Cable News Twitter Ratings for Thursday, March 13, 2014 – Chicagoland lands a win

CNN’s Chicagoland won the best hour on Thursday, showing the power of special programming to help revive the networks’ flagging performance.  More good news for CNN: The 9pm showing of AC 360 managed to win its slot, showing the benefit of breaking (or at least mystifying) world news to attract viewers to CNN.

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-03-13

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1755 CNN: Chicagoland
Most Mentions During Day 10693 E: E! News

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Fox News The Kelly File 143 2043 61% 39%
MSNBC The Rachel Maddow Show 335 3736 49% 51%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Hannity 221 8247 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 78 2202 50% 50%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 32 2324 54% 46%
Fox News On The Record w/Greta Van Susteren 12 973 59% 41%
HLN Nancy Grace 6 695 65% 35%
MSNBC Hardball w/Chris Matthews 32 1402 59% 41%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 32 2324 54% 46%
Al Jazeera The Stream 3 696 49% 51%
Fox News RedEye 41 632 69% 31%
HLN Dr Drew On Call 10 245 43% 57%
MSNBC All In w/Chris Hayes 21 3105 53% 47%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News The Five 4 656 73% 27%
MSNBC The Rachel Maddow Show 22 3736 49% 51%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 21 2324 54% 46%
CNN EarlyStartCNN 0 0 0% 0%
Fox News FoxFriendsFirst 51 92 70% 30%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 16 116 55% 45%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 50 2324 54% 46%
CNN New Day 230 1920 55% 45%
Fox News Fox And Friends 254 1132 64% 36%
HLN Morning Express w/Robin Meade 23 461 65% 35%
MSNBC Morning Joe 684 3237 53% 47%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 104 2324 54% 46%
CNN New Day 305 1920 55% 45%
Fox News Fox And Friends 244 1132 64% 36%
HLN Morning Express w/Robin Meade 52 461 65% 35%
MSNBC Morning Joe 859 3237 53% 47%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 122 2324 54% 46%
CNN New Day 404 1920 55% 45%
Fox News Fox And Friends 209 1132 64% 36%
HLN Morning Express w/Robin Meade 39 461 65% 35%
MSNBC Morning Joe 608 3237 53% 47%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 1 74 76% 24%
CNN News Room 6 42 82% 18%
Fox News America’s Newsroom 29 46 58% 42%
HLN Morning Express w/Robin Meade 102 461 65% 35%
MSNBC The Daily Run Down 222 633 61% 39%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 179 2324 54% 46%
CNN News Room 3 42 82% 18%
Fox News America’s Newsroom 5 46 58% 42%
HLN Morning Express w/Robin Meade 42 461 65% 35%
MSNBC Jansing & Co. 66 197 63% 37%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 194 2324 54% 46%
Al Jazeera Inside Story (11:30) 0 14 38% 63%
CNN @This Hour 62 1565 57% 43%
Fox News Happening Now 13 57 75% 25%
HLN Morning Express w/Robin Meade 54 461 65% 35%
MSNBC News Nation w/ Tamron Hall 111 446 49% 51%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 176 2324 54% 46%
Al Jazeera The Stream (12:30) 42 696 49% 51%
CNN Legal View w/Banfield 50 77 78% 22%
Fox News Happening Now 25 57 75% 25%
HLN On The Case 74 400 25% 75%
MSNBC Andrea Mitchell Reports 76 466 54% 46%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 122 2324 54% 46%
CNN Wolf 83 948 70% 30%
Fox News America’s News HQ 2 6 83% 17%
HLN On The Case 113 400 25% 75%
MSNBC Ronan Farrow Daily 233 1198 57% 43%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 86 2324 54% 46%
CNN News Room 3 42 82% 18%
Fox News The Real Story w/Gretchen Carlson 158 368 72% 28%
HLN On The Case 71 400 25% 75%
MSNBC The Reid Report 344 1248 49% 51%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 5 42 82% 18%
Fox News Shepard Smith Reporting 91 196 74% 26%
HLN News Now 32 400 25% 75%
MSNBC The Cycle 119 454 63% 37%
MSNBC The Cycle (w/ Host Accounts) 177 1319 59% 41%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 152 2324 54% 46%
CNN The Lead w/Jake Tapper 235 1203 60% 40%
Fox News Your World 101 501 68% 32%
HLN News Now 9 400 25% 75%
MSNBC Now w/Alex Wagner 127 345 62% 38%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 4 14 38% 63%
CNN The Situation Room 190 948 70% 30%
Fox News The Five 294 656 73% 27%
Fox News The Five w/Hosts 738 2769 69% 31%
MSNBC The Ed Show 1456 2979 61% 39%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 78 2324 54% 46%
CNN The Situation Room (6 – 6:30) 286 948 70% 30%
CNN Crossfire (6:28 – 7) 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 48 911 70% 30%
Fox News Special Report w/Bret Baier 254 728 60% 40%
MSNBC PoliticsNation w/ Al Sharpton 517 1064 58% 42%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 1 40 65% 35%
Al Jazeera The Stream (7:30 – 8) 136 696 49% 51%
CNN Out Front w/Erin Burnett 233 1287 69% 31%
E E! News 621 10693 22% 78%
Fox News On The Record w/Greta Van Susteren 209 973 59% 41%
HLN Jane Velez-Mitchell 45 244 31% 69%
MSNBC Hardball w/ Chris Matthews 641 1402 59% 41%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 90 2324 54% 46%
CNN Anderson Cooper 360 1355 3460 49% 51%
Fox News The O’Reilly Factor 239 1151 66% 34%
HLN Nancy Grace 119 695 65% 35%
MSNBC All In w/ Chris Hayes 1334 3105 53% 47%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 25 78 58% 42%
CNN Chicagoland (Repeat) 232 3523 54% 46%
Fox News The Kelly File 1080 2043 61% 39%
HLN Dr Drew On Call 148 245 43% 57%
MSNBC The Rachel Maddow Show 1006 3736 49% 51%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 18 74 76% 24%
CNN Chicagoland 1755 3523 54% 46%
Fox News Hannity 1606 8247 61% 39%
MSNBC The Last Word w/Lawrence O’Donnell 876 2202 50% 50%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 79 2324 54% 46%
CNN Outfront w/Burnett 51 1287 69% 31%
CNN Anderson Cooper 360 408 3460 49% 51%
Comedy Central The Daily Show (11-11:30) 1550 4662 49% 51%
Comedy Central The Colbert Report (11:30-12am) 95 1487 57% 43%
E E! News (11:30pm) 471 10693 22% 78%
Fox News The O’Reilly Factor 94 1151 66% 34%
MSNBC All In w/Chris Hayes 138 3105 53% 47%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.