Kelly and The Five have the best engagement on Cable News Twitter for 10/3/14

The Five came alive on Friday, winning the best day on Cable News Twitter, while The Kelly File had the best hour. The Five was followed by Hannity, Bill Maher, Kelly, and CNNi. Kelly was followed by Hannity, Maher, Hayes, and Bret Baier:

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Raw CSV data for the day: 2014-10-03-ShowStats.csv

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-10-03

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 2557 Fox News: The Kelly File
Most Mentions During Day 8350 Fox News: The Five w/Hosts

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 1 9 1 8 20,536 83% 17%
CNN Parts Unknown 40 1,951 35 1,674 78,147,327 59% 41%
Fox News The Kelly File 605 5,986 391 3,426 48,511,916 55% 45%
MSNBC The Rachel Maddow Show 106 3,001 73 1,453 11,301,417 43% 57%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 20 0 12 118,351 88% 13%
CNN CNN International 261 5,226 239 4,303 95,548,215 62% 38%
Fox News Hannity 175 7,183 131 3,972 48,184,632 60% 40%
MSNBC The Last Word w/Lawrence O’Donnell 36 589 26 426 4,592,546 45% 55%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 0 58 0 38 216,153 47% 53%
CNN CNN International 144 5,226 123 4,303 95,548,215 62% 38%
Fox News On The Record w/Greta Van Susteren 76 3,184 49 2,082 6,468,712 51% 49%
HLN Nancy Grace 46 172 8 101 468,719 29% 71%
MSNBC Hardball w/Chris Matthews 60 1,539 26 831 5,249,130 56% 44%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 16 1,227 16 962 2,873,422 59% 41%
Al Jazeera Inside Story 0 7 0 5 7,750 83% 17%
CNN CNN International 227 5,226 189 4,303 95,548,215 62% 38%
Fox News RedEye 822 2,808 128 1,439 14,055,150 68% 32%
MSNBC All In w/Chris Hayes 34 4,061 17 2,162 41,018,195 53% 47%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera America Tonight 0 9 0 8 20,536 83% 17%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News The Five 0 14 0 10 10,650 50% 50%
MSNBC The Rachel Maddow Show 8 3,001 8 1,453 11,301,417 43% 57%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 2 58 2 38 216,153 47% 53%
CNN Early Start 0 0 0 0 0 0% 0%
Fox News FoxFriendsFirst 32 75 27 58 59,708 75% 25%
MSNBC First Look (5-5:30) 0 0 0 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 39 141 35 112 1,930,007 64% 36%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 14 1,227 13 962 2,873,422 59% 41%
CNN New Day 308 3,603 255 2,719 103,451,824 60% 40%
Fox News Fox And Friends 225 1,981 151 1,211 18,209,131 59% 41%
HLN Morning Express w/Robin Meade 17 218 14 164 1,098,484 67% 33%
MSNBC Morning Joe 1,125 4,676 350 1,625 12,975,432 51% 49%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 39 1,227 36 962 2,873,422 59% 41%
CNN New Day 346 3,603 261 2,719 103,451,824 60% 40%
Fox News Fox And Friends 385 1,981 214 1,211 18,209,131 59% 41%
HLN Morning Express w/Robin Meade 18 218 17 164 1,098,484 67% 33%
MSNBC Morning Joe 1,109 4,676 389 1,625 12,975,432 51% 49%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 51 1,227 38 962 2,873,422 59% 41%
CNN New Day 392 3,603 316 2,719 103,451,824 60% 40%
Fox News Fox And Friends 497 1,981 317 1,211 18,209,131 59% 41%
HLN Morning Express w/Robin Meade 48 218 37 164 1,098,484 67% 33%
MSNBC Morning Joe 1,256 4,676 453 1,625 12,975,432 51% 49%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 68 1,227 54 962 2,873,422 59% 41%
CNN News Room 8 37 7 26 39,101 72% 28%
Fox News America’s Newsroom 45 251 26 177 5,881,314 55% 45%
HLN Morning Express w/Robin Meade 41 218 38 164 1,098,484 67% 33%
MSNBC The Daily Run Down (Melvin) 50 71 38 58 940,127 50% 50%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 20 0 12 118,351 88% 13%
CNN News Room 5 37 3 26 39,101 72% 28%
Fox News America’s Newsroom 66 251 49 177 5,881,314 55% 45%
HLN Morning Express w/Robin Meade 18 218 16 164 1,098,484 67% 33%
MSNBC José Díaz-Balart 169 612 96 371 10,695,866 51% 49%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 59 1,227 49 962 2,873,422 59% 41%
Al Jazeera Inside Story (11:30) 0 7 0 5 7,750 83% 17%
CNN @This Hour 70 268 52 168 2,916,449 54% 46%
Fox News Happening Now 29 186 26 139 13,434,949 67% 33%
HLN Morning Express w/Robin Meade 18 218 16 164 1,098,484 67% 33%
MSNBC News Nation w/ Tamron Hall 58 342 31 246 10,941,827 40% 60%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 81 1,227 63 962 2,873,422 59% 41%
CNN Legal View w/Banfield 2 17 2 15 113,056 29% 71%
Fox News Outnumbered 629 1,717 288 961 4,833,980 69% 31%
HLN HLN Now 7 50 5 41 182,354 39% 61%
MSNBC Andrea Mitchell Reports 145 335 104 255 1,677,371 54% 46%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 74 1,227 55 962 2,873,422 59% 41%
Al Jazeera TechKnow 0 0 0 0 0 0% 0%
CNN Wolf 145 1,290 129 1,059 30,564,745 56% 44%
Fox News Happening Now 33 186 25 139 13,434,949 67% 33%
HLN HLN Now 5 50 5 41 182,354 39% 61%
MSNBC Ronan Farrow Daily 91 548 52 342 3,635,576 51% 49%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 36 1,227 34 962 2,873,422 59% 41%
CNN News Room 4 37 4 26 39,101 72% 28%
Fox News The Real Story w/Gretchen Carlson 203 505 128 313 2,527,683 62% 38%
HLN HLN Now 8 50 7 41 182,354 39% 61%
MSNBC The Reid Report 409 1,370 122 722 6,258,370 40% 60%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 2 37 2 26 39,101 72% 28%
Fox News Shepard Smith Reporting 88 262 68 208 306,071 60% 40%
HLN HLN Now 6 50 6 41 182,354 39% 61%
MSNBC The Cycle 191 311 74 156 1,669,043 62% 38%
MSNBC The Cycle (w/ Host Accounts) 255 1,101 123 756 13,263,696 60% 40%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 121 1,227 109 962 2,873,422 59% 41%
CNN The Lead w/Jake Tapper 228 2,692 185 1,535 7,716,445 58% 42%
Fox News Your World 331 1,464 229 1,088 3,080,985 60% 40%
HLN Jane Velez-Mitchell 0 0 0 0 0 0% 0%
MSNBC Now w/Alex Wagner 148 292 79 186 1,224,583 60% 40%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 1 7 1 5 7,750 83% 17%
CNN The Situation Room 212 1,290 192 1,059 30,564,745 56% 44%
Fox News The Five 4 14 4 10 10,650 50% 50%
Fox News The Five w/Hosts 1,183 8,350 741 6,262 31,469,777 63% 37%
MSNBC The Ed Show 1,134 2,522 404 1,090 10,781,489 55% 45%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 62 1,227 51 962 2,873,422 59% 41%
CNN The Situation Room (6 – 6:30) 202 1,290 181 1,059 30,564,745 56% 44%
Fox News Special Report w/Bret Baier 1,516 2,841 852 1,709 31,212,826 59% 41%
MSNBC PoliticsNation w/ Al Sharpton 28 172 24 139 2,789,930 44% 56%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 15 58 10 38 216,153 47% 53%
CNN Out Front w/Erin Burnett 217 727 157 540 31,073,719 53% 47%
Fox News On The Record w/Greta Van Susteren 328 3,184 273 2,082 6,468,712 51% 49%
HLN Jane Velez-Mitchell 0 0 0 0 0 0% 0%
MSNBC Hardball w/ Chris Matthews 487 1,539 229 831 5,249,130 56% 44%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 58 1,227 53 962 2,873,422 59% 41%
CNN Anderson Cooper 360 364 1,932 252 1,314 55,637,729 41% 59%
Fox News The O’Reilly Factor 201 1,100 148 812 4,379,424 62% 38%
HLN Nancy Grace 7 172 5 101 468,719 29% 71%
MSNBC All In w/ Chris Hayes 1,748 4,061 734 2,162 41,018,195 53% 47%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Fox News The Kelly File 2,557 5,986 1,382 3,426 48,511,916 55% 45%
HLN Nancy Grace 6 172 5 101 468,719 29% 71%
MSNBC The Rachel Maddow Show 1,502 3,001 588 1,453 11,301,417 43% 57%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 5 20 5 12 118,351 88% 13%
CNN Unguarded with Rachel Nichols (10:30pm) 28 553 28 492 4,031,438 85% 15%
Fox News Hannity 1,989 7,183 1,085 3,972 48,184,632 60% 40%
HBO Real Time w/Bill Maher 1,898 6,085 978 4,334 22,424,898 60% 40%
HLN Nancy Grace 12 172 9 101 468,719 29% 71%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 44 1,227 40 962 2,873,422 59% 41%
CNN Parts Unknown 143 1,951 124 1,674 78,147,327 59% 41%
Fox News The O’Reilly Factor 53 1,100 42 812 4,379,424 62% 38%
HBO Real Time w/Bill Maher (Rerun) 988 6,085 688 4,334 22,424,898 60% 40%
HLN Nancy Grace 14 172 12 101 468,719 29% 71%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows, reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.