A strong hour for The Rachel Maddow Show on Friday gives her a win as discussion of the school shooting in Washington state drove the conversation.  Following Maddow was Kelly, Matthews, Morning Joe, and Hayes:

When you look at the day overall, the winners were Kelly, The Five (with all the hosts accounts included), Cooper, Maddow, and Hannity.

The full data for the day is here: 2014-10-24-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-10-24

Top Shows for the day:

Category	Mentions	Show
Most Mentions During Hour	1994	MSNBC: The Rachel Maddow Show
Most Mentions During Day	5571	Fox News: The Kelly File

Ratings for individual time slots

Ratings for 12 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	0	64	0	63	272,049	38%	62%
CNN	Parts Unknown	9	1,227	9	965	42,726,525	63%	37%
Fox News	The Kelly File	969	5,571	699	3,288	57,030,112	56%	44%
MSNBC	The Rachel Maddow Show	144	4,079	90	1,877	12,784,686	47%	53%

Ratings for 1 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	27	0	25	190,052	92%	8%
CNN	CNN International	52	2,864	41	2,207	101,358,656	57%	43%
Fox News	Hannity	204	3,963	166	2,463	20,033,113	61%	39%
MSNBC	The Last Word w/Lawrence O’Donnell	10	442	10	339	1,420,859	48%	52%

Ratings for 2 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	0	81	0	69	561,997	77%	23%
CNN	CNN International	50	2,864	48	2,207	101,358,656	57%	43%
Fox News	On The Record w/Greta Van Susteren	20	2,334	17	1,499	8,696,846	51%	49%
HLN	Nancy Grace	23	449	14	249	1,058,228	32%	68%
MSNBC	Hardball w/Chris Matthews	3	2,390	3	858	5,994,185	49%	51%

Ratings for 3 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	25	1,613	25	1,285	3,560,956	59%	41%
Al Jazeera	Inside Story	0	39	0	26	88,856	63%	38%
CNN	CNN International	211	2,864	193	2,207	101,358,656	57%	43%
Fox News	RedEye	395	2,747	84	1,565	11,031,521	62%	38%
MSNBC	All In w/Chris Hayes	7	3,028	7	1,761	23,723,109	55%	45%

Ratings for 4 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	America Tonight	0	64	0	63	272,049	38%	62%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	The Five	0	21	0	9	1,186	94%	6%
MSNBC	The Rachel Maddow Show	9	4,079	8	1,877	12,784,686	47%	53%

Ratings for 5 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi (3:30)	1	81	1	69	561,997	77%	23%
CNN	Early Start	0	0	0	0	0	0%	0%
Fox News	FoxFriendsFirst	45	186	32	122	1,175,201	83%	17%
MSNBC	First Look (5-5:30)	0	3	0	2	2,283	100%	0%
MSNBC	Way Too Early (5:30-6)	14	48	11	37	53,136	64%	36%

Ratings for 6 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	23	1,613	17	1,285	3,560,956	59%	41%
CNN	New Day	345	2,122	282	1,635	83,465,780	52%	48%
Fox News	Fox And Friends	311	2,536	213	1,467	13,774,505	56%	44%
HLN	Morning Express w/Robin Meade	19	210	16	166	769,001	65%	35%
MSNBC	Morning Joe	534	3,321	197	1,285	12,337,522	60%	40%

Ratings for 7 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	53	1,613	42	1,285	3,560,956	59%	41%
CNN	New Day	380	2,122	304	1,635	83,465,780	52%	48%
Fox News	Fox And Friends	579	2,536	394	1,467	13,774,505	56%	44%
HLN	Morning Express w/Robin Meade	51	210	37	166	769,001	65%	35%
MSNBC	Morning Joe	1,263	3,321	455	1,285	12,337,522	60%	40%

Ratings for 8 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	72	1,613	52	1,285	3,560,956	59%	41%
CNN	New Day	301	2,122	227	1,635	83,465,780	52%	48%
Fox News	Fox And Friends	660	2,536	429	1,467	13,774,505	56%	44%
HLN	Morning Express w/Robin Meade	26	210	25	166	769,001	65%	35%
MSNBC	Morning Joe	747	3,321	356	1,285	12,337,522	60%	40%

Ratings for 9 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	88	1,613	77	1,285	3,560,956	59%	41%
CNN	News Room	16	85	13	64	207,180	58%	42%
Fox News	America’s Newsroom	23	92	17	73	285,089	55%	45%
HLN	Morning Express w/Robin Meade	28	210	26	166	769,001	65%	35%
MSNBC	The Daily Run Down (Melvin)	102	137	37	60	139,769	49%	51%

Ratings for 10 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	27	0	25	190,052	92%	8%
CNN	News Room	6	85	6	64	207,180	58%	42%
Fox News	America’s Newsroom	58	92	50	73	285,089	55%	45%
HLN	Morning Express w/Robin Meade	18	210	14	166	769,001	65%	35%
MSNBC	José Díaz-Balart	111	347	59	208	6,124,942	53%	47%

Ratings for 11 am

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	101	1,613	91	1,285	3,560,956	59%	41%
Al Jazeera	Inside Story (11:30)	0	39	0	26	88,856	63%	38%
CNN	@This Hour	53	416	33	342	15,742,362	50%	50%
Fox News	Happening Now	23	106	16	57	706,027	76%	24%
HLN	Morning Express w/Robin Meade	19	210	15	166	769,001	65%	35%
MSNBC	News Nation w/ Tamron Hall	104	355	62	247	4,623,543	41%	59%

Ratings for 12 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	91	1,613	84	1,285	3,560,956	59%	41%
CNN	Legal View w/Banfield	29	42	20	32	68,658	67%	33%
Fox News	Outnumbered	869	3,019	466	1,761	8,263,877	63%	37%
HLN	HLN Now	8	118	7	88	131,256	31%	69%
MSNBC	Andrea Mitchell Reports	104	272	82	214	1,163,471	52%	48%

Ratings for 1 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	128	1,613	117	1,285	3,560,956	59%	41%
Al Jazeera	TechKnow	0	0	0	0	0	0%	0%
CNN	Wolf	58	2,284	47	1,953	33,247,304	58%	42%
Fox News	Happening Now	43	106	28	57	706,027	76%	24%
HLN	HLN Now	6	118	6	88	131,256	31%	69%
MSNBC	Ronan Farrow Daily	47	873	40	642	5,024,425	44%	56%

Ratings for 2 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	124	1,613	111	1,285	3,560,956	59%	41%
CNN	News Room	6	85	5	64	207,180	58%	42%
Fox News	The Real Story w/Gretchen Carlson	68	204	48	142	448,469	68%	32%
HLN	HLN Now	22	118	19	88	131,256	31%	69%
MSNBC	The Reid Report	287	714	134	367	2,694,071	39%	61%

Ratings for 3 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
CNN	News Room	4	85	3	64	207,180	58%	42%
Fox News	Shepard Smith Reporting	266	910	185	581	3,196,477	57%	43%
HLN	HLN Now	37	118	28	88	131,256	31%	69%
MSNBC	The Cycle	100	221	67	158	874,451	48%	52%
MSNBC	The Cycle (w/ Host Accounts)	107	573	76	414	1,732,073	56%	44%

Ratings for 4 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	80	1,613	64	1,285	3,560,956	59%	41%
CNN	The Lead w/Jake Tapper	268	2,003	219	1,478	24,917,464	56%	44%
Fox News	Your World	81	611	52	394	5,574,393	59%	41%
HLN	HLN Now	14	118	12	88	131,256	31%	69%
MSNBC	Now w/Alex Wagner	101	182	67	134	404,431	51%	49%

Ratings for 5 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Inside Story (5-5:30)	7	39	4	26	88,856	63%	38%
CNN	The Situation Room	324	2,284	277	1,953	33,247,304	58%	42%
Fox News	The Five	19	21	7	9	1,186	94%	6%
Fox News	The Five w/Hosts	1,030	4,903	687	3,168	17,968,423	61%	39%
MSNBC	The Ed Show	916	1,638	342	732	5,966,781	57%	43%

Ratings for 6 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	47	1,613	45	1,285	3,560,956	59%	41%
CNN	The Situation Room (6 – 6:30)	170	2,284	128	1,953	33,247,304	58%	42%
Fox News	Special Report w/Bret Baier	238	1,075	179	796	10,688,855	53%	47%
MSNBC	PoliticsNation w/ Al Sharpton	17	32	15	27	119,485	83%	17%

Ratings for 7 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Real Money with Ali Velshi	4	81	4	69	561,997	77%	23%
CNN	Out Front w/Erin Burnett	500	2,739	399	2,239	136,764,691	52%	48%
Fox News	On The Record w/Greta Van Susteren	488	2,334	310	1,499	8,696,846	51%	49%
MSNBC	Hardball w/ Chris Matthews	1,369	2,390	446	858	5,994,185	49%	51%

Ratings for 8 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	85	1,613	76	1,285	3,560,956	59%	41%
CNN	Anderson Cooper 360	548	4,214	474	3,346	72,824,411	46%	54%
Fox News	The O’Reilly Factor	329	941	207	641	7,765,620	65%	35%
MSNBC	All In w/ Chris Hayes	1,221	3,028	583	1,761	23,723,109	55%	45%

Ratings for 9 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Fox News	The Kelly File	1,607	5,571	941	3,288	57,030,112	56%	44%
MSNBC	The Rachel Maddow Show	1,994	4,079	768	1,877	12,784,686	47%	53%

Ratings for 10 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	Consider This	0	27	0	25	190,052	92%	8%
Fox News	Hannity	167	3,963	141	2,463	20,033,113	61%	39%
HBO	Real Time w/Bill Maher	958	2,345	467	1,401	12,335,051	59%	41%

Ratings for 11 pm

Network	Show	Twts Hour	Twts Day	UT Hour	UT Day	Reach	Male	Female
Al Jazeera	News	40	1,613	38	1,285	3,560,956	59%	41%
Fox News	The O’Reilly Factor	75	941	59	641	7,765,620	65%	35%
HBO	Real Time w/Bill Maher (Rerun)	363	2,345	250	1,401	12,335,051	59%	41%

 

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Definition of terms used in this report:

• Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
• Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
• Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
• Tweet Count: The number of tweets (including retweets) that mention a show.
• Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
• Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
• Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.