Melissa Harris-Perry Wins Sunday Cable News Twitter (10/12/14)

Melissa Harris-Perry won best hour and CNNi best day, as is typical for Sundays.  MHP’s 11am hour was followed by Kornacki @ 9am, MHP @ 10am, Kornacki @ 8am, and Judge Jeanine @ 9pm.

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As you can see from the chart, on Sunday Cable News Twitter belongs to the morning line-up on MSNBC and drifts away pretty quickly after that.

Raw data for the day: 2014-10-12-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-10-12

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1122 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 7587 CNN: CNN International

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 0 0 0 0 0% 0%
CNN Somebody’s Gotta Do It 30 187 28 162 883,406 46% 54%
Fox News Judge Jeanine 132 1,973 90 1,218 10,357,077 49% 51%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 12 764 12 609 1,608,132 62% 38%
Al Jazeera The Stream 3 24 3 23 1,332 79% 21%
Fox News Geraldo Rivera Reports 40 519 28 358 1,253,194 60% 40%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Fault Lines 0 5 0 5 9,641 33% 67%
Al Jazeera TechKnow 0 0 0 0 0 0% 0%
Fox News RedEye 102 1,224 31 843 4,568,156 57% 43%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 7 764 6 609 1,608,132 62% 38%
Fox News Huckabee 7 434 5 224 1,349,811 61% 39%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 5 764 5 609 1,608,132 62% 38%
CNN CNN International 133 7,587 124 3,974 72,022,509 49% 51%
Fox News Judge Jeanine 17 1,973 12 1,218 10,357,077 49% 51%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story 0 1 0 1 1 100% 0%
CNN CNN International 136 7,587 119 3,974 72,022,509 49% 51%
Fox News Huckabee 5 434 4 224 1,349,811 61% 39%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 36 764 31 609 1,608,132 62% 38%
CNN New Day 37 1,028 35 842 16,837,371 53% 47%
Fox News Fox and Friends Weekend 27 487 17 274 1,437,687 61% 39%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 20 764 15 609 1,608,132 62% 38%
CNN New Day 87 1,028 64 842 16,837,371 53% 47%
CNN Sanjay Gupta MD (7:30) 41 270 31 236 847,554 44% 56%
Fox News Fox and Friends Weekend 67 487 49 274 1,437,687 61% 39%
HLN Weekend Express 1 21 1 19 17,899 63% 38%
MSNBC Your Business (7:30) 3 6 3 5 14,268 0% 100%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 49 764 43 609 1,608,132 62% 38%
CNN New Day 123 1,028 84 842 16,837,371 53% 47%
CNN Inside Politics 9 197 6 183 14,843,752 59% 41%
Fox News Fox and Friends Weekend 102 487 69 274 1,437,687 61% 39%
HLN Weekend Express 3 21 3 19 17,899 63% 38%
MSNBC Up w/Steve Kornacki 792 3,104 278 1,329 11,322,317 47% 53%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN State of the Union 350 1,118 252 808 31,314,065 58% 42%
Fox News Fox and Friends Weekend 110 487 71 274 1,437,687 61% 39%
HLN Weekend Express 4 21 4 19 17,899 63% 38%
MSNBC Up w/Steve Kornacki 1,020 3,104 363 1,329 11,322,317 47% 53%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN GPS w/Fareed Zakaria 281 1,275 202 927 20,047,012 64% 36%
Fox News Sunday Morning Futures 132 382 105 284 14,824,100 70% 30%
HLN Weekend Express 2 21 2 19 17,899 63% 38%
MSNBC Melissa Harris-Perry Show 997 3,404 377 1,508 9,913,008 46% 54%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 55 764 48 609 1,608,132 62% 38%
Al Jazeera Listening Post 4 8 4 7 13,371 50% 50%
CNN Reliable Sources 101 405 46 281 18,537,008 46% 54%
Fox News #MediaBuzz 94 317 68 176 811,383 70% 30%
HLN Weekend Express 2 21 2 19 17,899 63% 38%
MSNBC Melissa Harris-Perry Show 1,122 3,404 494 1,508 9,913,008 46% 54%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 46 764 44 609 1,608,132 62% 38%
Al Jazeera Power Politics 4 6 1 3 17,293 100% 0%
CNN State of the Union w/Candy Crowley 105 1,118 60 808 31,314,065 58% 42%
Fox News America’s News HQ 46 374 39 280 10,128,400 64% 36%
Fox News Sunday Housecall 57 91 41 60 117,351 33% 67%
MSNBC Weekends w/ Alex Witt 57 151 49 107 365,528 51% 49%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 48 764 36 609 1,608,132 62% 38%
CNN GPS w/Fareed Zakaria 131 1,275 79 927 20,047,012 64% 36%
Fox News America’s News HQ 52 374 40 280 10,128,400 64% 36%
MSNBC Weekends w/Alex Witt 40 151 25 107 365,528 51% 49%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 55 764 51 609 1,608,132 62% 38%
CNN News Room 6 92 5 27 150,796 71% 29%
Fox News Fox News Sunday 232 2,308 152 1,378 22,059,952 62% 38%
MSNBC Meet The Press 255 4,611 171 2,978 21,080,813 61% 39%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Talk to Al Jazeera 0 16 0 15 108,605 83% 17%
Al Jazeera Power Politics 0 6 0 3 17,293 100% 0%
CNN News Room 3 92 2 27 150,796 71% 29%
Fox News America’s News HQ 2 374 2 280 10,128,400 64% 36%
Fox News WSJ Editorial Report (3:00) 0 0 0 0 0 0% 0%
MSNBC MSNBC Live 383 3,818 326 2,598 9,303,841 53% 47%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 23 764 17 609 1,608,132 62% 38%
CNN News Room 3 92 2 27 150,796 71% 29%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0 0 0 0% 0%
Fox News Sunday Housecall (4:30) 14 91 8 60 117,351 33% 67%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi (2:30) 1 22 1 20 43,047 88% 13%
Al Jazeera Listening Post 0 8 0 7 13,371 50% 50%
CNN News Room 9 92 6 27 150,796 71% 29%
Fox News #MediaBuzz 45 317 21 176 811,383 70% 30%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 38 764 37 609 1,608,132 62% 38%
CNN News Room 10 92 4 27 150,796 71% 29%
Fox News Fox News Sunday 87 2,308 52 1,378 22,059,952 62% 38%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 9 0 9 8,200 60% 40%
Fox News Fox Report Weekend 0 0 0 0 0 0% 0%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 57 764 46 609 1,608,132 62% 38%
CNN Parts Unknown 100 1,592 77 920 47,349,513 49% 51%
Fox News Huckabee 27 434 23 224 1,349,811 61% 39%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Parts Unknown 365 1,592 196 920 47,349,513 49% 51%
Fox News Judge Jeanine 608 1,973 378 1,218 10,357,077 49% 51%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 9 0 9 8,200 60% 40%
Fox News Stossel 13 217 12 192 298,733 75% 25%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 34 764 25 609 1,608,132 62% 38%
CNN Parts Unknown 111 1,592 77 920 47,349,513 49% 51%
Fox News Huckabee 20 434 13 224 1,349,811 61% 39%
HBO Last Week Tonight 171 895 160 735 2,528,459 61% 39%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.