Cashin’ In Starts November off with a Win on Cable News Twitter (11/1/2014)

Another strong Saturday for Fox News’ Cashin’ In on Cable News Twitter, which wins both the best hour and the best day overall on the first day of November. It was followed, for best hour, by both hours of Melissa Harris-Perry, Up with Steve Kornacki, and Red Eye.

It’s been pointed out that Cashin’ In didn’t actually air.  No matter, everyone kept talking!

Here are the top 30 shows overall:

Click to enlarge

Click to enlarge

Raw data is here: 2014-11-01-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-11-01

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 3433 Fox News: Cashin In
Most Mentions During Day 9684 Fox News: Cashin In

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Parts Unknown 59 1,178 47 961 44,207,703 59% 41%
Fox News The Kelly File 85 1,073 65 912 2,110,919 55% 45%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 0 0 0 0 0% 0%
Fox News Hannity 203 3,999 133 2,435 25,615,885 58% 42%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 9 0 9 9,122 67% 33%
CNN Parts Unknown 39 1,178 19 961 44,207,703 59% 41%
Fox News On The Record w/Greta Van Susteren 41 1,409 38 1,132 3,870,744 47% 53%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 26 1,261 18 941 2,475,346 49% 51%
Al Jazeera Inside Story 0 7 0 3 18,032 0% 100%
CNN CNN International 64 4,082 54 3,432 87,613,222 59% 41%
Fox News RedEye 782 2,055 127 931 6,514,095 65% 35%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN CNN International 92 4,082 78 3,432 87,613,222 59% 41%
Fox News The Five 0 0 0 0 0 0% 0%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 9 0 9 9,122 67% 33%
CNN CNN International 149 4,082 132 3,432 87,613,222 59% 41%
Fox News Fox News Reporting 0 410 0 367 4,950,812 63% 37%
MSNBC Your Business (5:30) 1 28 1 20 597,419 35% 65%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 19 1,261 16 941 2,475,346 49% 51%
CNN New Day 46 722 36 574 4,889,943 49% 51%
Fox News Fox and Friends Weekend 79 1,244 54 706 9,898,851 53% 47%
MSNBC The Rachel Maddow Show 27 1,322 20 924 6,848,018 45% 55%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 14 1,261 13 941 2,475,346 49% 51%
CNN New Day 40 722 35 574 4,889,943 49% 51%
Fox News Fox and Friends Weekend 3 456 3 369 7,672,875 57% 43%
HLN Weekend Express 7 23 5 16 33,708 65% 35%
MSNBC Weekends w/Alex Witt 9 168 8 100 683,665 40% 60%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 47 1,261 35 941 2,475,346 49% 51%
CNN New Day 63 722 48 574 4,889,943 49% 51%
Fox News Fox and Friends Weekend 293 1,244 157 706 9,898,851 53% 47%
HLN Weekend Express 5 23 5 16 33,708 65% 35%
MSNBC Up w/Steve Kornacki 972 3,238 306 1,463 10,494,195 45% 55%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 73 1,261 59 941 2,475,346 49% 51%
CNN Smerconish 84 222 45 111 274,408 69% 31%
Fox News Fox and Friends Weekend 276 1,244 182 706 9,898,851 53% 47%
HLN Weekend Express 2 23 1 16 33,708 65% 35%
MSNBC Up w/Steve Kornacki 640 3,238 320 1,463 10,494,195 45% 55%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 0 0 0 0 0% 0%
CNN News Room 10 165 8 90 542,995 36% 64%
Fox News Bulls and Bears 2 6 2 5 8,072 60% 40%
Fox News Cavuto On Business 267 1,347 186 746 32,378,717 58% 42%
HLN Weekend Express 2 23 2 16 33,708 65% 35%
MSNBC Melissa Harris-Perry Show 1,015 3,229 433 1,425 11,558,283 42% 58%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 62 1,261 46 941 2,475,346 49% 51%
CNN News Room 5 165 4 90 542,995 36% 64%
Fox News Forbes on Fox 1 5 1 5 28,525 25% 75%
Fox News Cashin In 3,433 9,684 1,082 3,460 118,681,876 53% 47%
HLN Weekend Express 2 23 2 16 33,708 65% 35%
MSNBC Melissa Harris-Perry Show 1,058 3,229 452 1,425 11,558,283 42% 58%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 42 1,261 38 941 2,475,346 49% 51%
CNN News Room 15 165 12 90 542,995 36% 64%
Fox News America’s News HQ 103 476 76 289 16,288,357 74% 26%
MSNBC Weekends w/ Alex Witt 33 168 22 100 683,665 40% 60%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 45 1,261 44 941 2,475,346 49% 51%
CNN News Room 7 165 7 90 542,995 36% 64%
Fox News America’s News HQ 92 476 67 289 16,288,357 74% 26%
MSNBC Weekends w/Alex Witt 75 168 46 100 683,665 40% 60%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 58 1,261 52 941 2,475,346 49% 51%
CNN City Of Tomorrow 0 0 0 0 0 0% 0%
CNN News Room 18 165 15 90 542,995 36% 64%
Fox News WSJ Editorial Report (2pm) 26 37 7 13 23,962 85% 15%
Fox News America’s News HQ (2:30) 60 476 47 289 16,288,357 74% 26%
MSNBC MSNBC Live 131 3,107 123 1,965 7,175,494 54% 46%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 17 165 12 90 542,995 36% 64%
Fox News America’s News HQ 45 476 20 289 16,288,357 74% 26%
MSNBC MSNBC Live 214 3,107 179 1,965 7,175,494 54% 46%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 121 1,261 100 941 2,475,346 49% 51%
CNN News Room 18 165 17 90 542,995 36% 64%
CNN Sanjay Gupta MD 0 0 0 0 0 0% 0%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0 0 0 0% 0%
Fox News America’s News HQ (4:30pm) 9 476 8 289 16,288,357 74% 26%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Power Politics 0 6 0 6 12,963 75% 25%
CNN News Room 5 165 3 90 542,995 36% 64%
Fox News The Five 0 0 0 0 0 0% 0%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 63 1,261 52 941 2,475,346 49% 51%
CNN News Room 2 165 2 90 542,995 36% 64%
Fox News America’s News HQ 27 476 19 289 16,288,357 74% 26%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 1 9 1 9 9,122 67% 33%
CNN News Room 5 165 4 90 542,995 36% 64%
Fox News Fox Report Weekend 1 2 1 2 872 0% 0%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 45 1,261 35 941 2,475,346 49% 51%
CNN Somebody’s Gotta Do It 28 80 22 70 1,011,749 46% 54%
Fox News Huckabee 339 805 213 533 2,308,838 56% 44%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Somebody’s Gotta Do It 9 80 8 70 1,011,749 46% 54%
Fox News Judge Jeanine 678 1,769 382 1,032 25,196,431 60% 40%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Fox News Obamacare in New Hampshire 46 456 25 369 7,672,875 57% 43%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 35 1,261 32 941 2,475,346 49% 51%
CNN Somebody’s Gotta Do It 0 80 0 70 1,011,749 46% 54%
Fox News RedEye 167 2,055 82 931 6,514,095 65% 35%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.