Cable News Twitter Ratings for Monday, December 9, 2013

The Ed Show won the best hour on Monday, while E! News continued to pull in the most mentions throughout the day.  MSNBC’s 4pm slot, vacant from Martin Bashir’s departure, is still in flux, making it even more impressive that Ed Schultz did so well without a strong lead-in…

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Ratings for 2013-12-09

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 1858 MSNBC: The Ed Show
Most Mentions During Day 11610 E: E! News

Overall ratings by network

Network Tweet Count Unique Tweeters Reach Male Female
MSNBC 28945 11806 134099173 54 % 46 %
CNN 26966 20589 325706213 67 % 33 %
Fox News 19961 10652 91994137 62 % 38 %
E 11610 9286 50759928 20 % 80 %
Comedy Central 4196 3603 36960034 63 % 37 %
Al Jazeera 3443 2260 13449664 58 % 42 %
Bashir 1601 710 3636356 28 % 72 %
HLN 1301 781 13541524 48 % 52 %
HBO 747 519 1888151 65 % 35 %

For networks that are not predominantly news, only news(-like) shows are included. See the detailed listings below for precise shows

 

Most popular hastags

Hashtag Count
#tcot 2922
#lnyhbt 2569
#1done 2048
#obamacare 1757
#hottieoftheweek 1750
#edshow 1533
#inners 1533
#ac360 1386
#maddow 1124
#nelsonmandela 1043

Ratings for individual time slots

Ratings for 12 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Fox Files 0 2 100% 0%

Ratings for 1 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Stossel 55 405 73% 27%

Ratings for 2 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Fox News Sunday 11 523 57% 43%

Ratings for 3 am

Network Show Tweets Hour Tweets Day Male Female
Fox News Huckabee 3 152 61% 39%
HLN Nancy Grace 0 192 34% 66%

Ratings for 4 am

Network Show Tweets Hour Tweets Day Male Female
Fox News #MediaBuzz 1 82 60% 40%

Ratings for 5 am

Network Show Tweets Hour Tweets Day Male Female
CNN EarlyStartCNN 49 86 47% 53%
Fox News FoxFriendsFirst 32 64 63% 37%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 7 45 62% 38%

Ratings for 6 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 74 791 49% 51%
Fox News Fox And Friends 151 965 57% 43%
HLN Morning Express w/Robin Meade 50 413 69% 31%
MSNBC Morning Joe 576 3419 59% 41%

Ratings for 7 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 104 791 49% 51%
Fox News Fox And Friends 178 965 57% 43%
HLN Morning Express w/Robin Meade 42 413 69% 31%
MSNBC Morning Joe 668 3419 59% 41%

Ratings for 8 am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 116 791 49% 51%
Fox News Fox And Friends 256 965 57% 43%
HLN Morning Express w/Robin Meade 92 413 69% 31%
MSNBC Morning Joe 811 3419 59% 41%

Ratings for 9 am

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 5 41 79% 21%
Fox News America’s Newsroom 91 172 53% 47%
HLN Morning Express w/Robin Meade 81 413 69% 31%
MSNBC The Daily Run Down 457 2644 55% 45%

Ratings for 10 am

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 1 41 79% 21%
Fox News America’s Newsroom 39 172 53% 47%
HLN Morning Express w/Robin Meade 37 413 69% 31%
MSNBC Jansing & Co. 115 181 70% 30%

Ratings for 11 am

Network Show Tweets Hour Tweets Day Male Female
CNN Legal View w/Banfield 9 12 43% 57%
Fox News Happening Now 1 40 91% 9%
HLN Morning Express w/Robin Meade 30 413 69% 31%
MSNBC MSNBC Live w/ Thomas Roberts 26 47 39% 61%

Ratings for 12 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Around the World (News Room) 2 41 79% 21%
Fox News Happening Now 10 40 91% 9%
HLN ShowBiz Tonight 3 58 47% 53%
MSNBC Now w/Alex Wagner 182 560 60% 40%

Ratings for 1 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 1 41 79% 21%
Fox News America’s News HQ 7 44 62% 38%
MSNBC Andrea Mitchell Reports 151 355 42% 58%

Ratings for 2 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 8 41 79% 21%
Fox News The Real Story w/Gretchen Carlson 119 270 69% 31%
MSNBC News Nation w/ Tamron Hall 70 283 53% 47%

Ratings for 3 pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 41 79% 21%
Fox News Shepard Smith Reporting 59 170 64% 36%
HLN News Now 13 43 34% 66%
MSNBC The Cycle 111 384 58% 42%
MSNBC The Cycle (w/ Host Accounts) 229 2026 65% 35%

Ratings for 4 pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Lead w/Jake Tapper 96 1024 65% 35%
Fox News Your World 238 601 73% 27%
HLN News Now 9 43 34% 66%

Ratings for 5 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Inside Story (5-5:30) 1 5 25% 75%
CNN The Situation Room 54 521 69% 31%
Fox News The Five 242 473 69% 31%
Fox News The Five w/Hosts 738 2732 69% 31%
HLN What Would You Do? 1 1 0% 0%
MSNBC The Ed Show 1858 3261 53% 47%

Ratings for 6 pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Situation Room (6 – 6:30) 45 521 69% 31%
CNN Crossfire (6:30 – 7) 1 2 100% 0%
CNN Crossfire With Hosts (6:30 – 7) 337 1185 68% 32%
Fox News Special Report w/Bret Baier 142 727 64% 36%
HLN ShowBiz Tonight 22 58 47% 53%
MSNBC PoliticsNation w/ Al Sharpton 359 1047 49% 51%

Ratings for 7 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Real Money with Ali Velshi (7 – 7:30) 4 178 57% 43%
Al Jazeera The Stream (7:30 – 8) 219 796 51% 49%
CNN Out Front w/Erin Burnett 92 255 77% 23%
E E! News 1689 11610 20% 80%
Fox News On The Record w/Greta Van Susteren 423 1265 59% 41%
HLN Jane Velez-Mitchell 36 138 44% 56%
MSNBC Hardball w/ Chris Matthews 291 645 62% 38%

Ratings for 8 pm

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 544 4013 48% 52%
Fox News The O’Reilly Factor 192 675 67% 33%
HLN Nancy Grace 87 192 34% 66%
MSNBC All In w/ Chris Hayes 1496 3348 50% 50%

Ratings for 9 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera America Tonight 31 264 49% 51%
CNN Piers Morgan Live 457 11478 81% 19%
Fox News The Kelly File 885 2333 54% 46%
HLN Dr Drew On Call 49 97 28% 72%
MSNBC The Rachel Maddow Show 1107 2712 49% 51%

Ratings for 10 pm

Network Show Tweets Hour Tweets Day Male Female
Al Jazeera Consider This 23 162 75% 25%
CNN AC360 Later 185 4013 48% 52%
HLN What Would You Do? 0 1 0% 0%
MSNBC The Last Word w/Lawrence O’Donnell 628 1155 45% 55%

Ratings for 11 pm

Network Show Tweets Hour Tweets Day Male Female
CNN The 11th Hour 184 428 67% 33%
CNN In Case You Missed It 64 549 62% 38%
Comedy Central The Daily Show (11-11:30) 268 1953 55% 45%
Comedy Central The Colbert Report (11:30-12am) 1398 2273 68% 32%
Fox News The O’Reilly Factor 54 675 67% 33%
HLN ShowBiz Tonight 1 58 47% 53%
MSNBC All In w/Chris Hayes 135 3348 50% 50%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.