Cable News Twitter Ratings for Saturday, April 5, 2014

A slow day for everyone, but The Melissa Harris-Perry Show managed to win best hour while Sean Hannity won the best day …

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-04-05

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1333 MSNBC: Melissa Harris-Perry Show
Most Mentions During Day 4776 Fox News: Hannity

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
CNN Smerconish 5 195 51% 49%
Fox News The Kelly File 132 740 63% 37%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
CNN Mysteries of Flight 370 25 1299 59% 41%
Fox News Hannity 256 4776 63% 37%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 21 1368 64% 36%
CNN Anderson Cooper 360 38 2716 45% 55%
Fox News On The Record w/Greta Van Susteren 19 2238 53% 47%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 17 1368 64% 36%
Fox News RedEye 9 693 63% 37%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News The Five 2 140 62% 38%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 24 1368 64% 36%
Fox News Hannity 44 4776 63% 37%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 23 1368 64% 36%
CNN New Day 18 593 52% 48%
Fox News Fox and Friends Weekend 56 251 69% 31%
MSNBC The Rachel Maddow Show 61 3677 47% 53%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 22 1368 64% 36%
CNN New Day 68 593 52% 48%
Fox News Fox and Friends Weekend 62 251 69% 31%
HLN Weekend Express 1 42 78% 22%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 102 1368 64% 36%
CNN New Day 133 593 52% 48%
Fox News Fox and Friends Weekend 49 251 69% 31%
HLN Weekend Express 4 42 78% 22%
MSNBC Up w/Steve Kornacki 1225 3904 43% 57%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day (9-9:30) 63 593 52% 48%
CNN Smerconish 71 195 51% 49%
CNN Your Money (9:30-10) 0 28 33% 67%
Fox News Fox and Friends Weekend 52 251 69% 31%
HLN Weekend Express 2 42 78% 22%
MSNBC Up w/Steve Kornacki 1213 3904 43% 57%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 115 1368 64% 36%
CNN News Room 11 51 94% 6%
E E! News Weekend 96 2710 25% 75%
Fox News The Cost of Freedom 2 58 73% 27%
HLN Weekend Express 13 42 78% 22%
MSNBC Melissa Harris-Perry Show 1333 3678 44% 56%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 87 1368 64% 36%
CNN News Room 5 51 94% 6%
HLN Weekend Express 9 42 78% 22%
MSNBC Melissa Harris-Perry Show 1122 3678 44% 56%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 85 1368 64% 36%
CNN News Room 0 51 94% 6%
Fox News America’s News HQ 6 55 59% 41%
HLN Weekend Express 1 42 78% 22%
MSNBC Weekends w/ Alex Witt 14 91 43% 57%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 5 51 94% 6%
Fox News America’s News HQ 4 55 59% 41%
MSNBC Weekends w/Alex Witt 19 91 43% 57%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 65 1368 64% 36%
CNN Your Money (2-2:30) 19 28 33% 67%
Fox News WSJ Editorial Report (2pm) 0 0 0% 0%
Fox News America’s News HQ (2:30) 3 55 59% 41%
MSNBC MSNBC Live w/Craig Melvin 32 130 41% 59%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 3 51 94% 6%
Fox News America’s News HQ 5 55 59% 41%
MSNBC MSNBC Live w/Craig Melvin 34 130 41% 59%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 58 1368 64% 36%
CNN News Room (4-4:30) 3 51 94% 6%
CNN Sanjay Gupta MD (4:30 – 5) 13 118 44% 56%
Fox News A Healthy You w/ Carol Alt (4pm) 0 0 0% 0%
Fox News America’s News HQ (4:30pm) 13 55 59% 41%
MSNBC Disrupt w/ Karen Finney 386 860 41% 59%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 51 94% 6%
Fox News The Five 6 140 62% 38%
Fox News The Five w/Hosts 180 4546 63% 37%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 82 1368 64% 36%
CNN News Room 2 51 94% 6%
E E! News Weekend 197 2710 25% 75%
Fox News America’s News HQ 15 55 59% 41%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi 0 50 88% 12%
CNN News Room 2 51 94% 6%
Fox News Fox Report Weekend 0 0 0% 0%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 51 1368 64% 36%
CNN News Room 3 51 94% 6%
Fox News Huckabee 157 377 38% 62%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 1 51 94% 6%
Fox News Judge Jeanine 110 480 62% 38%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Fox News Hannity 505 4776 63% 37%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 31 1368 64% 36%
Fox News RedEye 33 693 63% 37%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.