Fox News’ Cashin’ In won Saturday, with a very respectable 5.2K tweets during the 11am hour. That’s better than the next 7 top ranked shows, combined. This is especially noticeable when you look at the graph:
Hello? Is there anyone else out there?
I usually look at an absolute metric of how many mentions a show gets, but sometime’s it’s important to put it into context. Last week, for example, Cashin’ In received over 7K mentions during its broadcast and this week it received over 5K. Does that mean there was a drop-off in the audiece? Not really — the numbers were down proportionally for all shows, probably because audiences were either away for the holiday weekend or off shopping for last minute valentine’s day gifts.
Raw data: 2015-02-14-ShowStats.csv
Final note: this week I started counting both Cashin’ In by itself as well as with the panel. The reach number for the panel seems slightly off to me, although the reach for the show with and without the panel are computed individually and it could be just a quirk of timing (for example, if someone is spamming #WakeUpAmerica and their account got shut down between when the two reaches are calculated). Twitter #s are always “inflight” because tweets and accounts can be deleted at any time. Since the two numbers are very, very close to each other, it’s not worth worrying about.
Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.
Cable News Twitter Ratings for 2015-02-14
Top Shows for the day:
| Category | Mentions | Show |
| Most Mentions During Hour | 5209 | Fox News: Cashin In w/ Guests |
| Most Mentions During Day | 21429 | Fox News: Cashin In w/ Guests |
Ratings for individual time slots
Ratings for 12 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 51 | 1,044 | 22 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | America Tonight | 0 | 1 | 0 | 1 | 127 | 100% | 0% |
| CNN | This is Life | 0 | 0 | 0 | 0 | 0 | 0% | 0% |
| Fox News | The Kelly File | 310 | 2,296 | 202 | 1,623 | 8,138,760 | 65% | 35% |
| HLN | Forensic Files | 2 | 13 | 2 | 12 | 5,684 | 38% | 63% |
Ratings for 1 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Inside Story | 0 | 14 | 0 | 7 | 11,791 | 100% | 0% |
| Al Jazeera | Real Money with Ali Velshi | 1 | 89 | 1 | 55 | 399,559 | 70% | 30% |
| CNN | This is Life | 0 | 0 | 0 | 0 | 0 | 0% | 0% |
| Fox News | Hannity | 311 | 6,068 | 189 | 3,800 | 29,663,110 | 60% | 40% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
Ratings for 2 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | America Tonight | 0 | 1 | 0 | 1 | 127 | 100% | 0% |
| Al Jazeera | News | 25 | 1,044 | 24 | 810 | 3,183,926 | 58% | 42% |
| CNN | This is Life | 0 | 0 | 0 | 0 | 0 | 0% | 0% |
| Fox News | On The Record w/Greta Van Susteren | 45 | 2,312 | 24 | 1,593 | 9,311,073 | 53% | 47% |
| HLN | Forensic Files | 1 | 13 | 1 | 12 | 5,684 | 38% | 63% |
Ratings for 3 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 10 | 1,044 | 9 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | Real Money with Ali Velshi | 0 | 89 | 0 | 55 | 399,559 | 70% | 30% |
| CNN | CNN International | 70 | 4,571 | 40 | 3,397 | 116,410,592 | 57% | 43% |
| Fox News | RedEye | 673 | 3,685 | 130 | 2,195 | 15,867,531 | 70% | 30% |
| HLN | Forensic Files | 1 | 13 | 1 | 12 | 5,684 | 38% | 63% |
Ratings for 4 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 44 | 1,044 | 31 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | The Stream | 1 | 19 | 1 | 16 | 259,603 | 71% | 29% |
| CNN | CNN International | 171 | 4,571 | 127 | 3,397 | 116,410,592 | 57% | 43% |
| Fox News | The Five | 9 | 227 | 9 | 163 | 735,986 | 75% | 25% |
| HLN | Forensic Files | 2 | 13 | 1 | 12 | 5,684 | 38% | 63% |
Ratings for 5 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 28 | 1,044 | 26 | 810 | 3,183,926 | 58% | 42% |
| CNN | CNN International | 146 | 4,571 | 127 | 3,397 | 116,410,592 | 57% | 43% |
| Fox News | Hannity | 51 | 6,068 | 37 | 3,800 | 29,663,110 | 60% | 40% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
| MSNBC | Your Business (5:30) | 0 | 41 | 0 | 26 | 722,011 | 74% | 26% |
Ratings for 6 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 22 | 1,044 | 22 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | Inside Story | 0 | 14 | 0 | 7 | 11,791 | 100% | 0% |
| CNN | New Day | 20 | 774 | 19 | 569 | 7,432,365 | 54% | 46% |
| Fox News | Fox and Friends Weekend | 65 | 696 | 51 | 438 | 4,022,972 | 71% | 29% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
| MSNBC | The Rachel Maddow Show | 19 | 913 | 17 | 663 | 4,165,199 | 61% | 39% |
Ratings for 7 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | 101 East | 0 | 8 | 0 | 6 | 7,864 | 75% | 25% |
| Al Jazeera | TechKnow | 0 | 5 | 0 | 5 | 6,452 | 0% | 100% |
| CNN | New Day | 50 | 774 | 34 | 569 | 7,432,365 | 54% | 46% |
| Fox News | Fox and Friends Weekend | 141 | 696 | 88 | 438 | 4,022,972 | 71% | 29% |
| HLN | Weekend Express | 4 | 26 | 3 | 18 | 128,734 | 57% | 43% |
| MSNBC | Weekends w/Alex Witt | 24 | 123 | 16 | 85 | 337,487 | 64% | 36% |
Ratings for 8 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 41 | 1,044 | 35 | 810 | 3,183,926 | 58% | 42% |
| CNN | New Day | 69 | 774 | 55 | 569 | 7,432,365 | 54% | 46% |
| Fox News | Fox and Friends Weekend | 144 | 696 | 102 | 438 | 4,022,972 | 71% | 29% |
| HLN | Weekend Express | 9 | 26 | 5 | 18 | 128,734 | 57% | 43% |
| MSNBC | Up w/Steve Kornacki | 566 | 1,921 | 193 | 729 | 11,490,357 | 49% | 51% |
Ratings for 9 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 34 | 1,044 | 33 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | Talk to Al Jazeera | 0 | 0 | 0 | 0 | 0 | 0% | 0% |
| CNN | Smerconish | 144 | 366 | 81 | 213 | 1,030,085 | 64% | 36% |
| Fox News | Fox and Friends Weekend | 153 | 696 | 99 | 438 | 4,022,972 | 71% | 29% |
| HLN | Weekend Express | 6 | 26 | 6 | 18 | 128,734 | 57% | 43% |
| MSNBC | Up w/Steve Kornacki | 701 | 1,921 | 265 | 729 | 11,490,357 | 49% | 51% |
Ratings for 10 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 70 | 1,044 | 66 | 810 | 3,183,926 | 58% | 42% |
| CNN | News Room | 2 | 106 | 2 | 53 | 1,764,687 | 76% | 24% |
| Fox News | Bulls and Bears | 210 | 269 | 102 | 133 | 3,718,122 | 81% | 19% |
| Fox News | Cavuto On Business | 163 | 549 | 113 | 411 | 3,527,159 | 66% | 34% |
| HLN | Weekend Express | 2 | 26 | 2 | 18 | 128,734 | 57% | 43% |
| MSNBC | Melissa Harris-Perry Show | 894 | 2,564 | 331 | 973 | 12,669,453 | 48% | 52% |
Ratings for 11 am
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 57 | 1,044 | 50 | 810 | 3,183,926 | 58% | 42% |
| CNN | News Room | 1 | 106 | 1 | 53 | 1,764,687 | 76% | 24% |
| Fox News | Forbes on Fox | 47 | 104 | 32 | 82 | 388,859 | 77% | 23% |
| Fox News | Cashin In | 5,091 | 21,019 | 1,817 | 7,763 | 209,641,172 | 57% | 43% |
| Fox News | Cashin In w/ Guests | 5,209 | 21,429 | 1,841 | 7,865 | 207,938,607 | 58% | 42% |
| HLN | Weekend Express | 1 | 26 | 1 | 18 | 128,734 | 57% | 43% |
| MSNBC | Melissa Harris-Perry Show | 879 | 2,564 | 311 | 973 | 12,669,453 | 48% | 52% |
Ratings for 12 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 99 | 1,044 | 80 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | The Stream | 5 | 19 | 3 | 16 | 259,603 | 71% | 29% |
| CNN | News Room | 4 | 106 | 4 | 53 | 1,764,687 | 76% | 24% |
| Fox News | America’s News HQ | 38 | 433 | 29 | 308 | 8,559,300 | 53% | 47% |
| MSNBC | Weekends w/ Alex Witt | 33 | 123 | 19 | 85 | 337,487 | 64% | 36% |
Ratings for 1 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 56 | 1,044 | 47 | 810 | 3,183,926 | 58% | 42% |
| CNN | News Room | 2 | 106 | 2 | 53 | 1,764,687 | 76% | 24% |
| Fox News | America’s News HQ | 45 | 433 | 36 | 308 | 8,559,300 | 53% | 47% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
| MSNBC | Weekends w/Alex Witt | 37 | 123 | 31 | 85 | 337,487 | 64% | 36% |
Ratings for 2 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 56 | 1,044 | 47 | 810 | 3,183,926 | 58% | 42% |
| CNN | News Room | 5 | 106 | 3 | 53 | 1,764,687 | 76% | 24% |
| Fox News | WSJ Editorial Report (2pm) | 31 | 32 | 10 | 11 | 18,297 | 87% | 13% |
| Fox News | America’s News HQ (2:30) | 23 | 433 | 19 | 308 | 8,559,300 | 53% | 47% |
| HLN | Forensic Files | 1 | 13 | 1 | 12 | 5,684 | 38% | 63% |
Ratings for 3 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| CNN | News Room | 9 | 106 | 8 | 53 | 1,764,687 | 76% | 24% |
| Fox News | America’s News HQ | 89 | 433 | 78 | 308 | 8,559,300 | 53% | 47% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
Ratings for 4 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 46 | 1,044 | 34 | 810 | 3,183,926 | 58% | 42% |
| CNN | News Room | 14 | 106 | 5 | 53 | 1,764,687 | 76% | 24% |
| Fox News | A Healthy You w/ Carol Alt (4pm) | 0 | 5 | 0 | 5 | 2,741 | 0% | 100% |
| Fox News | America’s News HQ (4:30pm) | 61 | 433 | 51 | 308 | 8,559,300 | 53% | 47% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
Ratings for 5 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Talk to Al Jazeera | 0 | 0 | 0 | 0 | 0 | 0% | 0% |
| Al Jazeera | The Stream | 1 | 19 | 1 | 16 | 259,603 | 71% | 29% |
| CNN | News Room | 41 | 106 | 24 | 53 | 1,764,687 | 76% | 24% |
| Fox News | The Five | 49 | 227 | 32 | 163 | 735,986 | 75% | 25% |
| Fox News | The Five w/Hosts | 390 | 10,112 | 272 | 5,043 | 103,182,663 | 60% | 40% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
Ratings for 6 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 44 | 1,044 | 40 | 810 | 3,183,926 | 58% | 42% |
| CNN | Smerconish | 67 | 366 | 34 | 213 | 1,030,085 | 64% | 36% |
| Fox News | America’s News HQ | 25 | 433 | 20 | 308 | 8,559,300 | 53% | 47% |
| HLN | Forensic Files | 1 | 13 | 1 | 12 | 5,684 | 38% | 63% |
Ratings for 7 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 61 | 1,044 | 58 | 810 | 3,183,926 | 58% | 42% |
| Al Jazeera | Fault Lines | 0 | 7 | 0 | 6 | 1,161 | 50% | 50% |
| Al Jazeera | TechKnow | 0 | 5 | 0 | 5 | 6,452 | 0% | 100% |
| CNN | News Room | 3 | 106 | 1 | 53 | 1,764,687 | 76% | 24% |
| Fox News | Fox Report Weekend | 2 | 53 | 2 | 39 | 156,208 | 68% | 32% |
| HLN | Forensic Files | 1 | 13 | 1 | 12 | 5,684 | 38% | 63% |
Ratings for 8 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 72 | 1,044 | 63 | 810 | 3,183,926 | 58% | 42% |
| CNN | Inside Man | 59 | 568 | 55 | 471 | 65,263,407 | 56% | 44% |
| HLN | Forensic Files | 2 | 13 | 2 | 12 | 5,684 | 38% | 63% |
Ratings for 9 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Consider This | 0 | 0 | 0 | 0 | 0 | 0% | 0% |
| Fox News | Judge Jeanine | 832 | 1,650 | 494 | 946 | 5,564,810 | 60% | 40% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
Ratings for 10 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | Fault Lines | 0 | 7 | 0 | 6 | 1,161 | 50% | 50% |
| Al Jazeera | TechKnow | 0 | 5 | 0 | 5 | 6,452 | 0% | 100% |
| Fox News | On The Record w/Greta Van Susteren | 96 | 2,312 | 64 | 1,593 | 9,311,073 | 53% | 47% |
| HLN | Forensic Files | 0 | 13 | 0 | 12 | 5,684 | 38% | 63% |
Ratings for 11 pm
| Network | Show | Twts Hour | Twts Day | UT Hour | UT Day | Reach | Male | Female |
| Al Jazeera | News | 20 | 1,044 | 16 | 810 | 3,183,926 | 58% | 42% |
| Fox News | RedEye | 487 | 3,685 | 258 | 2,195 | 15,867,531 | 70% | 30% |
| HLN | Forensic Files | 2 | 13 | 2 | 12 | 5,684 | 38% | 63% |
Definition of terms used in this report:
- Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
- Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
- Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
- Tweet Count: The number of tweets (including retweets) that mention a show.
- Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
- Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 00,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
- Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.
Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com
For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.