Cable News Twitter Ratings for Wednesday, March 12, 2014 – The Grateful Ed

The Ed Show returns to the top of the leaderboard for Wednesday, while E! News managed to win the most tweets overall.  CNN keeps playing schedule mix-up, hoping to find the right combination of shows and trying to recreate the ol’ Blackfish magic (which it never does).

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Twitter Ratings for 2014-03-12

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1711 MSNBC: The Ed Show
Most Mentions During Day 10870 E: E! News

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 141 3375 46% 54%
Fox News The Kelly File 213 2099 63% 37%
MSNBC The Rachel Maddow Show 177 3907 52% 48%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Hannity 243 6677 59% 41%
MSNBC The Last Word w/Lawrence O’Donnell 41 1364 54% 46%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 6 3148 58% 42%
Fox News On The Record w/Greta Van Susteren 7 1023 55% 45%
HLN Nancy Grace 105 625 33% 67%
MSNBC Hardball w/Chris Matthews 13 1052 55% 45%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 7 3148 58% 42%
Al Jazeera The Stream 7 693 55% 45%
Fox News RedEye 37 540 69% 31%
HLN Dr Drew On Call 5 233 24% 76%
MSNBC All In w/Chris Hayes 14 3309 54% 46%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News The Five 6 605 64% 36%
MSNBC The Rachel Maddow Show 28 3907 52% 48%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 14 3148 58% 42%
CNN EarlyStartCNN 0 0 0% 0%
Fox News FoxFriendsFirst 27 62 79% 21%
MSNBC First Look (5-5:30) 3 3 100% 0%
MSNBC Way Too Early (5:30-6) 15 122 55% 45%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 28 3148 58% 42%
CNN New Day 156 2085 45% 55%
Fox News Fox And Friends 220 1279 58% 42%
HLN Morning Express w/Robin Meade 18 453 58% 42%
MSNBC Morning Joe 906 4748 51% 49%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 54 3148 58% 42%
CNN New Day 225 2085 45% 55%
Fox News Fox And Friends 227 1279 58% 42%
HLN Morning Express w/Robin Meade 44 453 58% 42%
MSNBC Morning Joe 1625 4748 51% 49%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 134 3148 58% 42%
CNN New Day 531 2085 45% 55%
Fox News Fox And Friends 341 1279 58% 42%
HLN Morning Express w/Robin Meade 55 453 58% 42%
MSNBC Morning Joe 1133 4748 51% 49%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 0 66 72% 28%
CNN News Room 1 20 92% 8%
Fox News America’s Newsroom 20 36 82% 18%
HLN Morning Express w/Robin Meade 70 453 58% 42%
MSNBC The Daily Run Down 291 2026 64% 36%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 444 3148 58% 42%
CNN News Room 3 20 92% 8%
Fox News America’s Newsroom 7 36 82% 18%
HLN Morning Express w/Robin Meade 68 453 58% 42%
MSNBC Jansing & Co. 160 234 66% 34%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 223 3148 58% 42%
Al Jazeera Inside Story (11:30) 0 16 100% 0%
CNN @This Hour 82 1743 46% 54%
Fox News Happening Now 35 53 67% 33%
HLN Morning Express w/Robin Meade 35 453 58% 42%
MSNBC News Nation w/ Tamron Hall 64 214 64% 36%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 206 3148 58% 42%
Al Jazeera The Stream (12:30) 48 693 55% 45%
CNN Legal View w/Banfield 14 65 70% 30%
Fox News Happening Now 13 53 67% 33%
HLN On The Case 58 490 33% 67%
MSNBC Andrea Mitchell Reports 28 210 60% 40%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 176 3148 58% 42%
CNN Wolf 86 1099 65% 35%
Fox News America’s News HQ 5 7 83% 17%
HLN On The Case 104 490 33% 67%
MSNBC Ronan Farrow Daily 179 1298 60% 40%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 140 3148 58% 42%
CNN News Room 4 20 92% 8%
Fox News The Real Story w/Gretchen Carlson 218 502 60% 40%
HLN On The Case 152 490 33% 67%
MSNBC The Reid Report 185 1201 44% 56%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 3 20 92% 8%
Fox News Shepard Smith Reporting 316 522 65% 35%
HLN News Now 74 490 33% 67%
MSNBC The Cycle 77 266 51% 49%
MSNBC The Cycle (w/ Host Accounts) 152 1138 58% 42%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 135 3148 58% 42%
CNN The Lead w/Jake Tapper 322 1755 62% 38%
Fox News Your World 133 472 70% 30%
HLN News Now 37 490 33% 67%
MSNBC Now w/Alex Wagner 114 330 55% 45%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 4 16 100% 0%
CNN The Situation Room 297 1099 65% 35%
Fox News The Five 234 605 64% 36%
Fox News The Five w/Hosts 561 2929 66% 34%
MSNBC The Ed Show 1711 3514 57% 43%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 223 3148 58% 42%
CNN The Situation Room (6 – 6:30) 153 1099 65% 35%
CNN Crossfire (6:28 – 7) 0 0 0% 0%
CNN Crossfire With Hosts (6:30 – 7) 25 660 65% 35%
Fox News Special Report w/Bret Baier 77 600 56% 44%
MSNBC PoliticsNation w/ Al Sharpton 566 1082 42% 58%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (3:30) 8 78 76% 24%
Al Jazeera The Stream (7:30 – 8) 159 693 55% 45%
CNN Out Front w/Erin Burnett 292 1193 70% 30%
E E! News 437 10870 22% 78%
Fox News On The Record w/Greta Van Susteren 210 1023 55% 45%
HLN Jane Velez-Mitchell 112 355 33% 67%
MSNBC Hardball w/ Chris Matthews 577 1052 55% 45%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 154 3148 58% 42%
CNN Anderson Cooper 360 804 3375 46% 54%
Fox News The O’Reilly Factor 402 1895 58% 42%
HLN Nancy Grace 183 625 33% 67%
MSNBC All In w/ Chris Hayes 1315 3309 54% 46%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 15 126 58% 42%
CNN Piers Morgan Live 344 558 46% 54%
Fox News The Kelly File 881 2099 63% 37%
HLN Dr Drew On Call 109 233 24% 76%
MSNBC The Rachel Maddow Show 1101 3907 52% 48%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 16 66 72% 28%
Fox News Hannity 867 6677 59% 41%
MSNBC The Last Word w/Lawrence O’Donnell 627 1364 54% 46%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera News 87 3148 58% 42%
CNN Outfront w/Burnett 381 1193 70% 30%
Comedy Central The Daily Show (11-11:30) 402 3067 58% 42%
Comedy Central The Colbert Report (11:30-12am) 240 6401 60% 40%
E E! News (11:30pm) 1270 10870 22% 78%
Fox News The O’Reilly Factor 226 1895 58% 42%
MSNBC All In w/Chris Hayes 297 3309 54% 46%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.