Cable News Twitter Ratings for Monday, April 28, 2014

The Colbert Report scored top engagement on Monday with 1943 mentions during its half-hour broadcast.  If you don’t consider it to be a news show (fair enough), then The Ed Show’s 1702 mentions is your winner of best hour.  E! News managed to get the most mentions throughout the day.

Note: This article was revised at 1pm on Wednesday, April 30, to correct the omission of “Outnumbered”, a new show on Fox News.

Note that all times are US Eastern Time. See notes at end for further explanations.
For earlier articles on cable news twitter ratings, please see
this.

Cable News Twitter Ratings for 2014-04-28

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1943 Comedy Central: The Colbert Report (11:30-12am)
Most Mentions During Day 15283 E: E! News

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 83 46% 54%
Fox News Hannity 232 8196 65% 35%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 33 93% 7%
CNN CNN Special Report 3 1143 57% 43%
Fox News Stossel 11 189 81% 19%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 46 75% 25%
Fox News Fox News Sunday 5 128 74% 26%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 22 1729 58% 42%
Fox News Huckabee 11 165 30% 70%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 0 83 46% 54%
CNN Early Start 0 0 0% 0%
Fox News #MediaBuzz 13 207 71% 29%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 0 46 75% 25%
CNN Early Start 0 0 0% 0%
Fox News FoxFriendsFirst 31 102 72% 28%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 1 24 50% 50%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 22 1729 58% 42%
CNN New Day 185 1477 49% 51%
Fox News Fox And Friends 138 813 65% 35%
MSNBC Morning Joe 658 3060 53% 47%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 56 1729 58% 42%
CNN New Day 278 1477 49% 51%
Fox News Fox And Friends 124 813 65% 35%
HLN Morning Express w/Robin Meade 38 316 60% 40%
MSNBC Morning Joe 843 3060 53% 47%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 106 1729 58% 42%
CNN New Day 188 1477 49% 51%
Fox News Fox And Friends 162 813 65% 35%
HLN Morning Express w/Robin Meade 41 316 60% 40%
MSNBC Morning Joe 628 3060 53% 47%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 123 1729 58% 42%
CNN News Room 5 85 41% 59%
Fox News America’s Newsroom 13 31 87% 13%
HLN Morning Express w/Robin Meade 52 316 60% 40%
MSNBC The Daily Run Down 121 423 58% 42%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 33 93% 7%
CNN News Room 2 85 41% 59%
Fox News America’s Newsroom 10 31 87% 13%
HLN Morning Express w/Robin Meade 49 316 60% 40%
MSNBC Jansing & Co. 36 95 69% 31%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 122 1729 58% 42%
Al Jazeera Inside Story (11:30) 0 14 90% 10%
CNN @This Hour 40 1120 54% 46%
Fox News Happening Now 26 78 55% 45%
HLN Morning Express w/Robin Meade 26 316 60% 40%
MSNBC News Nation w/ Tamron Hall 100 514 38% 62%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 118 1729 58% 42%
CNN Legal View w/Banfield 44 56 71% 29%
E E! News 915 15283 20% 80%
Fox News Outnumbered 504 1722 72% 28%
HLN HLN Now 44 283 35% 65%
MSNBC Andrea Mitchell Reports 111 304 62% 38%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 149 1729 58% 42%
CNN Wolf 37 324 77% 23%
Fox News Happening Now 21 78 55% 45%
HLN HLN Now 57 283 35% 65%
MSNBC Ronan Farrow Daily 152 857 44% 56%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 87 1729 58% 42%
CNN News Room 2 85 41% 59%
Fox News The Real Story w/Gretchen Carlson 207 610 58% 42%
HLN HLN Now 29 283 35% 65%
MSNBC The Reid Report 302 761 49% 51%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 3 85 41% 59%
Fox News Shepard Smith Reporting 34 306 61% 39%
HLN HLN Now 17 283 35% 65%
MSNBC The Cycle 99 841 41% 59%
MSNBC The Cycle (w/ Host Accounts) 136 1493 50% 50%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 55 1729 58% 42%
CNN The Lead w/Jake Tapper 72 835 61% 39%
Fox News Your World 94 507 75% 25%
HLN HLN Now 14 283 35% 65%
MSNBC Now w/Alex Wagner 123 409 54% 46%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 6 14 90% 10%
CNN The Situation Room 58 324 77% 23%
Fox News The Five 325 729 70% 30%
Fox News The Five w/Hosts 740 4032 68% 32%
MSNBC The Ed Show 1702 3469 51% 49%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 35 1729 58% 42%
CNN The Situation Room (6 – 6:30) 34 324 77% 23%
CNN Crossfire (6:28 – 7) 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 31 584 63% 37%
Fox News Special Report w/Bret Baier 148 917 62% 38%
MSNBC PoliticsNation w/ Al Sharpton 555 2471 66% 34%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 11 46 75% 25%
CNN Out Front w/Erin Burnett 189 566 73% 27%
E E! News 693 15283 20% 80%
Fox News On The Record w/Greta Van Susteren 349 1733 60% 40%
HLN Jane Velez-Mitchell 65 488 26% 74%
MSNBC Hardball w/ Chris Matthews 518 1050 58% 42%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 56 1729 58% 42%
CNN Anderson Cooper 360 1043 2800 50% 50%
Fox News The O’Reilly Factor 361 1324 63% 37%
HLN Nancy Grace 465 814 48% 52%
MSNBC All In w/ Chris Hayes 1346 4005 60% 40%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 26 83 46% 54%
CNN Smerconish 71 198 75% 25%
Fox News The Kelly File 993 1906 59% 41%
HLN Dr Drew On Call 391 571 32% 68%
MSNBC The Rachel Maddow Show 1280 2743 51% 49%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 11 33 93% 7%
CNN CNN Special Report 209 1143 57% 43%
Fox News Hannity 1352 8196 65% 35%
MSNBC The Last Word w/Lawrence O’Donnell 459 892 42% 58%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 47 1729 58% 42%
CNN Anderson Cooper 360 309 2800 50% 50%
Comedy Central The Daily Show (11-11:30) 365 2128 61% 39%
Comedy Central The Colbert Report (11:30-12am) 1943 3126 64% 36%
E E! News (11:30pm) 197 15283 20% 80%
Fox News The O’Reilly Factor 99 1324 63% 37%
MSNBC All In w/Chris Hayes 255 4005 60% 40%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets
    that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour
    specified.
    For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions
    by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight
    to midnight,
    eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning
    a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make.
    For each tweet that is sent, it adds up how many people follow the person tweeting it — how many
    timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an
    average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions
    from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach:
    tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number
    is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or
have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see
this blog post.
Especially the part about how I determine the gender of Twitter users.