Cable News Twitter Ratings for Thursday, November 7, 2013 — Kelly File Rules

It’s another best-in-hour win for Megyn Kelly as her coverage of Obamacare continues, featuring a particularly gripping story of a man who discussed how he’s losing the affordable health care insurance that he needs to battle cancer. You can see from the word cloud the various topics that people are discussing:

2013-11-08_09-54-17

To see a complete review of activity mentioning Megyn Kelly over the past few days, see this report.

Apart from The Kelly File, Piers Morgan is continuing go receive a lot of discussion, although not nearly as much as Wednesday.

Complete ratings after the jump…

Note that all times are US Eastern Time. See notes at end for further explanations. For earlier articles on cable news twitter ratings, please see this.

Cable News Ratings for 2013-11-07

Top Shows for the day:

Category Mentions Show
Most Mentions During Hour 3822 Fox News: The Kelly File
Most Mentions During day 28790 CNN: Piers Morgan Live

Overall ratings by network

Network Tweet Count Unique Tweeters Reach Male Female
CNN 55051 41848 408765467 69 % 31 %
MSNBC 33150 12859 164986553 49 % 51 %
Fox News 31076 16746 108985939 60 % 40 %
E 5004 2377 103702558 23 % 77 %
Comedy Central 4050 3269 20489122 56 % 44 %
HLN 2080 1052 23205205 33 % 67 %
HBO 955 730 3844175 60 % 40 %
FXX 232 191 1208744 63 % 37 %

For networks that are not predominantly news, only news(-like) shows are included. See the detailed listings below for precise shows

 

Most popular hastags

Hashtag Count
#tcot 3142
#blackfish 3095
#kellyfile 3066
#lnyhbt 2954
#obamacare 2716
#maddow 2312
#inners 2105
#hottieoftheweek 1961
#edshow 1861
#p2 1560

Ratings for individual time slots

Ratings for Weekdays 12am

Network Show Tweets Hour Tweets Day Male Female
CNN Piers Morgan Live 185 28790 91% 9%
Fox News The Kelly File 207 7618 56% 44%
HLN Dr Drew On Call 24 399 34% 66%
MSNBC The Rachel Maddow Show 112 5009 47% 53%

Ratings for Weekdays 1am

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 78 3093 47% 53%
HLN Nancy Grace 14 336 25% 75%
MSNBC The Last Word w/Lawrence O’Donnell 17 1472 44% 56%

Ratings for Weekends 1am

Network Show Tweets Hour Tweets Day Male Female
Fox News Hannity 127 5211 60% 40%

Ratings for Weekdays 2am

Network Show Tweets Hour Tweets Day Male Female
CNN AC360 Later 73 3093 47% 53%
Fox News On The Record w/Greta Van Susteren 26 1598 51% 49%
HLN ShowBiz Tonight 1 59 33% 67%
MSNBC Hardball w/Chris Matthews 8 926 57% 43%

Ratings for Weekdays 3am

Network Show Tweets Hour Tweets Day Male Female
CNN Piers Morgan Live 1073 28790 91% 9%
Fox News RedEye 21 830 70% 30%
MSNBC All In w/Chris Hayes 24 3321 46% 54%

Ratings for Weekdays 4am

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 17 3093 47% 53%
Fox News The Five 4 719 68% 32%
HLN ShowBiz Tonight 0 59 33% 67%
MSNBC The Rachel Maddow Show 34 5009 47% 53%

Ratings for Weekdays 5am

Network Show Tweets Hour Tweets Day Male Female
CNN EarlyStartCNN 64 109 44% 56%
Fox News FoxFriendsFirst 53 123 64% 36%
HLN Dr Drew On Call 6 399 34% 66%
MSNBC First Look (5-5:30) 0 0 0% 0%
MSNBC Way Too Early (5:30-6) 9 29 70% 30%

Ratings for Weekdays 6am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 218 1261 46% 54%
Fox News Fox And Friends 154 865 60% 40%
HLN Morning Express w/Robin Meade 8 171 75% 25%
MSNBC Morning Joe 591 3331 53% 47%

Ratings for Weekdays 7am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 222 1261 46% 54%
Fox News Fox And Friends 137 865 60% 40%
HLN Morning Express w/Robin Meade 6 171 75% 25%
MSNBC Morning Joe 942 3331 53% 47%

Ratings for Weekdays 8am

Network Show Tweets Hour Tweets Day Male Female
CNN New Day 229 1261 46% 54%
Fox News Fox And Friends 198 865 60% 40%
HLN Morning Express w/Robin Meade 13 171 75% 25%
MSNBC Morning Joe 661 3331 53% 47%

Ratings for Weekdays 9am

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 10 76 74% 26%
Fox News America’s Newsroom 42 194 63% 38%
HLN Morning Express w/Robin Meade 52 171 75% 25%
MSNBC The Daily Run Down 255 8583 46% 54%

Ratings for Weekdays 10am

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 3 76 74% 26%
Fox News America’s Newsroom 73 194 63% 38%
HLN Morning Express w/Robin Meade 6 171 75% 25%
MSNBC Jansing & Co. 85 136 62% 38%

Ratings for Weekdays 11am

Network Show Tweets Hour Tweets Day Male Female
CNN Legal View w/Banfield 20 31 72% 28%
Fox News Happening Now 32 164 72% 28%
HLN Morning Express w/Robin Meade 10 171 75% 25%
MSNBC MSNBC Live w/ Thomas Roberts 109 402 52% 48%

Ratings for Weekdays 12pm

Network Show Tweets Hour Tweets Day Male Female
CNN Around the World (News Room) 15 76 74% 26%
Fox News Happening Now 16 164 72% 28%
HLN Raising America 4 26 13% 88%
MSNBC Now w/Alex Wagner 255 938 58% 42%

Ratings for Weekdays 1pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 10 76 74% 26%
Fox News America’s News HQ 8 10 75% 25%
HLN News Now 6 27 11% 89%
MSNBC Andrea Mitchell Reports 109 176 28% 72%

Ratings for Weekdays 2pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 2 76 74% 26%
Fox News The Real Story w/Gretchen Carlson 182 340 56% 44%
HLN News Now 13 27 11% 89%
MSNBC News Nation w/ Tamron Hall 87 360 52% 48%

Ratings for Weekdays 3pm

Network Show Tweets Hour Tweets Day Male Female
CNN News Room 16 76 74% 26%
Fox News Shepard Smith Reporting 40 70 66% 34%
HLN News Now 4 27 11% 89%
MSNBC The Cycle 74 303 59% 41%
MSNBC The Cycle (w/ Host Accounts) 124 1202 56% 44%

Ratings for Weekdays 4pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Lead w/Jake Tapper 134 1098 64% 36%
Fox News Your World 144 452 75% 25%
HLN Now In America 0 0 0% 0%
MSNBC Martin Bashir 270 580 53% 47%

Ratings for Weekdays 5pm

Network Show Tweets Hour Tweets Day Male Female
CNN The Situation Room 54 324 71% 29%
Fox News The Five 431 719 68% 32%
Fox News The Five w/Hosts 895 2935 68% 32%
HLN Evening Express 37 97 52% 48%
MSNBC The Ed Show 1594 3475 48% 52%

Ratings for Weekdays 6pm

Network Show Tweets Hour Tweets Day Male Female
CNN Crossfire (6:30 – 7) 2 4 50% 50%
CNN The Situation Room (6 – 6:30) 57 324 71% 29%
CNN Crossfire With Hosts (6:30 – 7) 583 1861 72% 28%
Fox News Special Report w/Bret Baier 469 1050 57% 43%
HLN Evening Express 37 97 52% 48%
MSNBC PoliticsNation w/ Al Sharpton 688 1772 51% 49%

Ratings for Weekdays 7pm

Network Show Tweets Hour Tweets Day Male Female
CNN Out Front w/Erin Burnett 218 526 75% 25%
E E! News 573 5004 23% 77%
Fox News On The Record w/Greta Van Susteren 122 1598 51% 49%
HLN Jane Velez-Mitchell 57 293 29% 71%
MSNBC Hardball w/ Chris Matthews 397 926 57% 43%

Ratings for Weekdays 8pm

Network Show Tweets Hour Tweets Day Male Female
CNN Anderson Cooper 360 972 3093 47% 53%
Fox News The O’Reilly Factor 251 902 67% 33%
HLN Nancy Grace 178 336 25% 75%
MSNBC All In w/ Chris Hayes 1609 3321 46% 54%

Ratings for Weekdays 9pm

Network Show Tweets Hour Tweets Day Male Female
CNN Piers Morgan Live 124 28790 91% 9%
Fox News The Kelly File 3822 7618 56% 44%
HLN Dr Drew On Call 128 399 34% 66%
MSNBC The Rachel Maddow Show 1669 5009 47% 53%

Ratings for Weekdays 10pm

Network Show Tweets Hour Tweets Day Male Female
CNN AC360 Later 122 3093 47% 53%
Fox News Hannity 700 5211 60% 40%
HLN HLN After Dark 124 425 23% 77%
MSNBC The Last Word w/Lawrence O’Donnell 725 1472 44% 56%

Ratings for Weekdays 11pm

Network Show Tweets Hour Tweets Day Male Female
CNN Outfront w/Burnett (11-11:30pm) 14 526 75% 25%
CNN Crossfire (11:30p – 12a) 0 4 50% 50%
CNN Crossfire With Hosts (11:30p – 12a) 334 1861 72% 28%
Comedy Central The Daily Show (11-11:30) 332 2510 59% 41%
Comedy Central The Colbert Report (11:30-12am) 88 1577 51% 49%
Fox News The O’Reilly Factor 70 902 67% 33%
FXX Totally Biased (11-11:30) 10 232 63% 37%
HLN ShowBiz Tonight 15 59 33% 67%
MSNBC All In w/Chris Hayes 127 3321 46% 54%

 


Definition of terms used in this report:

  • Network: For the purposes of total network mentions, the count is the total unique tweets that mention any of the shows tracked on the network or the network’s general Twitter account (e.g., @CNN).
  • Mentions During Hour or Tweets Hour: The number of tweets that mention the show during the hour specified. For shows that are repeat later in the day, the first (and often live) showing usually garners the most mentions by a significant margin.
  • Mentions During day or Tweets Day: The total number of mentions a show received from midnight to midnight, eastern time.
  • Tweet Count: The number of tweets (including retweets) that mention a show.
  • Unique Tweeters: The number of Twitter users who have sent one or more tweets mentioning a show. If a user sends more than one tweet, they still only count once.
  • Reach: A measure of the number of impressions a collection of tweets will make. For each tweet that is sent, it adds up how many people follow the person tweeting it — how many timelines that tweet will show up in. Thus, if network A has 10,000 mentions from people with an average of 10 followers, the reach will be 100,000. On the other hand, if network B has 10,000 mentions from people with an average of 100 followers, the reach will be 1,000,000. So network B has much greater reach: tweets mentioning network B will potentially be seen 10 times as often as tweets about network A.
  • Male / Female: An estimate of the demographics of a show’s audience. Note that this number is an imprecise estimate.

Cable News Twitter Ratings are still experimental. If you have any suggestions, find any errors, or have any questions, please feel free to contact me at admin@socialseer.com

For further discussion of how these stats are calculated, please see this blog post. Especially the part about how I determine the gender of Twitter users.