CNN Dominates Cable News Twitter on Monday, November 24, 2014, due to Ferguson MO

CNN dominated Cable News Twitter on Monday night, driven by the strength of its coverage of unfolding events in Missouri:

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Normally, I rank shows more than networks, but in this case each network was providing continuing coverage of events throughout the evening, rotating through a variety of its personalities.  This makes the by network, by hour chart the most relevant for the evening’s Cable News Twitter statistics.

The attention CNN gained on Twitter benefited two shows, CNN Tonight and AC 360, whose normal hosts were providing live coverage of events.  It was a sharp drop to number 3, Hannity.  Because of the upended schedules, you should not put too much faith in the following chart for the evening shows, but here’s the top 30:

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Here’s the raw data for the day: 2014-11-24-ShowStats.csv and 2014-11-24 ByNetwork.xlsx

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-24

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 9803 CNN: CNN Tonight w/ Hosts
Most Mentions During Day 20112 CNN: CNN Tonight w/ Hosts

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Parts Unknown 12 409 9 175 2,429,556 62% 38%
Fox News Bin Laden Special 0 10 0 10 6,068 78% 22%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 36 3,223 24 2,389 11,061,617 49% 51%
Al Jazeera Real Money with Ali Velshi 0 54 0 37 989,260 68% 32%
Fox News Hannity 90 11,123 73 6,613 30,428,055 62% 38%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 237 0 204 975,015 45% 55%
CNN CNN International 425 10,558 396 9,327 193,174,847 47% 53%
Fox News Fox News Sunday 22 580 20 380 3,225,837 60% 40%
MSNBC Meet The Press 44 2,534 32 1,940 9,802,079 54% 46%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 50 3,223 21 2,389 11,061,617 49% 51%
CNN CNN International 512 10,558 484 9,327 193,174,847 47% 53%
Fox News Huckabee 18 827 10 567 2,273,599 68% 32%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 38 3,223 19 2,389 11,061,617 49% 51%
CNN Early Start 11 112 8 76 8,753,210 56% 44%
Fox News #MediaBuzz 7 620 5 533 5,927,611 61% 39%
MSNBC Meet The Press 51 2,534 21 1,940 9,802,079 54% 46%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 45 3,223 19 2,389 11,061,617 49% 51%
Al Jazeera Real Money with Ali Velshi (3:30) 0 54 0 37 989,260 68% 32%
CNN Early Start 12 112 9 76 8,753,210 56% 44%
Fox News FoxFriendsFirst 40 163 25 125 840,185 67% 33%
MSNBC First Look (5-5:30) 0 28 0 15 42,479 91% 9%
MSNBC Way Too Early (5:30-6) 35 120 28 104 414,504 53% 47%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 60 3,223 36 2,389 11,061,617 49% 51%
CNN New Day 240 5,707 187 4,197 144,456,460 55% 45%
Fox News Fox And Friends 256 2,300 176 1,533 21,739,795 61% 39%
HLN Morning Express w/Robin Meade 14 288 14 206 1,528,080 52% 48%
MSNBC Morning Joe 1,253 5,050 371 1,658 20,916,289 52% 48%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 93 3,223 58 2,389 11,061,617 49% 51%
CNN New Day 364 5,707 264 4,197 144,456,460 55% 45%
Fox News Fox And Friends 449 2,300 315 1,533 21,739,795 61% 39%
HLN Morning Express w/Robin Meade 33 288 23 206 1,528,080 52% 48%
MSNBC Morning Joe 1,327 5,050 442 1,658 20,916,289 52% 48%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 116 3,223 65 2,389 11,061,617 49% 51%
CNN New Day 305 5,707 218 4,197 144,456,460 55% 45%
Fox News Fox And Friends 432 2,300 291 1,533 21,739,795 61% 39%
HLN Morning Express w/Robin Meade 50 288 33 206 1,528,080 52% 48%
MSNBC Morning Joe 1,102 5,050 446 1,658 20,916,289 52% 48%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 144 3,223 85 2,389 11,061,617 49% 51%
CNN News Room 4 114 3 35 136,211 97% 3%
Fox News America’s Newsroom 66 524 46 375 11,772,251 63% 37%
HLN Morning Express w/Robin Meade 24 288 21 206 1,528,080 52% 48%
MSNBC The Rundown w/José Díaz-Balart 151 592 87 369 6,294,323 56% 44%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 131 0 105 528,684 51% 49%
CNN News Room 4 114 3 35 136,211 97% 3%
Fox News America’s Newsroom 133 524 96 375 11,772,251 63% 37%
HLN Morning Express w/Robin Meade 18 288 15 206 1,528,080 52% 48%
MSNBC The Rundown w/José Díaz-Balart 157 592 99 369 6,294,323 56% 44%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 67 3,223 64 2,389 11,061,617 49% 51%
Al Jazeera Inside Story (11:30) 1 9 1 7 24,996 67% 33%
CNN @This Hour 7 105 5 73 804,764 48% 52%
Fox News Happening Now 38 91 18 58 416,601 63% 37%
HLN Morning Express w/Robin Meade 10 288 9 206 1,528,080 52% 48%
MSNBC News Nation w/ Tamron Hall 215 1,349 100 946 10,641,576 41% 59%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 61 3,223 55 2,389 11,061,617 49% 51%
CNN Legal View w/Banfield 37 68 29 53 163,071 66% 34%
Fox News Outnumbered 652 2,617 326 1,730 11,076,101 72% 28%
HLN HLN Now 11 285 9 207 328,619 29% 71%
MSNBC Andrea Mitchell Reports 173 695 121 518 7,581,312 53% 47%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 89 3,223 78 2,389 11,061,617 49% 51%
Al Jazeera TechKnow 0 0 0 0 0 0% 0%
CNN Wolf 146 1,377 119 928 19,658,805 58% 42%
Fox News Happening Now 15 91 12 58 416,601 63% 37%
HLN HLN Now 2 285 2 207 328,619 29% 71%
MSNBC Ronan Farrow Daily 48 3,180 34 2,781 6,658,593 36% 64%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 47 3,223 43 2,389 11,061,617 49% 51%
CNN News Room 5 114 5 35 136,211 97% 3%
Fox News The Real Story w/Gretchen Carlson 210 439 142 289 1,353,632 70% 30%
HLN HLN Now 61 285 41 207 328,619 29% 71%
MSNBC The Reid Report 341 7,588 158 5,663 16,371,262 32% 68%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 28 114 7 35 136,211 97% 3%
Fox News Shepard Smith Reporting 47 1,208 42 873 1,664,157 59% 41%
HLN HLN Now 11 285 9 207 328,619 29% 71%
MSNBC The Cycle 112 314 75 225 1,399,896 51% 49%
MSNBC The Cycle (w/ Host Accounts) 164 1,112 109 885 4,605,927 65% 35%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 70 3,223 67 2,389 11,061,617 49% 51%
CNN The Lead w/Jake Tapper 419 5,133 332 3,831 89,533,641 59% 41%
Fox News Your World 84 400 65 300 1,494,631 61% 39%
HLN HLN Now 9 285 9 207 328,619 29% 71%
MSNBC Now w/Alex Wagner 108 730 75 659 976,655 55% 45%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 0 9 0 7 24,996 67% 33%
CNN The Situation Room 234 1,377 157 928 19,658,805 58% 42%
Fox News The Five 896 1,641 551 1,123 7,484,556 65% 35%
Fox News The Five w/Hosts 1,314 4,986 802 3,305 20,552,414 69% 31%
HLN What Would You Do? 0 0 0 0 0 0% 0%
MSNBC The Ed Show 888 2,535 340 1,264 10,941,246 59% 41%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 205 3,223 163 2,389 11,061,617 49% 51%
CNN The Situation Room (6 – 6:30) 361 1,377 230 928 19,658,805 58% 42%
Fox News Special Report w/Bret Baier 509 1,641 425 1,291 9,519,968 59% 41%
MSNBC PoliticsNation w/ Al Sharpton 44 114 37 73 1,091,642 54% 46%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 13 54 10 37 989,260 68% 32%
CNN Out Front w/Erin Burnett 957 3,108 695 2,419 51,238,820 57% 43%
Fox News On The Record w/Greta Van Susteren 3,382 11,640 2,384 7,150 56,716,211 56% 44%
MSNBC Hardball w/ Chris Matthews 296 471 177 308 1,264,801 48% 52%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 142 3,223 125 2,389 11,061,617 49% 51%
CNN Anderson Cooper 360 2,209 17,580 1,707 13,832 97,464,364 44% 56%
Fox News The O’Reilly Factor 735 2,479 498 1,665 12,367,306 63% 37%
HLN Nancy Grace 1,835 4,868 1,264 2,920 10,025,120 42% 58%
MSNBC All In w/ Chris Hayes 2,239 13,290 1,383 9,374 36,533,464 52% 48%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Anderson Cooper 360 8,738 17,580 7,576 13,832 97,464,364 44% 56%
Fox News The Kelly File 2,592 5,784 1,733 3,549 39,510,178 57% 43%
HLN Dr Drew On Call 507 3,580 411 2,222 7,767,789 44% 56%
MSNBC The Rachel Maddow Show 3,298 6,392 1,856 3,722 27,454,279 42% 58%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 17 131 12 105 528,684 51% 49%
CNN CNN Tonight w/ Hosts 9,803 20,112 7,890 14,894 135,781,233 58% 42%
Fox News Hannity 4,599 11,123 3,025 6,613 30,428,055 62% 38%
MSNBC The Last Word w/Lawrence O’Donnell 2,184 4,229 1,453 2,930 9,698,540 43% 57%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 231 3,223 196 2,389 11,061,617 49% 51%
CNN CNN Tonight w/ Hosts 3,429 20,112 2,893 14,894 135,781,233 58% 42%
Comedy Central The Daily Show (11-11:30) 124 1,227 116 1,129 2,262,834 58% 42%
Comedy Central The Colbert Report (11:30-12am) 84 2,177 83 2,054 4,788,194 59% 41%
Fox News The O’Reilly Factor 34 1,232 20 834 2,746,418 63% 37%
MSNBC All In w/Chris Hayes 1,880 13,290 1,432 9,374 36,533,464 52% 48%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.