Colbert Wins An Emmy – And Cable News Twitter on Monday, August 25, 2014

Steven Colbert not only won an Emmy, but he won the day on Cable News Twitter.  Megyn Kelly had the best hour of the day. Had Colbert not won his Emmy, then CNN Tonight would have had the best day on Cable News Twitter…

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-08-25

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 3397 Fox News: The Kelly File
Most Mentions During Day 7842 Comedy Central: The Colbert Report (11:30-12am)

Ratings for individual time slots

Ratings for 12 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN The Hunt with John Walsh 19 169 16 144 1,834,886 42% 58%
Fox News Judge Jeanine 138 1,175 89 746 4,227,220 56% 44%
MSNBC Chris Hayes in Ferguson 34 2,901 24 1,826 19,068,356 56% 44%

Ratings for 1 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 18 1,599 14 1,220 3,359,926 56% 44%
Al Jazeera Real Money with Ali Velshi 0 154 0 108 1,825,551 47% 53%
CNN The Hunt with John Walsh 8 169 5 144 1,834,886 42% 58%
Fox News Stossel 4 135 3 125 76,887 86% 14%
MSNBC Chris Hayes in Ferguson 19 2,901 16 1,826 19,068,356 56% 44%

Ratings for 2 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Fox News Fox News Sunday 13 228 9 170 456,953 68% 32%
MSNBC Meet The Press 18 758 18 593 4,450,141 56% 44%

Ratings for 3 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 12 1,599 10 1,220 3,359,926 56% 44%
Fox News Huckabee 15 260 7 206 626,575 57% 43%

Ratings for 4 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 13 1,599 12 1,220 3,359,926 56% 44%
Al Jazeera News 13 1,599 12 1,220 3,359,926 56% 44%
Fox News #MediaBuzz 4 600 4 478 5,679,383 72% 28%

Ratings for 5 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 7 1,599 7 1,220 3,359,926 56% 44%
Al Jazeera Real Money with Ali Velshi (3:30) 0 154 0 108 1,825,551 47% 53%
CNN New Day 213 2,103 200 1,575 36,424,021 46% 54%
Fox News FoxFriendsFirst 58 80 35 51 147,450 84% 16%
MSNBC First Look (5-5:30) 0 0 0 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 16 119 12 90 182,312 68% 32%

Ratings for 6 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 37 1,599 30 1,220 3,359,926 56% 44%
CNN New Day 222 2,103 194 1,575 36,424,021 46% 54%
Fox News Fox And Friends 186 1,154 147 799 13,837,217 63% 37%
HLN Morning Express w/Robin Meade 18 163 15 130 672,851 53% 47%
MSNBC Morning Joe 890 4,062 319 1,863 11,726,274 55% 45%

Ratings for 7 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 46 1,599 38 1,220 3,359,926 56% 44%
CNN New Day 338 2,103 212 1,575 36,424,021 46% 54%
Fox News Fox And Friends 247 1,154 169 799 13,837,217 63% 37%
HLN Morning Express w/Robin Meade 15 163 12 130 672,851 53% 47%
MSNBC Morning Joe 1,104 4,062 447 1,863 11,726,274 55% 45%

Ratings for 8 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 74 1,599 64 1,220 3,359,926 56% 44%
CNN New Day 246 2,103 191 1,575 36,424,021 46% 54%
Fox News Fox And Friends 251 1,154 195 799 13,837,217 63% 37%
HLN Morning Express w/Robin Meade 19 163 18 130 672,851 53% 47%
MSNBC Morning Joe 729 4,062 419 1,863 11,726,274 55% 45%

Ratings for 9 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 104 1,599 90 1,220 3,359,926 56% 44%
CNN News Room 10 67 3 46 1,025,449 65% 35%
Fox News America’s Newsroom 108 366 91 277 5,255,444 63% 37%
HLN Morning Express w/Robin Meade 20 163 20 130 672,851 53% 47%
MSNBC The Daily Run Down 323 1,102 228 769 10,228,421 60% 40%

Ratings for 10 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 30 0 20 1,240,264 40% 60%
CNN News Room 2 67 2 46 1,025,449 65% 35%
Fox News America’s Newsroom 82 366 66 277 5,255,444 63% 37%
HLN Morning Express w/Robin Meade 16 163 15 130 672,851 53% 47%
MSNBC José Díaz-Balart 114 295 84 203 6,243,742 54% 46%

Ratings for 11 am

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 88 1,599 78 1,220 3,359,926 56% 44%
Al Jazeera Inside Story (11:30) 5 36 2 23 238,799 78% 22%
CNN @This Hour 96 354 87 266 44,320,327 49% 51%
Fox News Happening Now 31 86 24 55 1,256,469 86% 14%
HLN Morning Express w/Robin Meade 17 163 16 130 672,851 53% 47%
MSNBC News Nation w/ Tamron Hall 74 415 49 315 12,433,788 41% 59%

Ratings for 12 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 107 1,599 91 1,220 3,359,926 56% 44%
CNN Legal View w/Banfield 20 123 19 107 1,627,813 43% 57%
Fox News Outnumbered 798 2,020 423 1,128 5,871,179 70% 30%
HLN HLN Now 18 102 15 67 454,210 38% 62%
MSNBC Andrea Mitchell Reports 108 212 76 139 388,525 33% 67%

Ratings for 1 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 122 1,599 100 1,220 3,359,926 56% 44%
Al Jazeera TechKnow 0 0 0 0 0 0% 0%
CNN Wolf 24 477 20 302 1,085,695 72% 28%
Fox News Happening Now 16 86 11 55 1,256,469 86% 14%
HLN HLN Now 20 102 13 67 454,210 38% 62%
MSNBC Ronan Farrow Daily 150 444 111 344 3,274,965 58% 42%

Ratings for 2 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 74 1,599 57 1,220 3,359,926 56% 44%
CNN News Room 6 67 3 46 1,025,449 65% 35%
Fox News The Real Story w/Gretchen Carlson 94 201 86 167 837,364 67% 33%
HLN HLN Now 7 102 6 67 454,210 38% 62%
MSNBC The Reid Report 641 2,916 320 1,688 9,440,479 35% 65%

Ratings for 3 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN News Room 26 67 25 46 1,025,449 65% 35%
Fox News Shepard Smith Reporting 101 221 69 159 622,828 71% 29%
HLN HLN Now 19 102 12 67 454,210 38% 62%
MSNBC The Cycle 108 196 75 137 697,262 52% 48%
MSNBC The Cycle (w/ Host Accounts) 140 357 100 274 1,521,693 57% 44%

Ratings for 4 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 72 1,599 66 1,220 3,359,926 56% 44%
CNN The Lead w/Jake Tapper 260 3,722 160 2,440 32,645,094 61% 39%
Fox News Your World 54 350 42 303 842,382 67% 33%
HLN HLN Now 14 102 8 67 454,210 38% 62%
MSNBC Now w/Alex Wagner 110 192 65 129 433,626 70% 30%

Ratings for 5 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Inside Story (5-5:30) 19 36 12 23 238,799 78% 22%
CNN The Situation Room 93 477 49 302 1,085,695 72% 28%
Fox News The Five 8 31 6 19 50,326 71% 29%
Fox News The Five w/Hosts 642 3,030 431 1,946 7,548,611 68% 32%
MSNBC The Ed Show 1,538 2,744 479 999 12,130,784 55% 45%

Ratings for 6 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 83 1,599 71 1,220 3,359,926 56% 44%
CNN The Situation Room (6 – 6:30) 113 477 73 302 1,085,695 72% 28%
CNN Crossfire 0 0 0 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 12 620 12 473 2,639,688 61% 39%
Fox News Special Report w/Bret Baier 168 712 107 522 5,341,149 65% 35%
MSNBC PoliticsNation w/ Al Sharpton 43 356 32 257 2,799,538 53% 47%

Ratings for 7 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Real Money with Ali Velshi 36 154 29 108 1,825,551 47% 53%
CNN Out Front w/Erin Burnett 131 505 91 385 17,191,308 64% 36%
Fox News On The Record w/Greta Van Susteren 1,017 2,884 657 1,800 15,283,145 55% 45%
HLN Jane Velez-Mitchell 0 0 0 0 0 0% 0%
MSNBC Hardball w/ Chris Matthews 309 807 202 470 2,196,183 52% 48%

Ratings for 8 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 49 1,599 45 1,220 3,359,926 56% 44%
CNN Anderson Cooper 360 479 2,075 338 1,452 62,243,017 47% 53%
Fox News The O’Reilly Factor 526 1,438 335 905 3,217,743 65% 35%
HLN Nancy Grace 456 705 232 379 4,218,863 41% 59%
MSNBC All In w/ Chris Hayes 697 2,901 335 1,826 19,068,356 56% 44%

Ratings for 9 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
CNN Anderson Cooper 360 340 2,075 260 1,452 62,243,017 47% 53%
Fox News The Kelly File 3,397 6,351 2,032 3,941 45,561,155 63% 37%
HLN Dr Drew On Call 354 538 160 255 838,116 21% 79%
MSNBC The Rachel Maddow Show 651 2,093 267 1,044 6,484,586 52% 48%

Ratings for 10 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera Consider This 0 30 0 20 1,240,264 40% 60%
CNN CNN Tonight 147 446 68 230 24,451,961 41% 59%
CNN CNN Tonight w/ Hosts 692 7,106 417 4,319 67,243,653 57% 43%
Fox News Hannity 1,558 6,368 981 3,837 37,565,519 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 561 1,118 314 689 2,420,914 44% 56%

Ratings for 11 pm

Network Show Twts Hour Twts Day UT Hour UT Day Reach Male Female
Al Jazeera News 44 1,599 41 1,220 3,359,926 56% 44%
CNN CNN Tonight w/ Hosts 786 7,106 492 4,319 67,243,653 57% 43%
CNN CNN Tonight 167 446 85 230 24,451,961 41% 59%
Comedy Central The Daily Show (11-11:30) 43 669 42 584 4,194,532 50% 50%
Comedy Central The Colbert Report (11:30-12am) 597 7,842 549 6,600 166,381,945 43% 57%
Fox News The O’Reilly Factor 174 1,438 105 905 3,217,743 65% 35%
MSNBC All In w/Chris Hayes 125 2,901 91 1,826 19,068,356 56% 44%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that
    mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the
    most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters (Also labeled ‘UT‘): The number of Twitter users who have sent one or more tweets mentioning a
    show. If a user sends more than one tweet, they still only count once. For individual shows, both the unique tweeters
    during an hour as well as throughout the day are shown.
  • Reach: A measure of the number of impressions a collection of tweets could make. For each tweet
    that is sent, I add up how many people follow the person tweeting it — how many timelines that tweet will
    show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will
    be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers,
    the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially
    be seen 10 times as often as tweets about network A. There’s no guarantee that that many people actually
    see or read the tweet; in fact, it’s probably safe to say a very small fraction do. For individual shows,
    reach is only calculate on the entire day’s tweets: there’s no point in assuming that people read the tweets
    in real time.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is
    an imprecise estimate.

CCable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.