 1,883 94 1,379 5,001,672 52% 48%
Al Jazeera America Tonight 11 45 3 31 167,547 17% 83%
CNN Parts Unknown 142 630 129 558 3,473,340 64% 36%
Fox News The Kelly File 366 6,796 219 3,586 62,343,850 60% 40%
HBO Last Week Tonight 60 2,047 55 1,798 2,820,552 46% 54%
HLN Forensic Files 1 24 1 23 15,621 44% 56%
MSNBC The Rachel Maddow Show 113 4,758 79 2,603 42,019,947 52% 48%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 5 70 5 59 474,988 27% 73%
Al Jazeera Inside Story 0 5 0 4 2,632 0% 100%
CNN CNN International 92 5,160 75 4,240 176,349,325 60% 40%
Comedy Central The Daily Show 57 2,312 51 1,998 22,939,497 58% 42%
Comedy Central The Nightly Show 36 1,942 30 1,386 24,442,952 61% 39%
Fox News Hannity 417 14,594 212 6,969 152,558,748 63% 37%
HLN Forensic Files 4 24 4 23 15,621 44% 56%
MSNBC The Last Word w/Lawrence O’Donnell 95 2,743 64 1,330 12,924,149 55% 45%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 38 1,883 38 1,379 5,001,672 52% 48%
Al Jazeera America Tonight 1 45 1 31 167,547 17% 83%
CNN CNN International 198 5,160 170 4,240 176,349,325 60% 40%
Fox News On The Record w/Greta Van Susteren 62 4,667 34 3,188 14,495,681 56% 44%
HLN Nancy Grace 12 7,912 12 3,700 15,840,327 23% 77%
MSNBC Hardball w/Chris Matthews 15 1,173 12 728 6,008,493 61% 39%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 19 1,883 18 1,379 5,001,672 52% 48%
Al Jazeera Real Money with Ali Velshi 3 70 3 59 474,988 27% 73%
CNN CNN International 275 5,160 224 4,240 176,349,325 60% 40%
Fox News RedEye 693 3,402 148 1,838 12,386,382 68% 32%
HLN Forensic Files 1 24 1 23 15,621 44% 56%
MSNBC All In w/Chris Hayes 23 3,211 16 1,709 20,168,672 56% 44%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 37 1,883 30 1,379 5,001,672 52% 48%
Al Jazeera TechKnow 0 19 0 17 19,566 63% 38%
CNN Early Start 18 418 13 200 4,627,537 66% 34%
Fox News The Kelly File 103 6,796 53 3,586 62,343,850 60% 40%
HLN Forensic Files 1 24 1 23 15,621 44% 56%
MSNBC The Rachel Maddow Show 17 4,758 16 2,603 42,019,947 52% 48%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 13 1,883 13 1,379 5,001,672 52% 48%
CNN Early Start 49 418 31 200 4,627,537 66% 34%
Fox News FoxFriendsFirst 95 347 72 235 3,675,459 74% 26%
HLN Forensic Files 1 24 1 23 15,621 44% 56%
MSNBC First Look 3 22 2 18 45,651 88% 13%
MSNBC Way Too Early 7 306 6 169 5,356,729 55% 45%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 30 1,883 29 1,379 5,001,672 52% 48%
Al Jazeera Inside Story 0 5 0 4 2,632 0% 100%
CNN New Day 201 2,408 136 1,557 80,322,133 55% 45%
Fox News Fox And Friends 400 2,455 246 1,659 12,337,989 60% 40%
HLN Morning Express w/Robin Meade 53 548 43 402 1,891,185 62% 38%
MSNBC Morning Joe 1,497 7,544 427 2,538 25,556,899 52% 48%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Fault Lines 0 21 0 20 52,219 56% 44%
Al Jazeera TechKnow 1 19 1 17 19,566 63% 38%
CNN New Day 471 2,408 322 1,557 80,322,133 55% 45%
Fox News Fox And Friends 410 2,455 307 1,659 12,337,989 60% 40%
HLN Morning Express w/Robin Meade 33 548 27 402 1,891,185 62% 38%
MSNBC Morning Joe 2,312 7,544 761 2,538 25,556,899 52% 48%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 64 1,883 58 1,379 5,001,672 52% 48%
CNN New Day 336 2,408 237 1,557 80,322,133 55% 45%
Fox News Fox And Friends 422 2,455 337 1,659 12,337,989 60% 40%
HLN Morning Express w/Robin Meade 56 548 40 402 1,891,185 62% 38%
MSNBC Morning Joe 1,463 7,544 641 2,538 25,556,899 52% 48%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 114 1,883 92 1,379 5,001,672 52% 48%
Al Jazeera Talk to Al Jazeera 0 2 0 2 621 50% 50%
CNN News Room 14 76 8 29 98,751 59% 41%
Comedy Central The Daily Show 174 2,312 160 1,998 22,939,497 58% 42%
Fox News America’s Newsroom 80 269 50 188 1,472,951 77% 23%
HLN Morning Express w/Robin Meade 104 548 83 402 1,891,185 62% 38%
MSNBC The Rundown w/José Díaz-Balart 92 659 66 516 8,096,347 46% 54%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 70 1,883 67 1,379 5,001,672 52% 48%
CNN News Room 13 76 7 29 98,751 59% 41%
Comedy Central The Nightly Show 76 1,942 58 1,386 24,442,952 61% 39%
Fox News America’s Newsroom 66 269 47 188 1,472,951 77% 23%
HLN Morning Express w/Robin Meade 55 548 47 402 1,891,185 62% 38%
MSNBC The Rundown w/José Díaz-Balart 139 659 114 516 8,096,347 46% 54%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 107 1,883 101 1,379 5,001,672 52% 48%
CNN At This Hour 65 356 36 163 3,015,920 63% 37%
Fox News Happening Now 26 101 19 78 683,043 57% 43%
HLN Morning Express w/Robin Meade 21 548 19 402 1,891,185 62% 38%
MSNBC News Nation w/ Tamron Hall 82 452 72 371 11,972,984 34% 66%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 72 1,883 66 1,379 5,001,672 52% 48%
Al Jazeera The Stream 7 47 5 31 520,774 30% 70%
CNN Legal View w/Banfield 21 71 17 55 103,733 67% 33%
Fox News Outnumbered 419 1,802 260 1,131 7,669,347 73% 27%
HLN The Daily Share 111 1,670 88 1,009 36,509,817 25% 75%
MSNBC Andrea Mitchell Reports 142 648 106 482 5,382,892 58% 42%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 106 1,883 77 1,379 5,001,672 52% 48%
CNN Wolf 306 2,746 282 2,447 75,651,411 61% 39%
Fox News Happening Now 39 101 31 78 683,043 57% 43%
HLN The Daily Share 474 1,670 307 1,009 36,509,817 25% 75%
MSNBC MSNBC Live w/ Thomas Roberts 52 391 33 182 6,118,363 56% 44%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 104 1,883 97 1,379 5,001,672 52% 48%
Al Jazeera Talk to Al Jazeera 0 2 0 2 621 50% 50%
CNN News Room 8 76 4 29 98,751 59% 41%
Fox News The Real Story w/Gretchen Carlson 206 455 156 306 1,948,955 66% 34%
HLN The Daily Share 381 1,670 266 1,009 36,509,817 25% 75%
MSNBC MSNBC Live w/ Thomas Roberts 81 391 51 182 6,118,363 56% 44%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 4 76 3 29 98,751 59% 41%
Fox News Shepard Smith Reporting 66 132 61 121 252,476 65% 35%
HLN The Daily Share 316 1,670 207 1,009 36,509,817 25% 75%
MSNBC The Cycle 101 293 74 202 3,241,651 63% 37%
MSNBC The Cycle (w/ Host Accounts) 117 525 83 386 4,228,130 64% 36%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 120 1,883 95 1,379 5,001,672 52% 48%
CNN The Lead w/Jake Tapper 150 2,691 128 1,931 77,176,832 64% 36%
Fox News Your World 263 2,010 191 1,582 8,516,297 64% 36%
HLN The Daily Share 215 1,670 154 1,009 36,509,817 25% 75%
MSNBC NOW with Alex Wagner 241 624 147 354 4,298,804 61% 39%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Fault Lines 3 21 3 20 52,219 56% 44%
Al Jazeera TechKnow 0 19 0 17 19,566 63% 38%
CNN The Situation Room 269 2,746 225 2,447 75,651,411 61% 39%
HLN Forensic Files 2 24 2 23 15,621 44% 56%
MSNBC The Ed Show 1,434 2,576 501 1,031 10,127,417 63% 37%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 88 1,883 67 1,379 5,001,672 52% 48%
CNN The Situation Room (6 – 6:30) 216 2,746 185 2,447 75,651,411 61% 39%
Comedy Central The Daily Show 108 2,312 104 1,998 22,939,497 58% 42%
Comedy Central The Nightly Show 85 1,942 62 1,386 24,442,952 61% 39%
Fox News Special Report w/Bret Baier 1,019 2,751 719 1,841 11,778,869 62% 38%
HBO Last Week Tonight 52 2,047 47 1,798 2,820,552 46% 54%
HLN Forensic Files 4 24 4 23 15,621 44% 56%
MSNBC PoliticsNation w/ Al Sharpton 156 1,339 118 987 5,221,888 59% 41%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 113 1,883 93 1,379 5,001,672 52% 48%
CNN Out Front w/Erin Burnett 1,018 1,753 928 1,547 69,912,473 61% 39%
Fox News On The Record w/Greta Van Susteren 885 4,667 663 3,188 14,495,681 56% 44%
HLN Forensic Files 1 24 1 23 15,621 44% 56%
MSNBC Hardball w/ Chris Matthews 498 1,173 288 728 6,008,493 61% 39%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 100 1,883 84 1,379 5,001,672 52% 48%
CNN Anderson Cooper 360 1,050 3,825 845 2,796 119,861,037 51% 49%
Fox News The O’Reilly Factor 407 1,885 287 1,254 6,034,080 69% 31%
HLN Nancy Grace 1,389 7,912 673 3,700 15,840,327 23% 77%
MSNBC All In w/ Chris Hayes 830 3,211 323 1,709 20,168,672 56% 44%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 76 1,883 70 1,379 5,001,672 52% 48%
CNN Inside Man 56 400 52 365 18,003,795 52% 48%
Fox News The Kelly File 2,990 6,796 1,540 3,586 62,343,850 60% 40%
HLN Dr Drew On Call 762 2,013 332 990 8,590,938 24% 76%
MSNBC The Rachel Maddow Show 1,580 4,758 600 2,603 42,019,947 52% 48%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 13 45 10 31 167,547 17% 83%
Al Jazeera Real Money with Ali Velshi 15 70 10 59 474,988 27% 73%
CNN CNN Tonight 26 162 14 123 1,640,346 60% 40%
CNN CNN Tonight w/ Hosts 246 2,741 194 1,927 45,946,027 64% 36%
Fox News Hannity 1,972 14,594 1,119 6,969 152,558,748 63% 37%
HLN Forensic Files 1 24 1 23 15,621 44% 56%
MSNBC The Last Word w/Lawrence O’Donnell 862 2,743 341 1,330 12,924,149 55% 45%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 47 1,883 34 1,379 5,001,672 52% 48%
Al Jazeera Inside Story (11:30) 3 5 2 4 2,632 0% 100%
CNN Anderson Cooper 360 225 3,825 181 2,796 119,861,037 51% 49%
Comedy Central The Daily Show 252 2,312 203 1,998 22,939,497 58% 42%
Comedy Central The Nightly Show 317 1,942 227 1,386 24,442,952 61% 39%
Fox News The O’Reilly Factor 123 1,885 94 1,254 6,034,080 69% 31%
HLN Forensic Files 3 24 3 23 15,621 44% 56%
MSNBC All In w/Chris Hayes 113 3,211 68 1,709 20,168,672 56% 44%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 00,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.