Chris Hayes Dominates the Entire Day on Twitter on Tuesday, August 12, 2014

What a mixed-up, topsy-turvy day Tuesday was: Hannity won best hour, but Chris Hayes brought in an incredibly large number of mentions throughout the day, giving him a clear win of Cable News Twitter.

Hannity is often the day-long winner, owing to his media footprint.  And Chris Hayes occasionally wins best hour.  But two have Hannity with best hour but Hayes with best day is very, very unusual — mostly because it’s so unusual for Hayes to win a day.

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-08-12

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 3442 Fox News: Hannity
Most Mentions During Day 18833 MSNBC: All In w/ Chris Hayes

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 3 96 64% 36%
CNN CNN International 773 7275 48% 52%
Fox News The Kelly File 26 2199 49% 51%
MSNBC The Rachel Maddow Show 60 4354 45% 55%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 26 72% 28%
CNN CNN International 616 7275 48% 52%
Fox News Hannity 100 8470 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 43 1570 41% 59%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 53 90% 10%
CNN CNN International 886 7275 48% 52%
Fox News On The Record w/Greta Van Susteren 13 2066 47% 53%
HLN Nancy Grace 48 1630 41% 59%
MSNBC Hardball w/Chris Matthews 32 646 60% 40%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 20 1494 56% 44%
Al Jazeera Inside Story 0 14 50% 50%
CNN CNN International 671 7275 48% 52%
Fox News RedEye 662 1760 59% 41%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 96 64% 36%
Al Jazeera News 23 1494 56% 44%
CNN Early Start 0 0 0% 0%
Fox News The Five 0 14 70% 30%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 18 1494 56% 44%
Al Jazeera Real Money with Ali Velshi (3:30) 0 53 90% 10%
CNN Early Start 0 0 0% 0%
Fox News FoxFriendsFirst 49 141 67% 33%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 16 1076 54% 46%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 20 1494 56% 44%
CNN New Day 215 2827 45% 55%
Fox News Fox And Friends 135 1209 59% 41%
HLN Morning Express w/Robin Meade 82 643 46% 54%
MSNBC Morning Joe 371 2366 56% 44%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 60 1494 56% 44%
CNN New Day 240 2827 45% 55%
Fox News Fox And Friends 293 1209 59% 41%
HLN Morning Express w/Robin Meade 89 643 46% 54%
MSNBC Morning Joe 497 2366 56% 44%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 54 1494 56% 44%
CNN New Day 239 2827 45% 55%
Fox News Fox And Friends 266 1209 59% 41%
HLN Morning Express w/Robin Meade 101 643 46% 54%
MSNBC Morning Joe 651 2366 56% 44%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 94 1494 56% 44%
CNN News Room 3 36 80% 20%
Fox News America’s Newsroom 68 188 70% 30%
HLN Morning Express w/Robin Meade 84 643 46% 54%
MSNBC The Daily Run Down 73 440 60% 40%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 26 72% 28%
CNN News Room 6 36 80% 20%
Fox News America’s Newsroom 34 188 70% 30%
HLN Morning Express w/Robin Meade 51 643 46% 54%
MSNBC José Díaz-Balart 153 555 50% 50%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 76 1494 56% 44%
Al Jazeera Inside Story (11:30) 1 14 50% 50%
CNN @This Hour 58 738 44% 56%
Fox News Happening Now 36 115 63% 37%
HLN Morning Express w/Robin Meade 66 643 46% 54%
MSNBC News Nation w/ Tamron Hall 68 160 54% 46%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 120 1494 56% 44%
CNN Legal View w/Banfield 75 245 57% 43%
Fox News Outnumbered 495 1973 65% 35%
HLN HLN Now 21 154 28% 72%
MSNBC Andrea Mitchell Reports 61 377 58% 42%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 81 1494 56% 44%
Al Jazeera News 81 1494 56% 44%
CNN Wolf 62 486 67% 33%
Fox News Happening Now 26 115 63% 37%
HLN HLN Now 33 154 28% 72%
MSNBC Ronan Farrow Daily 175 534 57% 43%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 45 1494 56% 44%
CNN News Room 5 36 80% 20%
Fox News The Real Story w/Gretchen Carlson 46 249 59% 41%
HLN HLN Now 24 154 28% 72%
MSNBC The Reid Report 283 1181 44% 56%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 1 36 80% 20%
Fox News Shepard Smith Reporting 366 4890 60% 40%
HLN HLN Now 31 154 28% 72%
MSNBC The Cycle 161 296 37% 63%
MSNBC The Cycle (w/ Host Accounts) 178 503 45% 55%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 74 1494 56% 44%
CNN The Lead w/Jake Tapper 167 3507 57% 43%
Fox News Your World 119 932 67% 33%
HLN HLN Now 8 154 28% 72%
MSNBC Now w/Alex Wagner 128 249 59% 41%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 3 14 50% 50%
CNN The Situation Room 43 486 67% 33%
Fox News The Five 1 14 70% 30%
Fox News The Five w/Hosts 324 2743 66% 34%
MSNBC The Ed Show 829 1986 64% 36%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 62 1494 56% 44%
CNN The Situation Room (6 – 6:30) 48 486 67% 33%
CNN Crossfire 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 53 732 66% 34%
Fox News Special Report w/Bret Baier 55 442 65% 35%
MSNBC PoliticsNation w/ Al Sharpton 122 259 54% 46%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 6 53 90% 10%
CNN Out Front w/Erin Burnett 285 679 58% 42%
Fox News On The Record w/Greta Van Susteren 453 2066 47% 53%
HLN Jane Velez-Mitchell 2 4 100% 0%
MSNBC Hardball w/ Chris Matthews 307 646 60% 40%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 117 1494 56% 44%
CNN Anderson Cooper 360 607 2595 41% 59%
Fox News The O’Reilly Factor 203 817 66% 34%
HLN Nancy Grace 1011 1630 41% 59%
MSNBC All In w/ Chris Hayes 2691 18833 58% 42%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 211 2595 41% 59%
Fox News The Kelly File 1555 2199 49% 51%
HLN Dr Drew On Call 251 735 28% 72%
MSNBC The Rachel Maddow Show 2161 4354 45% 55%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 2 26 72% 28%
CNN CNN Tonight 190 765 52% 48%
Fox News Hannity 3442 8470 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 713 1570 41% 59%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 129 1494 56% 44%
CNN Anderson Cooper 360 67 2595 41% 59%
Comedy Central The Daily Show (11-11:30) 48 442 54% 46%
Comedy Central The Colbert Report (11:30-12am) 59 530 61% 39%
Fox News The O’Reilly Factor 71 817 66% 34%
MSNBC All In w/Chris Hayes 806 18833 58% 42%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that
    mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the
    most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a
    show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet
    that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will
    show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will
    be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers,
    the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially
    be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is
    an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions,
please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially
the part about how I determine the gender of Twitter users.