Chris Hayes won Cable News Twitter Friday with the most mentions during his broadcast hour. He was followed very closely by The Kelly File, two showings of Hannity, Morning Joe, and The Ed Show:

Here’s the raw data for the day: 2014-11-21-ShowStats.csv

Correction:

One of the perils of doing this as a non-profit amateur (in the best sense of that word) project is that I don’t always have the time necessary to stay on top of things 100%. Around the beginning of the month, Greta Van Susteren changed her Twitter user id from @gretawire to @greta.  I did not notice that until yesterday.  D’oh!  As a result, the counts for this month (except for Friday) are inaccurate.  Because of limitations in the Twitter API, I can only fix this for the past few days, and so I will revise those blog posts accordingly sometime in the next few days.  But for the rest of them, there’s nothing I can do about it. My apologies to Ms. VS, who does a formidable job of getting social media engagement.

 

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-21

Top Shows for the day:

Category	Mentions	Show
Most Mentions During Hour	2828	MSNBC: All In w/ Chris Hayes
Most Mentions During Day	12010	Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	2	33	2	31	296,304	71%	29%
Fox News	The Kelly File	486	7,089	353	3,948	57,110,632	59%	41%
Fox News	Hannity	1,855	12,010	1,145	6,728	60,023,902	63%	37%
MSNBC	The Rachel Maddow Show	258	3,827	177	2,034	14,576,070	48%	52%

Ratings for 1 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	7	0	7	7,627	80%	20%
CNN	CNN International	218	4,268	182	3,303	137,038,767	54%	46%
Fox News	Hannity	579	12,010	405	6,728	60,023,902	63%	37%
MSNBC	The Last Word w/Lawrence O’Donnell	28	452	19	362	2,703,592	45%	55%

Ratings for 2 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	1	41	1	34	1,074,111	64%	36%
CNN	CNN International	198	4,268	171	3,303	137,038,767	54%	46%
Fox News	On The Record w/Greta Van Susteren	20	5,182	16	3,248	39,961,385	54%	46%
HLN	Nancy Grace	12	293	8	122	161,558	17%	83%
MSNBC	Hardball w/Chris Matthews	7	1,020	7	669	6,681,000	62%	38%

Ratings for 3 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	38	1,595	29	1,305	5,436,056	58%	42%
Al Jazeera	Inside Story	0	14	0	8	270,033	89%	11%
CNN	CNN International	110	4,268	92	3,303	137,038,767	54%	46%
Fox News	RedEye	808	3,132	142	1,622	12,506,910	67%	33%
MSNBC	All In w/Chris Hayes	21	7,170	20	3,512	52,608,925	61%	39%

Ratings for 4 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	1	33	1	31	296,304	71%	29%
CNN	Early Start	29	393	26	351	32,687,675	52%	48%
Fox News	The Five	5	2,377	5	1,463	7,115,346	67%	33%
MSNBC	The Rachel Maddow Show	42	3,827	35	2,034	14,576,070	48%	52%

Ratings for 5 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi (3:30)	0	41	0	34	1,074,111	64%	36%
CNN	Early Start	16	393	13	351	32,687,675	52%	48%
Fox News	FoxFriendsFirst	75	184	47	128	3,787,688	68%	32%
MSNBC	First Look (5-5:30)	2	21	2	20	781,150	75%	25%
MSNBC	Way Too Early (5:30-6)	40	233	33	133	1,114,416	39%	61%

Ratings for 6 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	21	1,595	21	1,305	5,436,056	58%	42%
CNN	New Day	329	2,849	265	2,203	114,971,577	50%	50%
Fox News	Fox And Friends	638	4,695	381	2,562	26,110,748	61%	39%
HLN	Morning Express w/Robin Meade	17	424	13	292	13,240,353	58%	42%
MSNBC	Morning Joe	1,004	4,941	345	1,630	11,163,235	54%	46%

Ratings for 7 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	47	1,595	46	1,305	5,436,056	58%	42%
CNN	New Day	409	2,849	294	2,203	114,971,577	50%	50%
Fox News	Fox And Friends	1,188	4,695	708	2,562	26,110,748	61%	39%
HLN	Morning Express w/Robin Meade	53	424	43	292	13,240,353	58%	42%
MSNBC	Morning Joe	1,852	4,941	592	1,630	11,163,235	54%	46%

Ratings for 8 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	103	1,595	66	1,305	5,436,056	58%	42%
CNN	New Day	485	2,849	373	2,203	114,971,577	50%	50%
Fox News	Fox And Friends	1,383	4,695	822	2,562	26,110,748	61%	39%
HLN	Morning Express w/Robin Meade	89	424	59	292	13,240,353	58%	42%
MSNBC	Morning Joe	919	4,941	410	1,630	11,163,235	54%	46%

Ratings for 9 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	101	1,595	88	1,305	5,436,056	58%	42%
CNN	News Room	9	51	5	43	543,312	68%	32%
Fox News	America’s Newsroom	92	219	64	140	903,138	68%	32%
HLN	Morning Express w/Robin Meade	65	424	57	292	13,240,353	58%	42%
MSNBC	The Rundown w/José Díaz-Balart	244	1,029	137	626	11,178,625	50%	50%

Ratings for 10 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	7	0	7	7,627	80%	20%
CNN	News Room	2	51	1	43	543,312	68%	32%
Fox News	America’s Newsroom	72	219	50	140	903,138	68%	32%
HLN	Morning Express w/Robin Meade	46	424	33	292	13,240,353	58%	42%
MSNBC	The Rundown w/José Díaz-Balart	230	1,029	154	626	11,178,625	50%	50%

Ratings for 11 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	166	1,595	155	1,305	5,436,056	58%	42%
Al Jazeera	Inside Story (11:30)	0	14	0	8	270,033	89%	11%
CNN	@This Hour	195	532	159	436	20,905,995	47%	53%
Fox News	Happening Now	30	134	24	86	238,558	80%	20%
HLN	Morning Express w/Robin Meade	36	424	31	292	13,240,353	58%	42%
MSNBC	News Nation w/ Tamron Hall	121	302	60	207	915,693	47%	53%

Ratings for 12 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	110	1,595	103	1,305	5,436,056	58%	42%
CNN	Legal View w/Banfield	39	175	34	132	1,676,184	75%	25%
Fox News	Outnumbered	932	2,567	503	1,543	13,245,780	71%	29%
HLN	HLN Now	2	104	2	80	181,632	25%	75%
MSNBC	Andrea Mitchell Reports	166	374	90	231	741,915	43%	57%

Ratings for 1 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	64	1,595	60	1,305	5,436,056	58%	42%
Al Jazeera	TechKnow	0	0	0	0	0	0%	0%
CNN	Wolf	105	1,216	78	910	36,385,027	68%	32%
Fox News	Happening Now	22	134	12	86	238,558	80%	20%
HLN	HLN Now	1	104	1	80	181,632	25%	75%
MSNBC	Ronan Farrow Daily	171	830	98	582	7,476,122	44%	56%

Ratings for 2 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	61	1,595	54	1,305	5,436,056	58%	42%
CNN	News Room	3	51	3	43	543,312	68%	32%
Fox News	The Real Story w/Gretchen Carlson	27	117	22	91	2,093,053	73%	27%
HLN	HLN Now	3	104	3	80	181,632	25%	75%
MSNBC	The Reid Report	218	699	123	448	3,549,556	36%	64%

Ratings for 3 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
CNN	News Room	5	51	5	43	543,312	68%	32%
Fox News	Shepard Smith Reporting	29	113	24	92	300,874	65%	35%
HLN	HLN Now	10	104	6	80	181,632	25%	75%
MSNBC	The Cycle	36	213	30	180	618,597	54%	46%
MSNBC	The Cycle (w/ Host Accounts)	85	610	56	439	2,773,605	59%	41%

Ratings for 4 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	64	1,595	57	1,305	5,436,056	58%	42%
CNN	The Lead w/Jake Tapper	272	2,166	188	1,407	21,270,869	54%	46%
Fox News	Your World	247	839	149	601	1,944,551	60%	40%
HLN	HLN Now	1	104	1	80	181,632	25%	75%
MSNBC	Now w/Alex Wagner	92	319	69	224	1,186,360	69%	31%

Ratings for 5 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Inside Story (5-5:30)	1	14	1	8	270,033	89%	11%
CNN	The Situation Room	152	1,216	101	910	36,385,027	68%	32%
Fox News	The Five	1,416	2,377	841	1,463	7,115,346	67%	33%
Fox News	The Five w/Hosts	1,275	6,435	810	3,906	66,158,435	65%	35%
MSNBC	The Ed Show	1,756	3,196	605	1,234	12,376,378	58%	42%

Ratings for 6 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	67	1,595	53	1,305	5,436,056	58%	42%
CNN	The Situation Room (6 – 6:30)	152	1,216	112	910	36,385,027	68%	32%
Fox News	Special Report w/Bret Baier	165	753	111	553	14,111,863	56%	44%
MSNBC	PoliticsNation w/ Al Sharpton	4	40	4	33	313,272	60%	40%

Ratings for 7 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	6	41	6	34	1,074,111	64%	36%
CNN	Out Front w/Erin Burnett	417	1,111	310	879	32,921,518	63%	37%
Fox News	On The Record w/Greta Van Susteren	1,129	5,182	796	3,248	39,961,385	54%	46%
MSNBC	Hardball w/ Chris Matthews	336	1,020	181	669	6,681,000	62%	38%

Ratings for 8 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	48	1,595	43	1,305	5,436,056	58%	42%
CNN	Anderson Cooper 360	964	4,454	747	3,096	47,214,958	46%	54%
Fox News	The O’Reilly Factor	640	4,208	428	2,645	62,300,125	63%	37%
MSNBC	All In w/ Chris Hayes	2,828	7,170	1,204	3,512	52,608,925	61%	39%

Ratings for 9 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Fox News	The Kelly File	2,784	7,089	1,456	3,948	57,110,632	59%	41%
MSNBC	The Rachel Maddow Show	1,413	3,827	571	2,034	14,576,070	48%	52%

Ratings for 10 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	7	0	7	7,627	80%	20%
Fox News	Hannity	2,145	12,010	1,149	6,728	60,023,902	63%	37%
HBO	Real Time w/Bill Maher	990	2,261	541	1,439	20,832,320	55%	45%

Ratings for 11 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	38	1,595	34	1,305	5,436,056	58%	42%
CNN	Parts Unknown	50	431	48	334	6,836,261	63%	37%
Fox News	The O’Reilly Factor	143	1,648	99	1,086	9,388,754	67%	33%
HBO	Real Time w/Bill Maher (Rerun)	224	2,261	171	1,439	20,832,320	55%	45%

 

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Definition of terms used in this report:

• Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
• Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
• Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
• Tweet Count: The number of tweets (including retweets) that mention a show.
• Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
• Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
• Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.