The Kelly File returned to dominance on Friday, winning both best hour and best day.   Following Kelly was The Ed Show, HBO’s Maher, The Five, and Morning Joe:

It will be interesting to see how the Nielsens work out for Richard Engel; his show on Friday was interesting, but the time slot is a bit rough and there wasn’t a lot of social media promotion (no hashtag that I could discern) to go with it.

Raw data: 2014-11-14-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-14

Top Shows for the day:

Category	Mentions	Show
Most Mentions During Hour	2603	Fox News: The Kelly File
Most Mentions During Day	5536	Fox News: The Kelly File

Ratings for individual time slots

Ratings for 12 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	6	71	4	46	431,753	59%	41%
CNN	Parts Unknown	76	489	68	405	3,931,327	59%	41%
Fox News	The Kelly File	304	5,536	197	2,957	76,656,108	57%	43%
Fox News	Hannity	288	4,692	154	2,728	39,072,655	62%	38%
MSNBC	The Rachel Maddow Show	64	2,574	54	1,716	43,089,937	54%	46%

Ratings for 1 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	1	3	1	3	149	100%	0%
CNN	CNN International	249	3,055	222	2,620	102,008,838	56%	44%
Fox News	Hannity	237	4,692	173	2,728	39,072,655	62%	38%
MSNBC	The Last Word w/Lawrence O’Donnell	10	532	7	420	2,171,878	53%	47%

Ratings for 2 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	0	17	0	14	37,962	63%	38%
CNN	CNN International	152	3,055	142	2,620	102,008,838	56%	44%
Fox News	On The Record w/Greta Van Susteren	1	47	1	37	137,409	42%	58%
HLN	Nancy Grace	6	216	6	157	636,279	24%	76%
MSNBC	Hardball w/Chris Matthews	25	1,300	22	713	3,910,804	64%	36%

Ratings for 3 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	19	1,334	18	953	4,797,059	60%	40%
Al Jazeera	Inside Story	0	56	0	43	129,208	88%	12%
CNN	CNN International	101	3,055	86	2,620	102,008,838	56%	44%
Fox News	RedEye	754	2,753	111	1,566	12,297,785	64%	36%
MSNBC	All In w/Chris Hayes	28	2,990	23	1,773	18,193,931	53%	47%

Ratings for 4 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	5	71	1	46	431,753	59%	41%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	The Five	0	0	0	0	0	0%	0%
MSNBC	The Rachel Maddow Show	33	2,574	25	1,716	43,089,937	54%	46%

Ratings for 5 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi (3:30)	0	17	0	14	37,962	63%	38%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	FoxFriendsFirst	91	191	54	136	2,548,539	73%	27%
MSNBC	First Look (5-5:30)	1	1	1	1	85	100%	0%
MSNBC	Way Too Early (5:30-6)	17	73	10	49	283,376	67%	33%

Ratings for 6 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	38	1,334	28	953	4,797,059	60%	40%
CNN	New Day	255	2,259	173	1,607	93,923,765	56%	44%
Fox News	Fox And Friends	539	3,394	404	2,192	46,300,194	54%	46%
HLN	Morning Express w/Robin Meade	6	92	4	74	180,098	57%	43%
MSNBC	Morning Joe	1,093	4,256	332	1,735	12,885,338	60%	40%

Ratings for 7 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	54	1,334	42	953	4,797,059	60%	40%
CNN	New Day	262	2,259	192	1,607	93,923,765	56%	44%
Fox News	Fox And Friends	779	3,394	513	2,192	46,300,194	54%	46%
HLN	Morning Express w/Robin Meade	17	92	12	74	180,098	57%	43%
MSNBC	Morning Joe	1,114	4,256	453	1,735	12,885,338	60%	40%

Ratings for 8 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	49	1,334	38	953	4,797,059	60%	40%
CNN	New Day	364	2,259	290	1,607	93,923,765	56%	44%
Fox News	Fox And Friends	831	3,394	579	2,192	46,300,194	54%	46%
HLN	Morning Express w/Robin Meade	9	92	9	74	180,098	57%	43%
MSNBC	Morning Joe	867	4,256	418	1,735	12,885,338	60%	40%

Ratings for 9 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	37	1,334	34	953	4,797,059	60%	40%
CNN	News Room	5	35	5	24	1,098,181	60%	40%
Fox News	America’s Newsroom	27	123	25	101	4,839,038	67%	33%
HLN	Morning Express w/Robin Meade	10	92	10	74	180,098	57%	43%
MSNBC	The Daily Run Down (Melvin)	96	189	80	154	2,032,713	56%	44%

Ratings for 10 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	3	0	3	149	100%	0%
CNN	News Room	4	35	3	24	1,098,181	60%	40%
Fox News	America’s Newsroom	43	123	35	101	4,839,038	67%	33%
HLN	Morning Express w/Robin Meade	7	92	6	74	180,098	57%	43%
MSNBC	José Díaz-Balart	164	467	97	284	6,849,941	47%	53%

Ratings for 11 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	113	1,334	97	953	4,797,059	60%	40%
Al Jazeera	Inside Story (11:30)	0	56	0	43	129,208	88%	12%
CNN	@This Hour	74	261	43	167	16,796,405	65%	35%
Fox News	Happening Now	21	485	17	414	12,334,285	70%	30%
HLN	Morning Express w/Robin Meade	5	92	5	74	180,098	57%	43%
MSNBC	News Nation w/ Tamron Hall	78	414	45	301	5,978,096	50%	50%

Ratings for 12 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	67	1,334	58	953	4,797,059	60%	40%
CNN	Legal View w/Banfield	42	63	24	39	155,667	69%	31%
Fox News	Outnumbered	802	2,141	450	1,367	18,139,948	64%	36%
HLN	HLN Now	9	141	7	100	403,615	22%	78%
MSNBC	Andrea Mitchell Reports	198	476	117	311	2,029,179	52%	48%

Ratings for 1 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	106	1,334	73	953	4,797,059	60%	40%
Al Jazeera	TechKnow	0	0	0	0	0	0%	0%
CNN	Wolf	39	838	37	706	17,481,166	60%	40%
Fox News	Happening Now	162	485	139	414	12,334,285	70%	30%
HLN	HLN Now	3	141	3	100	403,615	22%	78%
MSNBC	Ronan Farrow Daily	99	418	76	329	2,910,264	59%	41%

Ratings for 2 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	119	1,334	52	953	4,797,059	60%	40%
CNN	News Room	0	35	0	24	1,098,181	60%	40%
Fox News	The Real Story w/Gretchen Carlson	173	385	116	248	5,886,269	73%	27%
HLN	HLN Now	4	141	4	100	403,615	22%	78%
MSNBC	The Reid Report	375	817	159	424	4,595,680	42%	58%

Ratings for 3 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
CNN	News Room	9	35	2	24	1,098,181	60%	40%
Fox News	Shepard Smith Reporting	117	173	78	122	206,931	56%	44%
HLN	HLN Now	6	141	6	100	403,615	22%	78%
MSNBC	The Cycle	105	278	73	200	1,560,768	56%	44%
MSNBC	The Cycle (w/ Host Accounts)	168	794	107	564	3,872,206	65%	35%

Ratings for 4 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	81	1,334	69	953	4,797,059	60%	40%
CNN	The Lead w/Jake Tapper	447	3,868	314	2,610	105,409,324	63%	37%
Fox News	Your World	134	605	112	492	7,013,534	66%	34%
HLN	HLN Now	3	141	3	100	403,615	22%	78%
MSNBC	Now w/Alex Wagner	78	236	64	176	277,905	68%	32%

Ratings for 5 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Inside Story (5-5:30)	29	56	21	43	129,208	88%	12%
CNN	The Situation Room	54	838	41	706	17,481,166	60%	40%
Fox News	The Five	0	0	0	0	0	0%	0%
Fox News	The Five w/Hosts	1,115	5,156	760	3,251	29,237,017	63%	37%
MSNBC	The Ed Show	1,871	4,349	681	1,913	16,810,613	60%	40%

Ratings for 6 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	70	1,334	63	953	4,797,059	60%	40%
CNN	The Situation Room (6 – 6:30)	107	838	94	706	17,481,166	60%	40%
Fox News	Special Report w/Bret Baier	196	1,166	108	790	10,714,254	59%	41%
MSNBC	PoliticsNation w/ Al Sharpton	41	92	27	67	1,239,213	70%	30%

Ratings for 7 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	6	17	5	14	37,962	63%	38%
CNN	Out Front w/Erin Burnett	477	1,182	346	837	90,964,908	57%	43%
Fox News	On The Record w/Greta Van Susteren	21	47	13	37	137,409	42%	58%
MSNBC	Hardball w/ Chris Matthews	461	1,300	237	713	3,910,804	64%	36%

Ratings for 8 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	74	1,334	71	953	4,797,059	60%	40%
CNN	Anderson Cooper 360	318	1,943	243	1,334	66,576,801	42%	58%
Fox News	The O’Reilly Factor	392	2,719	284	1,795	22,002,876	59%	41%
MSNBC	All In w/ Chris Hayes	1,047	2,990	462	1,773	18,193,931	53%	47%

Ratings for 9 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Fox News	The Kelly File	2,603	5,536	1,226	2,957	76,656,108	57%	43%
MSNBC	Richard Engel Reporting	222	1,170	147	703	13,283,337	60%	40%

Ratings for 10 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	3	0	3	149	100%	0%
Fox News	Hannity	660	4,692	445	2,728	39,072,655	62%	38%
HBO	Real Time w/Bill Maher	1,399	4,496	800	3,204	24,443,626	68%	32%

Ratings for 11 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	32	1,334	29	953	4,797,059	60%	40%
CNN	Parts Unknown	61	489	46	405	3,931,327	59%	41%
Fox News	The O’Reilly Factor	70	1,226	48	916	7,761,862	65%	35%
HBO	Real Time w/Bill Maher (Rerun)	520	4,496	392	3,204	24,443,626	68%	32%

 

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Definition of terms used in this report:

• Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
• Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
• Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
• Tweet Count: The number of tweets (including retweets) that mention a show.
• Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
• Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
• Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.